Caladium Consulting officially launches the Caladium 10×10 Matrix, a proprietary diagnostic tool designed to help startups, SMEs, and corporate teams assess and improve their operational health across ten core capabilities and ten levels of growth maturity.
The diagnostic framework, which has been quietly deployed across more than 70 organizations in Nigeria, Ghana, Kenya, and the UK, aims to give entrepreneurs, consultants, and investors a clearer way to evaluate what’s working in their businesses, and what’s not.
“Too many founders are moving fast but without structure,” said Ayo-Bankole Akintujoye, lead strategist at Caladium. “We built the 10×10 Matrix to change that. It’s a dashboard that helps leaders go beyond gut instinct to evidence-based decision-making.”
What the Matrix Does
The Caladium 10×10 Matrix scores businesses on two key axes:
- X-axis (Growth Maturity): Represents a grading scale that reflects a business’s development stage across each dimension, from startup (0–3) to growth (4–7) to maturity (8–10).
- Y-axis (Dimensions of Business Assessment): Captures 10 critical indicators that drive overall performance and long-term viability. These dimensions include Revenue, Capital Adequacy, Structure, Process and Governance, Business Age, Staff Capacity, Systems, Infrastructure and Technology, Strategy, Customer Experience, Cash Flow, and Profit.
Through a structured, team-based process, organizations input key data and are scored against a weighted rubric.
The result is a visual heatmap, capability profile, and an action-oriented report highlighting areas that need immediate attention, whether talent, governance, customer satisfaction, or revenue systems.
What Industry Leaders Are Saying
Caladium has deployed the 10×10 Matrix in diagnostic sessions with organizations across sectors such as film, fintech, logistics, education, real estate, manufacturing, and technology.
One standout application was with Filmhouse Group, a leading cinema and entertainment brand in Nigeria. Reflecting on the experience, Ladun Awobokun, Chief Content Officer for Filmhouse Group and FilmOne, shared: “Working with Caladium and using the 10×10 Matrix gave us something most frameworks don’t: clarity. It helped us see where we were strong, where we were vulnerable, and what we needed to focus on. It was a big part of sharpening our transformation and digital play.”
Another early adopter is Tango Brook Technologies, a Lagos-based fintech and software firm. Chief Executive Obi Wemambu described the tool as “an X-ray of the business, it helped us simplify startup complexities, refocus our priorities and has become a core part of our execution strategy implementation process.”
Who It’s For
The Matrix is designed for:
- Startup founders looking to identify gaps early
- SMEs ready to grow but unsure what to fix first
- Consultants leading business transformations
- Corporate teams conducting unit-level diagnostics
- Investors who want clearer insight into portfolio risks and readiness
Accessing the Tool
Caladium is now welcoming new users, ranging from businesses and accelerators to consultants, to adopt and integrate the 10×10 Matrix into their growth and strategy processes.
