Jaiz Bank, a non-interest financial institution in Nigeria, has rebranded, unveiling a refreshed identity and philosophy.
According to the bank, the refreshed identity reflects its transformation and bold ambitions, signalling its drive to build an agile, inclusive, future-ready financial institution focused on meeting customers’ needs.
The new colour and logo will become effective from August 19, 2025. The new colours are deep blue, yellow, and grey, representing trust, stability, professionalism, energy, optimism, visibility, balance, and sophistication.
The bank emphasized that this strategic transformation marks a significant milestone in its drive to better serve its customers, accelerate digital innovation, and expand its footprint in the financial services sector, reflecting its renewed commitment to empowering individuals, businesses, and communities.
The unveiling of the new identity follows a solid first half of the year performance, with the bank recording a profit after tax of N14.45 billion, a significant improvement from the N7.62 billion delivered in the same period of 2024. Fee and commission income surged to N2.44 billion, from N0.90 billion year-on-year, while retained earnings rose to N15.7 billion, reflecting the bank’s capacity to create value for shareholders.
As the new colour and logo is being applied across the bank’s communication materials, digital channels, and customer touchpoints, the bank’s corporate structure and regulatory status remain the same.
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