Flutterwave is turning up the heat this holiday season with the Send App Detty December experience, a bold celebration of Nigeria’s favourite time of year.
From concerts and travel to gifting and reunions, Send App is making every celebration smoother, faster, and more rewarding for Nigerians at home and abroad.
‘Detty December’, a recent pop culture term, embodies Nigeria’s vibrant festive season from mid-December through the New Year, when Nigerians at home and across the diaspora reconnect, celebrate, and create lasting memories.
Each year, the season transforms Nigeria into a global celebration hub, drawing crowds for concerts, homecomings, and reunions.
In 2024, the Lagos State Government reported that it generated over $71.6 million in revenue – a testament to the season’s powerful cultural and economic impact.
More than a season, Detty December is a vibe: the laughter, the jollof, the music, and the unforgettable moments that bring Nigerians together year after year.
Send App users can look forward to exclusive festive deals and discounts of up to 35% off across travel, food, fashion, and lifestyle from partners including Travelwings, House of Coco, SweetPOD, Sheddi Shoes, Converge, StoryStory Books, and other Flutterwave for Business (F4B) merchants – helping them celebrate more for less.
The campaign also builds on Send App’s Share and Earn Referral Program, now available to Nigerian Send App users, allowing both local and diaspora users to earn rewards when they refer friends and family.
Send App is also giving new and existing users abroad an extra reason to celebrate this Detty December, with $10, £10, or €10 off their next transfers when they send money home during the season.
“This festive season is all about connection, celebration, and community,” said Harvey Bahia, head, Consumer Business at Flutterwave. “Send App brings all those experiences together, from travel and gifting to supporting loved ones, so Nigerians can focus on what really matters: enjoying the season without barriers.”
With Send App, Nigerians can keep the good vibes flowing, more fun, less stress, and memories that last beyond December.
Visit: send.flutterwave.com/christmas to enjoy all the benefits Send App has to offer this holiday.