Connect with us

TechNews

LG unveils Nigerian Chef Fregene Gbugbemi to unleash his skills with its Kitchen appliances

LG is connecting people to their passions

Published

on

Chef Fregz LG Electronics (1)
L-r: Brian Kang, General Manager, Home Appliances, LG Electronics; Oritsegbugbemi Fregene (CHEF FREGZ), the Nigerian Celebrity Chef and Ms. Sooyoung Park, Senior Officer, Home Appliances, LG Electronics, at the official sign-in ceremony of the partnership between Chef Fregz and LG Electronics to showcase skills in the usage of LG Gas Cooker, Microwave Oven and InstaView Refrigerator held recently in Lagos.

LG Electronics has announced partnership with Nigeria’s popular celebrity chef, Oritsegbugemi Edward Fregene is popularly known as Chef Fregz to offer Nigerians unique culinary skills while preparing local dishes at home using LG Home Appliance Products.

At a time like this when people still work from home, LG is connecting people to their passions – such as culinary – which is more important than ever, the global electronics giants will be leveraging Chef Fregz expertise to create exciting physical events online in a series of cooking.

Chef Fregz LG Electronics (2)

L-r: General Manager, Home Appliances, LG Electronics, Mr. Brian Kang and The Nigerian Celebrity Chef, Mr. Oritsegbugbemi Fregene (CHEF FREGZ) at the official sign-in ceremony of the partnership between Chef Fregz and LG Electronics to showcase skills in the usage of LG Gas Cooker, Microwave Oven and InstaView Refrigerator held recently in Lagos.

As part of the new line up, culinary enthusiasts can watch the Chef Fregz cook up a storm in the kitchen using LG Kitchen Appliances such as Microwave Oven, Gas cooker, and InstaView Refrigerator.

“At LG, we are deeply committed to our customers’ desire for beautiful products and we have an opportunity to continue connecting consumers with their passions,” said Brian Kang, general manager Home Appliances Division, LG Electronics West Africa Operations “Gbugbemi Fregene’s choice emerge from the way he has built his brand focusing on attracting Nigerian youths by appealing to their passion for new and creative cooking. This he did, in order to meet the need for young chefs to communicate and connect with the upwardly mobile crowd, which he serviced, whereby promoting his brand by hosting regularly summer style cookouts called Chef Fregz™ Special.”

ALSO READ  AIT maintains lead as ECOWAS best tech varsity with triple awards at 2020 UMB Ghana Tertiary Awards

A graduate of the prestigious Le Cordon Bleu Culinary Institute based in Paris, France, Chef Fregz is one of the leading chefs in the country.

He has been a judge at several cooking competitions across the country. The most notable one is Knorr Taste Quest.

He is the CEO of the food delivery service, Fregz Á Porter that offers its services to clients across Lagos and Southwest Nigeria.

Advertisement
Click to comment

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Advertisement
Advertisement
Advertisement
Advertisement

Facebook