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Nigerian artists, creators can now apply for YouTube $100 million fund grant

As YouTube launches Black Voices Fund

By Chisom ADA

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YOUTUBE MUSIC
Naira Marely, Google Nigeria and YouTube team at the launch of YouTube Music recently

Great news! YouTube has announced that artists and creators from Nigeria can apply for grants from its global $100 million fund grant under Black Voices Fund which it launched today.

The global $100m fund will, over the next three years, offer support to Black artists and creators so that they can thrive on YouTube. 

Interested artists and creators can apply for funding here.

The Black Voices Fund, says the MD, Emerging Markets, YouTube EMEA, Alex Okosi, will invest with the intention to “present fresh narratives that emphasise the intellectual power, authenticity, dignity and joy of Black voices, as well as to educate audiences about racial justice”.

Alex Okosi

MD, YouTube, EMEA, Alex Okosi

The $100m fund was first announced in June. It has since been officially named the #YouTubeBlack Voices Fund.

This year, says Okosi, the fund will be focusing its efforts on creators within the US, Brazil and Kenya, Nigeria and South Africa. “Our goal is to expand funding to more countries over the course of the next three years,” he adds. “Additionally, we hope to provide a consistent drumbeat of educational training, workshops, and community events to Black creators and artists globally.” 

The #YouTubeBlack Voices Fund is part of the work currently underway to ensure that YouTube is a place where Black artists, creators and users can share their stories and be protected. 

“Along with our commitment to amplifying marginalised voices on the content side, we are also investing in product and policy changes that will continue to advance YouTube’s mission of giving everyone a voice and showing them the world,” Okosi adds.  

YouTube believes that it is only by taking a stand against those who would try to bully, harass, silence and intimidate others that it truly moves closer to achieving this mission.

Its new efforts include ramping up enforcement and terminating more accounts that repeatedly post hateful comments.

It is also in the process of rolling out product changes to make creator moderation tools more streamlined.

@TechEconomyNG connects past-present-emerging technological impacts on Businesses, People and Cities. All Correspondence to: [email protected]

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