MEXC, a leading global cryptocurrency exchange, over the weekend announced the launch of the industry’s first dedicated Gold Launchpad, a groundbreaking event that enables users to buy tokenized gold at half price with zero trading fees.
As gold price continues its historic bull run, surpassing multiple all-time highs in 2025 and early 2026, MEXC is democratizing access to the world’s most enduring safe-haven asset through blockchain technology.
The new Gold Launchpad allows users to seamlessly acquire tokenized gold; digitally backed 1:1 by physical gold stored in secure vaults without the traditional barriers of high fees, complex custody, or geographic restrictions. With zero fees on purchases and trades within the Launchpad, investors can now participate in gold’s upward trajectory at the lowest possible cost, making it an ideal entry point for both seasoned traders and newcomers exploring real-world assets (RWAs) in crypto.
Why Now? Gold’s Unstoppable Rise in Price
Gold has emerged as one of the top-performing assets in recent years, driven by persistent inflation concerns, geopolitical uncertainty, central bank buying, and its proven role as a hedge against market volatility.
Spot gold (XAU/USD) has repeatedly shattered records, climbing steadily through 2025 and maintaining strong momentum into 2026. Investors worldwide are searching for simple, cost-effective ways to buy gold, invest in gold, and track the live gold price, trends that have reached all-time search highs.
MEXC’s Gold Launchpad directly addresses this demand by combining the stability of physical gold with the speed, transparency, and accessibility of blockchain.
Users benefit from:
- Zero Fees: No transaction fees on the Launchpad, maximizing returns.
- Instant Accessibility: Buy tokenized gold in minutes using USDT or other major assets.
- Full Backing & Transparency: Every token is backed by audited physical gold, with real-time redemption options.
- 24/7 Trading: Trade gold anytime, just like any crypto asset, with deep liquidity on MEXC’s proven platform.
Exclusive High-Leverage Trading and High-Yield Opportunities
Taking innovation further, MEXC now officially supports 500x perpetual leverage on Futures, an industry-exclusive feature that empowers traders to amplify positions and unlock the next level of growth.
Combined with the platform’s high-yield MEXC Earn products offering up to 300% APY, users have unparalleled tools to grow their portfolios, whether hedging with gold, pursuing high-risk strategies, or earning passively.
“This launch marks a pivotal moment for real-world asset tokenization,” said a MEXC spokesperson. “As gold prices continue their remarkable ascent, we’re proud to offer the first dedicated Launchpad that puts more value directly into users’ hands. Whether you’re protecting wealth or capitalizing on gold’s bullish trend, MEXC makes digital gold and gold-backed cryptocurrency easier and more affordable than ever.”
A Game-Changer for Crypto and Traditional Investors
The Gold Launchpad positions MEXC at the forefront of the RWA revolution, bridging traditional finance and decentralized markets. For crypto natives, it introduces a high-utility stable asset; for traditional gold investors, it offers the convenience of blockchain without compromising security or backing.
Users can get started today by visiting the MEXC platform, navigating to the Gold Launchpad section, and participating with just a few clicks.
About MEXC
MEXC Global is a leading digital asset trading platform committed to expanding financial access worldwide. With deep liquidity, a wide range of trading products, and a focus on technological innovation, MEXC empowers users to explore, trade, and grow with confidence across crypto, traditional finance, and beyond.
Risk Disclaimer:
The information provided in this article regarding cryptocurrencies does not constitute investment advice. Given the highly volatile nature of the cryptocurrency market, investors are encouraged to carefully assess market fluctuations, the fundamentals of projects, and potential financial risks before making any trading decisions.




