Global payments company Payfuture has integrated with Shopify, giving merchants easier access to local payment in India as they expand their online businesses in one of the world’s fastest-growing e-commerce markets.
With the integration, Shopify merchants can accept widely used Indian payment options, including Unified Payments Interface (UPI) and NetBanking, through a single connection to Payfuture’s payment app.
The goal is to make it easier for international merchants to serve Indian customers without having to build separate payment systems for the market.
India is one of the fastest-growing e-commerce markets globally. Its online retail sector is projected to reach between $150 billion and $170 billion by 2027, driven by increasing smartphone use and strong consumer preference for local digital payment platforms.
Commenting on the integration Shopify, Manpreet Haer, Payfuture CEO and co-founder, said it would remove limitations for merchants looking to enter the Indian market.
“This integration makes digital commerce more accessible, scalable, and locally optimised for global merchants in fast-growth markets. India is a vital market for ecommerce growth, and our infrastructure makes it easier for merchants to reach local buyers while maintaining compliance and operational efficiency.”
The company’s Shopify integration aligns with its vision to strengthen local payment access through major ecommerce platforms, as it focuses on investing in payment infrastructure and regional capabilities to support merchants expanding into India and other fast-growing markets.
Haer said the company’s goal is to help businesses operate more effectively in markets that are often difficult to enter.
“Our role is to help global merchants operate like locals in markets that are often difficult to access. The Shopify integration allows us to bring that vision to life in one of the most important commerce ecosystems in the world.”
