TAJBank launches ‘TAJWAY’ digital banking app to drive financial inclusion, writes OLIVIA NNOROM
TAJBank, Nigeria’s second Non-interest bank, on Tuesday launched a new digital banking app – TAJWAY –to enhance its customer experience and facilitate easier, faster and more convenient financial transactions.
This initiative is birthed in furtherance of the bank’s sustained drive to surpass customer expectations in real time and provide cost-free banking services nationwide.
Already rated as one of the most reliable banking apps, TAJWAY is packaged with special features and benefits to customers, including increased transaction limits, card management, budget planning, saving on spending, multiple transfers and real time receipt generation for all transactions.
Hamid Joda, Managing Director, TAJ bank, described the launch as an important milestone because the bank will be motivated to build the necessary capabilities needed to develop and deploy an array of digitised products that are simple and easy to use.
According to him, they would do this by taking advantage of emerging technologies and data analytics that would increase engagement with their existing and prospective customers. This would in-turn, scale up its customer acquisition and transactions at a lower cost to serve.
“TAJWAY is a new self-service, stress-free and secured app built to offer exceptional user experience with a vast bouquet of functionalities for all classes of customers.” Sherif Idi, the Executive Director of TAJWAY said.
Customers are therefore invited to visit the respective stores (Google play store or Apple app store) for download, using the keyword “TAJWAY”.
