The humanoid robot, known as Uri, made its debut last week at Harvard University, drawing massive attention as the new CMO led Series’ first campus marketing campaign. 

From taking over Harvard Square with a giant student composite banner to parading the stands during the Harvard versus Brown football game, Uri quickly became the centre of attraction. The spectacle generated more than one million views across social media within 24 hours.

Uri, powered by the Unitree G1 humanoid system, is built with 43 degrees of freedom, 3D LiDAR sensors, depth cameras, and reinforcement learning that allows it to adapt to real-time human interactions. It stands 1.2 metres tall and has been programmed to engage with users both offline and online in ways that mimic human marketers.

During the campaign, Uri didn’t just pose for photos, the robot handed out matcha drinks to students, initiated conversations, and roamed the stadium stands, a mix of spectacle and brand promotion that left many in awe.

Nathaneo Johnson, CEO and co-founder of Series, explained the logic behind the appointment. “Most CMOs cost $100k – $300k a year. Ours is a fraction of that, and it gains more attention than most celebrities do in any given room. That’s marketing.”

Series, launched as a platform to connect students and professionals, has already facilitated more than 700,000 messages exchanged with a 95% match acceptance rate. The company says that Uri is more than a novelty act, but part of a long-term strategy to enhance how technology can drive human connection.

Johnson added: “This move reflects our belief that robotics and AI will co-create the future of connection. Uri’s capabilities are far beyond novelty, which reflects the culture of constant innovation that will come to define today’s most ambitious startups.”

In placing robotics at the centre of its growth, Series is testing how far human-robot collaboration can go, not just in automating tasks, but in building strategy and public engagement. For a generation that thrives on digital-first interaction, Uri may be the next frontier of marketing leadership.

There are indication that, the exchange rate has been gaining lately as speculators start to dump their hoard of dollars following waning demand.

Multiple sources who operate in the parallel market revealed that the naira has risen from around N1600/$ which it closed yesterday to N1500/$ (some quoted N1550/$1) if they are to sell to you.

However, they buy at N1400/$1 allowing them to make a spread of N100/$1.

Meanwhile, the exchange rate on the official market fell to N1,560/$1 on Tuesday the strongest the naira has traded since the 4th of March when it closed at N1534/$1.

Meanwhile, the Central Bank yesterday announced the date for its next Monetary Policy (MPC) meeting where it would deliberate whether to hold MPR or continue the hike.

At its last meeting, the apex bank went bullish on interest rate raising MPR by 400 basis points to 22.75%, the highest single increase on record.

Also, the foreign investors’ appetite for CBN’s OMO auction and Nigeria’s Treasury bills might be connected to the recent gains of the naira in the past few days.

The apex bank had earlier reported that foreign investors dominated Treasury bills and OMO auctions as about 75% of subscribers were foreigners.

Furthermore, the bank noted that there has been significant forex inflow in the past month as remittances from Nigeria’s diaspora reached $1.3 billion in February from just $300 million received in the preceding month marking a fourfold increase.

According to a statement made by Vincent Oyefeso, Director of Public Affairs at NCC, COSON’s operating authorization and license have not been renewed since they expired in 2019.

“For the avoidance of doubt, the only CMO with approval to operate as a CMO in music and sound recordings in Nigeria in accordance with the provisions of the Copyright Act (Cap C28, Laws of the Federation of Nigeria) is the Musical Copyright Society of Nigeria (MCSN).

The approval earlier granted to the Copyright Society of Nigeria (COSON) lapsed with effect from 19th May 2019 and it has not been renewed,” the statement read in parts.

NCC also noted that although COSON applied in 2019 for the renewal of its license, it refused to comply with the terms stipulated by the commission as the regulatory agency, including submission to an independent forensic audit of its accounts.

The commission also stressed that the Musical Copyright Society of Nigeria, MCSN, remains the only legal CMO in the Nigerian music sector.

“For the avoidance of doubt, the only CMO with approval to operate as a CMO in music and sound recordings in Nigeria in accordance with the provisions of the Copyright Act (Cap C28, Laws of the Federation of Nigeria) is the Musical Copyright Society of Nigeria (MCSN),” Oyefeso noted.