DataPro Limited upgraded First Asset Management’s investment management rating to “AA” from “AA-”, while Agusto & Co affirmed the firm’s “A+(IM)” investment management rating.

In addition, Agusto & Co upgraded the rating of the First Asset Money Market Fund to “A+(f)”, from “Aa (f)”, signalling increased confidence in the fund’s credit quality and management strength.

The ratings reflect First Asset Management’s solid performance track record, the strength and support of its parent financial group, as well as the firm’s enhanced governance and investment oversight structures.

According to the company, it has strengthened its governance framework by establishing clearly defined investment and risk committees led by experienced professionals.

These committees play a critical role in guiding strategic investment decisions while ensuring disciplined risk management across its portfolios.

The firm also noted that its team of seasoned investment professionals continues to actively monitor market developments, manage portfolio risks, and identify opportunities that support long-term value creation for investors.

To further reinforce investor confidence, First Asset Management has enhanced its risk management and compliance framework, aligning its operational processes with global best practices in asset management.

Independent assessments by DataPro Limited and Agusto & Co highlighted the company’s commitment to responsible asset management, strong corporate governance, and operational systems designed to support stable and sustainable long-term investment performance.

First Asset Management said the improved ratings underscore its focus on delivering value to investors through disciplined investment strategies, transparency, and robust oversight.

The company offers a range of investment solutions tailored to different financial goals, from individuals beginning their investment journey to experienced investors seeking portfolio growth and long-term wealth creation.

With the ratings upgrade, First Asset Management reaffirmed its commitment to helping clients build wealth through professionally managed investment products designed to navigate market volatility while capturing growth opportunities.

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According to analysts, the upgrade ratings show the company’s strong fundamentals and sustained resilience in Nigeria’s Asset management landscape.

The rating upgrade, issued in DataPro’s latest rating report, underscores First Asset Management’s diversified income base, high-quality investment portfolio, and experienced team, all of which continue to support the firm’s long-term stability, sound governance framework, and consistent performance.

The improved rating highlights the organisation’s ability to maintain strong operational fundamentals while effectively navigating market cycles.

It further reflects First Asset Management’s disciplined investment philosophy, prudent risk management practices, and commitment to delivering value-driven solutions to its clients.

Speaking on the upgrade, Ike Onyia, managing Director/CEO of First Asset Management, stated,

“We are pleased with DataPro’s decision to upgrade our rating to ‘AA’. This recognition affirms the depth of our investment expertise, and the consistency of our governance and risk management processes. We remain focused on sustaining strong performance while delivering reliable investment outcomes for our clients.”

In a related development, Agusto & Co. has upgraded the rating of the First Asset Money Market Fund to ‘Aa-(f)’ from ‘A+(f)’, further reinforcing the strength of First Asset Management’s product offering.

According to Agusto & Co., the upgraded rating reflects the fund’s consistent low exposure to interest rates and liquidity risks, as well as the fund manager’s commendable professionalism and prudent investment approach.

The rating affirms First Asset Money Market Fund’s position as a formidable investment vehicle for capital preservation and steady income generation.

First Asset Management continues to maintain a strong position within Nigeria’s asset management industry, supported by its disciplined investment framework, experienced investment professionals, and a growing suite of products designed to meet the evolving needs of retail and institutional investors.

DataPro and Agusto & Co. are both recognized leaders in ratings and investment research in Nigeria, with extensive experience providing independent assessments across multiple sectors. Their ratings are widely accepted as benchmarks for evaluating financial strength, risk management, and business sustainability.

First Asset Management is a leading Nigerian investment manager within the FirstHoldCo Group. The firm has evolved into a full‑service investment platform, offering integrated wealth and portfolio solutions across the Group.

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This ambitious national movement aims to transform Nigeria’s financial future by cultivating a generation of investment-smart citizens, equipped, empowered, and ready to take charge of their economic destiny.

Reclaiming Trust, One Investor at a Time

Nigeria’s investment landscape is rich with potential but riddled with scepticism. Billions of naira have been lost to fraudulent schemes over the years, leaving many citizens disillusioned, wary, and locked out of credible wealth-building platforms.

Current statistics tell a sobering story: fewer than 5% of adult Nigerians are active in the formal capital markets, and only 0.25% invest in Mutual Funds.

This compares starkly with countries like the United States, where over 50% of adults own some form of market investment.

Recognising the critical need to close this participation gap, First Asset Management is stepping forward with a campaign designed not just to educate, but to rebuild confidence and create lasting behavioral change.

“Our mission is to make investing accessible, trustworthy, and rewarding for every Nigerian, from the student to the market trader, from the tech entrepreneur to the retiree,” said a senior executive at First Asset Management.

Beyond Awareness: A Movement for Action

The 100 Million Smart Investors Initiative is more than a campaign, it’s a call to action. At its core lies a robust financial literacy programme tailored to everyday Nigerians.

Whether you’re new to investing or looking to deepen your portfolio strategy, the initiative provides simplified, hands-on education across multiple platforms: bootcamps, podcasts, online tools, and peer networks.

Through this initiative, First Asset Management aims to dismantle the barriers, fear, misinformation, and complexity, that have kept millions on the economic sidelines.

Instead, the focus is on empowering Nigerians with clear, practical knowledge to make informed choices, avoid scams, and build real, sustainable wealth.

A National Investment in Human Capital

With this campaign, First Asset is not just selling products, it’s building a financial movement rooted in empowerment.

The strategy is twofold: boost investor participation and enhance investment quality. By turning passive interest into active engagement, the company envisions millions of Nigerians who are no longer afraid of investing, but excited about it.

At the heart of the initiative is a growing community, a support system of smart investors connected across Nigeria’s 36 states, bound by shared goals and accessible guidance. Through expert-led conversations, real-life success stories, and continuous education, First Asset Management is helping ordinary Nigerians become confident wealth builders.

Kicking Off a National Conversation

The campaign launches with a series of free educational bootcamps and live events, beginning July 26, 2025, where participants can learn directly from industry leaders and investment professionals.

These events promise to break down investing into relatable, actionable steps, making it easier than ever to start.

To join the movement, Nigerians are encouraged to visit here and follow @FirstAssetManagement on social media for updates.

*The 100 Million Smart Investors Campaign is not just a bet on Nigeria’s economic potential, it is an investment in people. In their hopes. In their financial futures. And in their right to thrive in a system that finally works for them.

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This groundbreaking initiative reflects the firm’s dedication to support critical infrastructure development through long-term investment strategies tailored to Nigeria’s unique needs.

The Fund is designed to provide sustainable capital for large-scale projects across key sectors, including renewable energy, power, recycling, waste management, and water resource development.

These sectors are critical to economic transformation, environmental sustainability, and fostering social impact.

The launch marks a significant milestone in First Asset Management’s mission to enhance Nigeria’s capital markets by offering investors robust alternative investment opportunities.

Mr. Ike Onyia, managing director of First Asset Management, emphasized that the infrastructure fund underscores the company’s strategic focus on contributing to national development through innovative financial instruments.

“This launch represents a bold step forward in actualising our promise to support transformative projects that unlock economic potential, empower communities, and align with the global drive towards sustainable finance,” he stated.

Mr. Onyia further affirmed that the Fund would facilitate private and public sector collaboration on capital-intensive projects that will create jobs, enhance social welfare, and improve Nigeria’s environmental outlook through a strong focus on ESG (Environmental, Social and Governance) principles.

The Series 1 Issuance offers a tenor of ten years and a minimum investment of N10,000,000.00, targeting qualified investors seeking long-term returns.

The Fund is structured to provide stable income derived from infrastructure projects domiciled in Nigeria, with investments denominated in Naira.

It is tailored to attract pension funds, development finance institutions, institutional and professional investors, as well as high-net-worth individuals who are eager to contribute to infrastructure growth while achieving substantial financial returns.

In addition to offering a strong financial proposition, the Fund aims to directly support Nigeria’s development priorities by financing projects that create employment, enhance productivity, mitigates pollution, and improve the quality of life across communities.

By adopting a sustainable and impact-driven approach to investing, First Asset Management is setting the tone for a new era of development aimed at capital mobilisation in Nigeria.

First Asset Management Limited reaffirms its position as a catalyst for progress in the Nigerian financial ecosystem.

Through initiatives like the FBN Infrastructure Fund, the firm remains dedicated in its commitment to delivering innovative solutions, building investor confidence, and contributing to the nation’s enduring growth trajectory.

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