MDaaS Global, a Nigerian-based healthcare company, is extending its mission to provide quality healthcare to underserved communities across Africa by expanding into Francophone Africa.
The company has opened its first diagnostic clinic in Douala, Cameroon’s economic hub, going beyond Nigeria, especially given the recent economic challenges, such as the drop in the Naira’s value.
Founded in 2017, MDaaS provides a range of diagnostic services, including X-rays, ultrasounds, and laboratory tests, through its 16 clinics in Nigeria.
The company also collaborates with 20 affiliated clinics, creating a healthcare network that spans 26 states in Nigeria. MDaaS has seen rapid growth, handling over 16,000 patient visits monthly and reaching profitability within the country.
The expansion into Cameroon is not just a financial strategy but also a response to the increased demand for healthcare services in Francophone West Africa.
Being a bilingual city, MDaaS selected Douala to provide smoother entry into a market that uses both English and French.
MDaaS CEO Oluwasoga Oni explained, “We observed that customer service and efficiency in diagnostic centres were areas that could be significantly improved in Cameroon. Many patients there still have to return physically to collect results—a problem we’ve addressed in Nigeria through our tech-driven solutions.”
A large part of MDaaS’s success lies in its proprietary technology, which makes operations easier and enhances service delivery across its network.
Over six years, the company developed a system that automates processes, reducing costs and enabling patients to undergo multiple tests in a single visit.
This year has been one of its most successful, with commendable growth in Nigerian cities outside Lagos, including Ibadan, Ilorin, and Akure, which have shown strong demand for affordable diagnostic services.
MDaaS’s recent $3 million funding round, backed by Aruwa Capital Management, Newtown Partners, and Ventures Platform, has fuelled its expansion.
With plans to leverage its Cameroonian experience, MDaaS aims to establish a wider presence in West Africa, making high-quality healthcare accessible to more Africans.
“Our vision is to build healthcare for Africa’s next billion,” Oni shared, reiterating the company’s focus on addressing healthcare challenges on the continent through innovation, partnerships, and a patient-centric approach.
