Nigeria’s E-commerce Adoption and Growth: A Case Study of Jumia
Article Written by: ​Osahon Kelvin Edogun Introduction My goal for this article is simple: By the time you finish reading this article, you should understand if investing in Nigeria’s e-commerce is right for you. According to TechCabal, Nigeria is the 33rd largest market for e-commerce with a revenue of US$6.9 billion in 2021, placing it … Continue reading Nigeria’s E-commerce Adoption and Growth: A Case Study of Jumia
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