This spectacular gathering, which brought together an exhilarating blend of comedy, music, dance, and drama, successfully reaffirmed its reputation as an essential cultural highlight of the year.

From the moment guests arrived, the atmosphere was charged with excitement and anticipation. Attendees were greeted by a beautifully adorned red carpet, lined with vibrant branded banners and sponsor displays, creating a glamorous entryway for the array of celebrities, entertainers, and enthusiastic guests.

The audience was treated to an impressive lineup featuring comedy royalty and high-energy musical performances. The evening was headlined by the legendary Nigerian ace comedian Ali Baba, who brought his signature blend of humor and wisdom to the stage, elevating the event’s prestige.

He was accompanied by the dynamic Kenny Blaq, celebrated for his innovative approach to musical comedy, and Phronesis, who captivated the crowd with his rapid-fire, sharp-witted jokes.

The mood of the night was expertly maintained by the charismatic host, MC Husband Material (Eze Chuwudi), whose engaging rapport with the audience ensured seamless transitions and heightened enthusiasm throughout the performances.

Additional comedic talent was showcased by MC Bishop, Dr. Smile, MC Trick, Abadei, and 16 Onirun, each contributing to a relentless stream of laughter that filled the venue.

Beyond the comedy, the event was a celebration of diverse artistic expressions. Gospel rapper Protech opened the show with an electrifying performance that infused spiritual energy into the evening, followed by CJ the Violinist, whose melodic tunes created moments of reflection and tranquility.

Mauren’s Art took the stage with a breathtaking dance performance, mesmerizing the audience and encouraging moments of joy and engagement across every artistic discipline.

The interior of the venue resonated with a positive, infectious energy. A creatively designed vendor village offered a vibrant marketplace featuring an array of local cuisine, refreshing drinks, unique fashion, and accessories, enhancing the festive atmosphere for all attendees.

Inside the main hall, elegant seating arrangements ensured comfort and unobstructed views, while the professional stage, equipped with cutting-edge lighting, LED screens, and sound systems, provided a captivating backdrop for each performance.

The flawless organisation of the event was made possible through the support of First Bank Nigeria Limited through its annual DecemberIssaVybe lineup of events, along with backing from the Lagos State Government and LASAA.

FirstBank’s contributions underscored the significance and scale of this cultural extravaganza, making it a landmark fun event for its numerous customers and also making the yuletide season an extravaganza.

Guiding the evening with charm and wit, MC Husband Material (Eze Chuwudi) kept the energy levels soaring high.

The comedy segment was a showcase of both established stars and emerging talents. The crowd erupted in laughter at Kenny Blaq’s musical comedy interludes and Phronesis’s clever punchlines, while the talents of MC Smiles, Larry J, MC Trick, Abadei, and 16 Onirun ensured a varied and entertaining comedy showcase that spanned generational humor.

As the night progressed, the entertainment spectrum expanded to include a rich tapestry of musical and artistic performances.

The high-energy opening by gospel rapper Protech was followed by the soul-stirring melodies of CJ the Violinist, who captivated the audience with his unique musical interpretations.

A dynamic dance performance by Mauren’s Art added another layer of depth, while artists like Oba Richie, Angelo, Switch, and Ozzy transformed the venue into a lively concert hall, energizing the crowd with their infectious tunes.

The climax of the show arrived when Innocent Idibia, famously known as 2Baba or 2Face, graced the stage, taking the audience on a journey through nostalgic memories with his timeless hits.

Despite the controversies that have occasionally surrounded him, he delivered a stunning performance that resonated deeply with fans old and new.

As he performed, the crowd became a chorus of voices, singing along with enthusiasm to his classic songs from his debut album through to his latest releases.

2Baba’s charisma was evident as he moved among the audience, engaging with fans and soaking in the palpable love emanating from the crowd.

His performance was nothing short of electrifying and served as the perfect crescendo for the evening.

With an impressive command of the stage, 2Baba showcased why he is considered a legend in the music industry. His ability to captivate the crowd was remarkable, every note he sang, every gesture he made drew the audience in, creating a shared experience that felt intimate yet grand.

Even as he neared the end of his set, the audience was reluctant to let him leave, chanting for more as they were spellbound by the magic of his music.

2Baba’s performance was not just a concert; it was a celebration of his legacy and contributions to the Nigerian music scene. It solidified his status as an icon, one who has not only defined a genre but has also connected generations through his artistry.

The night truly belonged to him, a testament to his enduring influence and the deep affection fans have for him and his work.

As the event drew to a close, attendees left buzzing with excitement, carrying with them the vibrant memories of a night that perfectly balanced professional production with genuine talent.

Mainland Laffs 3.0 proved to be more than just an entertainment event; it was a powerful celebration of community pride and a vivid showcase of the creative spirit flourishing on the Lagos Mainland.

According to FirstBank Representatives,

“We supported the event because it was meticulously designed to embody the essence of community’s talent and vibrancy,”.

“From the laughter to the music to the palpable energy in the room, it was the ultimate ‘DecembaIssaVybe’ experience. We are incredibly pleased with the outcome and extend our gratitude to the organisers, performers, and most importantly, the wonderful people of Lagos who joined in the celebration.”

The most successful businesses don’t just serve – they engage, delight, and become part of life’s memorable moments”.

FirstBank is playing deeply into that truth. Having long established itself as a symbol of resilience, trust, heritage, excellence, and innovation in banking, the 131-year-old institution is taking customer connection to a new dimension – transforming from a financial service provider into a joy-giver that understands culture, family, and celebration.

Every year, FirstBank keeps customers satisfied with seamless banking experiences, then raises the rhythm by the ember months, turning up the festive energy through its DecemberIssaVybe campaign – a season-long fusion of entertainment, rewards, and shared happiness.

From premium access to top-tier concerts and musicals, to theatre nights, comedy shows, and fashion showcases, DecemberIssaVybe keeps customers vibing, grooving, and smiling – proving that for the premier West African bank and a leading financial inclusion service provider, engagement is not a slogan, it’s a lifestyle.

For FirstBank, entertainment has become more than an add-on, it’s an extension of customer experience. Through DecemberIssaVybe, the bank transforms the festive season into a celebration of music, art, theatre, and culture, where customers enjoy premium access to some of the most sought-after shows, concerts, and plays in Nigeria.

The initiative connects the brand with the rhythm of its people, the laughter of families at stage plays, the energy of fans at mega concerts, and the joy of togetherness that defines the December spirit.

By curating these experiences, FirstBank positions itself not just as a bank that understands finance, but as one that understands feeling ,a brand that celebrates the Nigerian way of life.

The campaign has featured exclusive access to headline shows, theatre performances, comedy nights, and lifestyle events that highlight the nation’s vibrant creative scene. Customers not only enjoy the fun; they experience a sense of belonging and appreciation that strengthens their emotional connection with the brand.

DecemberIssaVybe also reflects FirstBank’s growing influence in supporting Nigeria’s creative and entertainment industries, vital sectors that provide jobs, nurture culture, and export the Nigerian story to the world.

By sponsoring and amplifying these platforms, the bank fuels a chain of value that extends from the stage to the streets, from creators to consumers. It’s more than seasonal celebration; it’s strategic cultural investment.

Beyond the lights and music, there’s a deeper rhythm to what DecemberIssaVybe represents – connection, loyalty, and legacy.

It mirrors FirstBank’s understanding that banking today isn’t only about transactions; it’s about touchpoints that make life richer. It’s about being present where the customer laughs, loves, and lives. By blending entertainment with appreciation, the bank turns every December into a statement of gratitude, rewarding loyalty, strengthening relationships, and reminding customers that they are at the heart of everything.

As one of the nation’s most enduring institutions, FirstBank continues to evolve with the times while holding firm to its promise of putting customers first. And through DecemberIssaVybe, it gives that promise a new sound, a festive melody of joy, togetherness, and cultural celebration.

Because for FirstBank, happiness isn’t just seasonal. It’s part of the brand’s legacy, a rhythm that plays all year long and peaks beautifully every December.

Rewarding Customers Through Entertainment

For FirstBank, DecemberIssaVybe is a deliberate strategy to deepen emotional connections with its customers.

Olayinka Ijabiyi, acting group head, Marketing and Corporate Communications, explained that banking today is not only about financial transactions; it’s about creating moments that matter, moments where families, friends, and communities come together to celebrate life and culture; through this initiative, FirstBank is able to reward customers in ways that resonate with them personally, from live concerts and theatre to comedy and lifestyle events.

He noted that the bank’s goal remains to ensure that every Nigerian feels connected, valued, and appreciated, the bank sees the joy, excitement, and energy that DecemberIssaVybe brings, and it’s incredible to witness customers sharing those experiences with friends and family.

Through these initiatives, FirstBank delivers on its promise of rewarding loyalty while keeping customers entertained and engaged.

The campaign brings premium access to highly sought-after concerts, plays, musicals, comedy festivals, and fashion showcases, giving customers front-row experiences with Nigeria’s most beloved performers and platforms.

Whether it’s a VIP ticket to a Burna Boy or Wizkid concert, a night at Kakadu the Musical, or an exclusive fashion showcase, customers enjoy experiences that are memorable and rare, moments that connect the bank to life’s joyful milestones.

Premium Access, Exclusive Experiences

A core feature of DecemberIssaVybe is the premium access it affords customers. Social media and brand platforms regularly highlight the exclusive tickets, backstage passes, and VIP privileges distributed as part of the campaign. From sold-out concerts and comedy shows to family theatre nights, the initiative ensures that customers feel celebrated in style.

Ijabiyi explained further that FirstBank takes pride in offering experiences that customers would be thrilled to have access to.

“DecemberIssaVybe is about bringing people closer to the cultural heartbeat of Nigeria, live music, theatre, comedy, fashion, and lifestyle events, while connecting them directly with the FirstBank brand. It’s our way of making loyalty tangible, memorable, and joyous.”

By combining banking excellence with cultural engagement, FirstBank ensures that its customers don’t just transact; they experience life’s excitement with the bank as a partner in celebration.

Voices of Excited Customers

The annual campaign have generated widespread enthusiasm among customers and social media followers. Excited feedback from Toyin Ojo on facebook illustrates the impact of DecemberIssaVybe: “FirstBank made my December unforgettable! I got VIP access to see my favourite artist live, I still can’t believe it!”

Segun Ibiyemi, another customer shared on X: “I’ve never felt so connected to a brand. DecemberIssaVybe isn’t just about the show; it’s about the memories we made as a family.”

And yet another enthused: “It’s amazing how FirstBank takes banking beyond numbers. They gave me and my friends experiences we’ll remember forever. That’s loyalty rewarded!”

From families laughing together at theatre nights to friends grooving at sold-out concerts, the campaign creates moments that customers cherish and share. The excitement online — from Instagram stories to X (formerly Twitter) posts, amplifies the sense of community and joy that the initiative fosters.

Cultural Impact and Connection

Beyond entertaining, FirstBank’s DecemberIssaVybe has a broader cultural impact. By sponsoring concerts, theatre, comedy, and lifestyle events, the bank fuels the creative economy while providing Nigerians with experiences that connect them to their heritage, friends, and family.

The success of DecemberIssaVybe is measured not only in ticket distributions or sold-out events, but in the smiles, the laughter, and the sense of belonging it creates. FirstBank is not just facilitating transactions but memories.

It is giving customers joy, access, and connection in ways that touch their hearts and enrich their experiences during the yuletide season.

By combining entertainment, premium access, and thoughtful engagement, the campaign strengthens FirstBank’s bond with customers and positions the bank as more than a financial institution, it becomes a lifestyle brand that touches lives and creates lasting joy.

A Legacy of Joy and Connection

Through DecemberIssaVybe, FirstBank has turned a seasonal initiative into a cultural phenomenon, blending entertainment, lifestyle, and premium experiences to keep customers rewarded, happy, and connected. In doing so, the bank has shown that loyalty goes beyond accounts and cards, it is about shared memories, emotional connection, and being part of life’s most joyful moments.

For FirstBank, the message is clear: banking is more than numbers; it’s about being part of the moments that make life vibrant.

And every December, through DecemberIssaVybe, the bank hits the high notes, keeping customers vibing, grooving, rewarded and deeply connected to the rhythm of joy.

Since its launch, FirstBank’s “DecemberIssaVybe” (DIAV) campaign has stood at the centre of this cultural energy, giving Nigerians more than just access to premium entertainment, it’s been about creating awesome shared moments, uniting families, and giving the creative industry the big boost it deserves. 

For almost a decade, DIAV has quietly shaped the last few months of the year especially December as the season of vibe, through its First@arts initiative, and if you’ve ever danced shoulder-to-shoulder with thousands at a FirstBank-sponsored event, you’ll know exactly what that means.

2018: When the Vybe Began

December 2018 felt different. Nigerians were beginning to embrace “Detty December” as a tradition, and FirstBank cleverly caught the wave.

The bank rolled out DecemberIssaVybe with free and discounted tickets to mega concerts and stage plays, pulling crowds that wanted premium vibes without premium stress.

Wizkid, Davido, Burna Boy were headlining the big music festivals, while stage productions like “Moremi the Musical” got a new audience thanks to FirstBank’s push. 

For the over 130-year-old FirstBank, “DecemberIssaVybe is a way of giving back during the festive season. It’s not just about music or theatre; it’s about connecting people, supporting the creative industry, and ensuring families make memories together.

Families who hadn’t been to the theatre in years found themselves seated side by side at Terra Kulture, watching Nigerian history come alive on stage. And for diaspora kids back home with “I just came back” energy? DIAV became their shortcut into Nigeria’s hottest events.

2019: The Year of Mega Concerts

By 2019, the Vybe was unstoppable. DecemberIssaVybe became synonymous with front-row seats at Davido’s “A Good Time” concerts, Kizz Daniel’s explosive Lagos show, and of course, the unforgettable Wizkid Starboy Fest.

But it wasn’t just music. DIAV sponsored families into “Mad About You”, a romantic stage play that had couples rediscovering love, and rolled out tickets to AY Live Comedy Show, proving that December isn’t just about music,  it’s about laughter too. By year’s end, DIAV had cemented itself as a December passport.

2020: The Pandemic Pause

2020 was strange for everyone. COVID-19 clipped the wings of live entertainment. But even then, FirstBank didn’t fold its arms. DIAV adapted by sponsoring virtual concerts and livestreamed plays, ensuring families could still bond over art and entertainment from the safety of their homes.

It wasn’t the usual sweaty concert hall, but for many, DecemberIssaVybe campaign was proof that even in tough times, music and theatre are powerful connectors.

2021: The Big Comeback

With restrictions easing, Nigerians were desperate for a proper December. DIAV answered in full colour. Imagine a December where Adekunle Gold (AG Baby) sang his heart out at sold-out shows, Simi serenaded lovers, and Fireboy lit up the stage with “Peru” before it became an international anthem.

Families returned to KAKADU the Musical, friends reunited at comedy festivals, and for diasporans who hadn’t been home since 2019, the Vybe was a welcome mat rolled out in sound and laughter.

2022: The Golden Year

By 2022, DIAV wasn’t just an add-on to December, it was the main dish. That year, Asake’s breakout concerts shook Lagos, Burna Boy’s Love, Damini show was an electric storm, and the theatre scene, from The King Must Dance Naked to Awo The Musical, had DIAV stamping tickets for culture lovers.

2023: A Night of Queens

DecemberIssaVybe 2023 brought something fresh to the table with “A Night of Queens”, an all-female musical showcase at Eko Convention Centre. It was a dazzling lineup: Tiwa Savage, Simi, Teni, Yemi Alade, Waje, Niniola and Dope Ceaser all shared the stage in one unforgettable night of music.

FirstBank also sponsored the revival of Kakadu the Musical at MUSON Centre, a play that blends highlife, Afrobeat, soul and pop with the turbulent history of 1960s Nigeria. Meanwhile, families trooped out for Ali Baba’s January 1st concert and Basketmouth Unprovoked, while diaspora returnees shared DIAV tickets proudly on Instagram.

2024: From Comedy to Culture

Last December opened with a bang: Kenny Blaq’s Reckless Musicomedy Festival at Onikan Stadium. The crowd roared as Kenny Blaq, DJ Neptune, Aproko, MC Monica, and OvyGodwin delivered a high-energy mix of music and stand-up.

At the same time, FirstBank sponsored Motherland the Musical, Street Souk at Harbour Point, A True Christmas Story, and family-friendly events like Eko Hotel Pride Land Adventures and the Calabar Carnival Festival.

Reflecting on the season, Olayinka Ijabiyi, Acting Group Head, Marketing and Corporate Communications said: “FirstBank is facilitating memorable homecoming and unforgettable experiences in December with family reunions, concerts and festivals.

DecemberIssaVybe isn’t just about entertainment it’s about the cultural glue for Nigerians everywhere.

Across the years, DIAV has done more than hand out tickets. It has fuelled the creative economy by investing in theatre, comedy, and music.

Families and friends have been reunited, turning concerts into bonding sessions. Given the diaspora a homecoming anchor, it has blended the “I just came back” energy with Nigerian hospitality.

In a country where December is both the busiest and most joyful month, DIAV has positioned FirstBank not just as a financial giant, but as a lifestyle brand that understands culture.

2025: The Vybe Is Loading

Now here we are, on the cusp of another December. Whispers are already flying: who will headline the 2025 DecemberIssaVybe experience? Will it be another electrifying Davido Timeless Experience? Will Asake shut down Lagos again? Will Burna Boy, Rema, Tems, or Ayra Starr bring home the global magic? Or will DIAV surprise everyone with a mix of music legends and fresh new voices?

What’s certain is that FirstBank will once again hold the keys to the hottest tickets in town, concerts, fashion, culture, musicals, plays, comedy shows, all to be rolled out on their social media handles, where lucky fans can get premium access.

So, whether you are keeping it real in Naija or you are planning to visit, DecemberIssaVybe 2025 is coming, and FirstBank is about to make it unforgettable.

As daily life slows down, this festive season offers a welcome opportunity for relaxation and togetherness. Families and friends gather to create cherished memories, participating in a rich tapestry of cultural activities that showcase Nigeria’s diverse heritage.

The month is characterized by a colourful array of events, including theatrical plays, musical concerts, traditional festivals, operas, fashion shows, poetry readings, and various forms of performance arts, all reflecting the dynamic cultural expressions of Nigerian society.

As December unfolds, the excitement continues to build, with streets and homes becoming vibrant displays of holiday spirit.

Elaborate decorations adorn every corner, featuring colourful Christmas ornaments, twinkling lights, and festive paraphernalia that evoke a sense of wonder and joy.

Evening skies light up with breath-taking fireworks, illuminating the night and further enhancing the joyous mood of the season.

Year-end Thanksgiving parties have become commonplace, offering spaces for loved ones to gather, share meals, and express gratitude for the blessings and experiences of the past year.

This period also allows Nigerians to reconnect with family and friends, many of whom travel from various parts of the globe to partake in these significant celebrations.

As the year-end festivities for 2024 draw near, FirstBank has thoughtfully curated an exhilarating lineup of events under the DecemberIssaVybe program, aimed at enhancing the enjoyment of this festive season.

A highlight of this initiative is the much-anticipated concert featuring The Cavemen, a celebrated musical duo.

Which was held on Friday, December 27, 2024, at Muri Okunola Park, located along the bustling Lekki-Epe Expressway, the event brought Lagos to life with a captivating performance that seamlessly blends highlife, soul, and folk music.

Attendees enjoyed an engaging experience filled with mesmerizing sounds for over an hour, keeping them on their feet and immersed in the rhythm.

The atmosphere at the concert was electrifying, drawing a diverse crowd of enthusiastic youth eager to experience The Cavemen’s unique interpretation of highlife music—a genre deeply rooted in Nigerian culture and characterized by its rich, rhythmic beats and soulful melodies.

The concert also featured an impressive lineup of other notable artists, such as the popular act Ckay, who collectively contributed to a night filled with remarkable entertainment and unforgettable performances.

The stage witnessed a pulsation of energy as The Cavemen’s talented band propelled the evening forward, delivering an infectious performance marked by masterfully executed guitar riffs, powerful drumming, and enchanting vocals.

Audiences found themselves wholly absorbed in the moment, as the music unites them in joy and celebration, showcasing the revitalization and redefinition of the highlife genre that The Cavemen have pioneered.

In addition to the music, the concert artfully integrates comedic performances, highlighting the vibrant and diverse creative entertainment scene in Africa.

Acclaimed comedians took to the stage, drawing laughter and delight from the crowd, while emerging music also had their moment in the spotlight, receiving enthusiastic applause and encouragement from an appreciative audience.

Recognising the profound impact of December in nurturing relationships and spreading joy, FirstBank has actively engaged its First@arts initiative to launch the annual DecemberIssaVybe campaign.

This initiative is meticulously crafted to inspire and empower individuals across Nigeria to create and experience exhilarating moments throughout this joyous season.

By providing fully sponsored access to premium concerts, theatrical performances, shows, and festivals featuring some of the industry’s top entertainers, FirstBank aims to alleviate the financial burdens that often accompany festive celebrations.

In a time marked by economic uncertainty, FirstBank stands as a crucial support system for Nigerians wishing to celebrate without the weight of added financial stress.

With a proud legacy spanning over 130 years, this esteemed financial institution has woven itself into the fabric of Nigerian life.

FirstBank has long championed numerous festive concerts showcasing Africa’s music icons, including Kizz Daniel, Davido, Burna Boy, Asake, and Tiwa Savage, crafting unforgettable experiences for music aficionados across the nation.

The DecemberIssaVybe campaign encapsulates the essence of creating lasting memories during this festive season.

It serves as a dynamic platform for both local and international audiences to immerse themselves in unique, culturally rich experiences tailored to the holiday spirit.

Since its inception in 2018, the FirstBankIssaVybe campaign has quickly become a highly anticipated annual event, delighting participants with exhilarating moments designed to resonate and linger long after the celebrations are over.

Olayinka Ijabiyi, the acting group head, Marketing & Corporate Communications at FirstBank, emphasized the institution’s unwavering commitment to crafting a ‘Wow December to Remember’ experience for individuals of all ages.

He stated,

“FirstBank is devoted to facilitating memorable homecoming experiences this December through gatherings such as weddings, family reunions, and festive celebrations, ensuring that every moment spent together is cherished.”

Through this commitment, FirstBank continues to play a pivotal role in the celebration of culture and community during this significant time of year.

This year, the bank brought music lovers an unforgettable Christmas Eve experience with the Davido Live in Lagos concert, held at the iconic Eko Hotel Convention Centre. As part of the initiative, the event was a highlight of the festive season, delivering joy, excitement, and unmatched entertainment to thousands of fans.

Delivering Exclusive Experiences

True to its legacy, FirstBank ensured its customers and followers had the chance to enjoy this spectacular event through ticket giveaways across its social media platforms.

By engaging with fans on Instagram (@firstbanknigeria) and Facebook (First Bank of Nigeria Limited), the bank seamlessly connected with its audience, creating opportunities for them to witness one of Nigeria’s biggest stars perform live.

Through its First@arts initiatives like these, FirstBank continues to elevate the entertainment experience for its stakeholders, positioning itself as more than just a financial institution but a lifestyle enabler.  The bank’s efforts underscore its commitment to bringing premium opportunities to its customers, creating memorable moments for families and individuals alike.

Davido: The Highlight of DecemberIssaVybe

On Christmas Eve, the atmosphere at the Eko Hotel Convention Centre was nothing short of electric as Davido, the Afrobeats superstar, delivered an exhilarating performance.

With hits like “Feel,” “Unavailable,” “FUNDS,” and “Dami Duro”, the audience was immersed in a musical journey that celebrated Nigerian creativity and artistry. The energy was infectious, as fans sang along to every lyric, making the concert an unforgettable experience for all in attendance.

For many, this was their first time seeing Davido live, and FirstBank made it possible, proving once again its dedication to supporting the arts and providing access to world-class entertainment.

The Spirit of DecemberIssaVybe

The DecemberIssaVybe initiative is not just about music; it’s about community, homecoming, and shared joy.

Designed to resonate with Nigerians, both at home and in the diaspora, the initiative creates opportunities for family bonding and cultural connection during the festive season. Events like Davido’s concert, the Calabar Carnival, and Flytime Fest have all contributed to making the 2024 edition of DecemberIssaVybe truly extraordinary.

Through DecemberIssaVybe, FirstBank continues to demonstrate its commitment to enriching the lives of its customers by providing access to premium events and creating platforms that celebrate the essence of Nigerian culture.

More Than Banking: A Commitment to Community

FirstBank’s impact goes beyond providing financial services—it’s about enabling memorable experiences. By supporting events like the Davido Live in Lagos concert, FirstBank strengthens its bond with customers, enhancing its role as a catalyst for joy and togetherness during the festive season.

With its steadfast support for the arts and entertainment industry, FirstBank also contributes to the economic empowerment of the value chain, showcasing its leadership in promoting culture, music, and creativity in Nigeria.

Stay Connected, Stay Vibing

For those who experienced the magic of Davido’s concert and other DecemberIssaVybe events, the memories will remain cherished.

For those who missed out, FirstBank offers more opportunities to join the excitement. Stay tuned to its social media platforms—Instagram (@firstbanknigeria), Twitter (@FirstBankngr), and Facebook (First Bank of Nigeria Limited)—for updates, contests, and more exciting opportunities.

The month is filled with vibrant arts and entertainment, including plays, musical concerts, festivals, operas, fashion shows, poetry, and various performance arts.

As the month unfolds, the atmosphere is electrified with fireworks, street carnivals, and colourful Christmas decorations, complemented by numerous year-end thanksgiving parties.

It’s also a time for bonding, as Nigerians reconnect with family and friends visiting from around the world.

Recognising the significance of December, FirstBank, through its First@arts initiative, hosts the annual DecemberIssaVybe campaign.

This initiative aims to inspire and empower people to create and enjoy thrilling memories by providing fully paid access to highly sought-after concerts, shows, plays, and festivals featuring A-list entertainers.

In light of the tough economic climate, FirstBank offers a welcome relief for Nigerians looking to celebrate and have fun this December.

For over 130 years, the premier financial institution has consistently woven itself into the fabrics of the society including its massive support for festive concerts showcasing Africa’s biggest music stars, including Kizz Daniel, Davido, Burna Boy, Asake, Tiwa Savage and many others, creating unforgettable experiences for music lovers.

The DecemberIssaVybe campaign is all about making memories. It provides a platform for both Nigerians and international audiences to enjoy unique experiences. Since its inception in 2018, the FirstBankIssaVybe campaign has delivered exciting moments that people eagerly anticipate each December.

As we get into the 2024 year end season, FirstBank has curated an impressive lineup of events for maximum enjoyment through DecemberIssaVybe.

The much-anticipated campaign kicked off on Saturday, December 13, at Onikan Stadium in Lagos, featuring the sponsorship of Kenny Blaq’s Reckless Musicomedy Festival.

Through engaging social media activities, FirstBank distributed free tickets to young Nigerians and entertainment enthusiasts eager to attend the show.

The event which started in the late afternoon into the night showcased an unforgettable evening filled with laughter and music, featuring performances from DJ Neptune, Kenny Blaq, Aproko, MC Monica, OvyGodwin, and others. Attendees enjoyed a night of laughter, dancing, and vibrant energy.

The exhilarating festival merges the dynamic worlds of music and comedy, highlighting Africa’s impressive creative entertainment scene.

Alongside renowned comedians, many emerging talents were given the stage to showcase their skills, receiving enthusiastic applause from the audience.

Headlining the event, comedian and singer Kehinde Otolorin, also known as Kenny Blaq, delighted fans with a captivating combination of dance, music, and comedy.

Ahead of the event, he articulated his vision for the festival, stating, “Music and comedy have always been intertwined for me, and I aimed to create an event that highlights both in a unique way. This festival encourages people to embrace boldness and creativity while having fun.”

The festival’s theme centres around a positive interpretation of recklessness, celebrating courage, creativity, and authenticity. FirstBank enhanced the festive atmosphere with a fun booth, where attendees engaged in trivia games, received mementos, and took photos.

Olayinka Ijabiyi, acting group head of Marketing & Corporate Communications at FirstBank, expressed the bank’s commitment to delivering a ‘Wow December to Remember’ experience for all generations.

He noted, “FirstBank is facilitating memorable homecoming experiences this December for gatherings such as weddings, family reunions, and festivals.”

Ijabiyi emphasised FirstBank’s 130-year legacy of supporting the arts through its First@arts initiative, and he encouraged Nigerians to embrace the entertainment offerings through the DecemberIssaVybe campaign. He stated that FirstBank is dedicated to creating memorable experiences while considering the overall well-being of its customers.

With over 500 VIP tickets available for premium events valued between N15,000 and N50,000, the FirstBank #DecemberIssaVybe and #FirstBankIssaVybe giveaway fest is set to reward customers with access to exciting events across Lagos.

Nigerians eager to join in on the festivities can follow FirstBank on social media—Facebook: First Bank of Nigeria Limited, Instagram: @firstbanknigeria, and Twitter: @firstbankngr—to stay updated on ticket giveaways and experience the vibrant party atmosphere this season.

The timing of the concert was right, having had Asake and Kiss Daniel’s concert precede that of the grammy award winning music sensation.

DecemberIssaVybe is not just about music but fun, fun and fun in its entirety, from stage plays to art and culture… the list comprised Culturati to Beeta Arts Festival Abuja, Koffi Tha Guru Unorthodox, Duke of Shomolu Production’s Encore, Our Duke Has Gone Mad Again and Ufok Iban.

Others supported by the Bank include; Joromi: The Musical Concert; Osamede, Awo and Ufok Iban by Duke of Shomolu Productions.

So back to the main gist… tell me who does not love gist, especially when it comes to Big Wiz.

Vibes on The Beach was held at Landmark Beach Oniru, Lagos on Friday, December 30th, 2022. It was unarguably an amazing night of fun and nothing but a star-studded show which exploded the audience to the height of ecstasy and rhythm of bliss courtesy of FirstBank.

With the kick time slated for 6 pm, the environs of Oniru were a beehive of activities as thousands thronged Landmark to be a partaker of the grandest Lagos concert of the year.

The organizational skills of the organizers of DecemberIssaVybe and sponsors were nothing short of perfection as Landmark was transfigured into a haven of an international center, divided into regular, VIP, and VVIP.

Of a truth, the attendees who cut across individuals, friends, family members who came for reunions, and lovers were all smiles as they passed through the passage of entrance branded with FirstBank, the only financial brand which has provided them the opportunity and platform for yet another memorable homecoming experience with their idol, Wizkid.

Those at the regulars, VIPs, and VVIPs stands were mesmerized by the decoration and branding of the venue and the cool atmosphere which prepared them for the entrance of their favorite show hosts, Mr. Macaroni and Kiekie whose real names are Bukunmi Adeaga-Ilori.

Guests and fans of Big Wiz were in High expectations of the fun-filled experience they signed for the night when Popular skit maker cum musician, Oderhohwo Joseph Efe, famously called Carter Efe and Berri Tiga sang their trendy song, Machala, a blend of Afro-fusion. The song is widely attributed to be an anthem in honour of the superstar singer, Wizkid.

Afterwards, Landmark was thrown into a frenzy as Big Wiz, the biggest act of the night was ushered on stage. Interestingly, the entrance of Big Wiz was a barrier breaker and line crosser as those in the regular, VIP, and VVIP stands all melted into unison to the scintillating performance of the music superstar as he took everyone down memory lane starting from his evergreen debut singles to the newest and fresh contemporary songs. And guess what? Wizkid surprised everyone and added a juicy flavour to the event by doing a collaboration with the popular act, Naira Marley.

Truth be told, the 2022 edition of “DecemberIssaVybe” by FirstBank goes beyond excitement but birthed memories that will be hard to fade off attendees’ minds for many years.

The bank’s dedication to going beyond functional products and benefits for its stakeholders and providing these types of enabling experiences sets it apart in the industry and solidifies its position as a leader in not just directly supporting the arts and entertainment industry but economically impacting its value chain.

Anyone not following the Bank is surely on a long thing but hey, it is never too late as there are still many excitements the Bank creates on its social media ecosystem via @firstbanknigeria (Instagram); @FirstBankngr (Twitter) and First Bank of Nigeria Limited (Facebook).

2023 will surely be another back-to-back hit as the financial giant creates more memorable fun for its customers and followers.

Culled from Saharaweekly

From Culturati to Beeta Arts Festival Abuja, Koffi Tha Guru Unorthodox, Duke of Shomolu Production’s Encore, Our Duke Has Gone Mad Again and Ufok Iban, FirstBank had fun goers granted opportunities to relive many exciting moments.

These had many people memorably end 2022 as they were able to see their favourite act perform Live for the first time.

Other activities supported were: Joromi: The Musical Concert; Osamede, Awo and Ufok Iban by Duke of Shomolu Productions, Kizz Daniel Live in Concert, Asake Live as well as Vibe on the Beach, featuring Nigeria’s musical sensation Big Wiz and many others.

In order to expose fans to make the most of these experiences, FirstBank organized several contests on social media as many followers won VIP tickets for the concerts.

The campaign provided a range of memorable homecoming experiences, particularly for the ”I Just Got Backs” (IJGBs) as the DecemberIssaVybe created a platform for these individuals to come together and celebrate their homecoming.

Undoubtedly, the heights of the campaign included the Kizz Daniel Live in Lagos concert held on Saturday, December 17th at the Eko Convention Center, then Asake’s on Friday, December 23rd at the same venue. Vibes on the Beach featuring Big Wiz (Wizkid) on Friday, December 30th at Landmark Beach, Oniru, Lagos also added spice to the excitement.

In addition to providing these memorable experiences, FirstBank also demonstrated its commitment to its stakeholders by generously rewarding attendees with the sum of 1 million naira. This act of generosity further showcases the bank’s dedication to supporting the arts and enabling memorable experiences for its stakeholders.

The decision to reward some attendees with this sum highlights the bank’s commitment to going beyond functional products and benefits for its stakeholders and providing unique and exciting experiences.

Overall, the “DecemberIssaVybe” campaign is a testament to FirstBank’s commitment to supporting the arts and providing enabling opportunities for its stakeholders.

The bank’s dedication to going beyond functional products and benefits for its stakeholders and providing these types of enabling experiences sets it apart in the industry and solidifies its position as a leader in not just directly supporting the arts and entertainment industry but economically impacting its value chain.

Anyone not following the Bank is surely on a long thing but hey, it is never too late as there are still many excitements the Bank creates on its social media ecosystem via @firstbanknigeria (Instagram); @FirstBankngr (Twitter) and First Bank of Nigeria Limited (Facebook).

2023 will surely be another back-to-back hit as the financial giant creates more memorable fun for its customers and followers.

Culled from Okay NG