This reduction follows the recent release of the Galaxy S24 FE in September, which is the completion of Samsung’s key smartphone launches for the year. The current offer is limited to the “Crafted Black” and white editions of the foldable device.

With the discount, the 512GB version of the Galaxy Z Fold 6 is now priced at $1,717.99, down from its original cost of $2,019.99, while the 256GB variant is reduced to $1,599.99 from $1,899.99. 

Despite these savings, the Fold 6 remains a high-end purchase. However, Samsung has introduced further incentives for those looking to trade in their existing devices, with some customers able to offset the price even more.

The company has increased trade-in values for various models. The Galaxy Z Fold 5 can fetch up to $1,200, while the Galaxy S24 Ultra and iPhone 15 Pro Max are valued at $1,000. 

These competitive offers extend to older phones, with trade-in prices for devices like the Apple iPhone 12 Pro Max at $800, the Samsung Galaxy S22 Ultra at $800, and the Google Pixel 6 Pro at $600.

These trade-in values are especially for Google Pixel models, which have historically received lower offers from major brands. For instance, a Pixel 5, no longer receiving security updates, can still garner $450 in trade-in credit—an attractive offer for owners of older Google devices.

Samsung’s pricing strategy seems to target iPhone users, likely because Apple lacks a foldable model in its lineup. Offering higher trade-in values for iPhones may help persuade consumers to switch to Samsung’s cutting-edge foldable technology.

At the upcoming Galaxy Unpacked event on July 10 in Paris, Samsung is expected to showcase a series of new devices, including, the next-generation

• Galaxy Z Fold6,
• Galaxy Z Flip6,
• Galaxy Buds3,
• Galaxy Watch7, and the
• Samsung Galaxy Ring.

Techeconomy looks at every possible product that Samsung is likely to introduce at the Galaxy Unpacked 2024:

The Galaxy Z Fold6

The device is expected to be the highlight of Samsung’s Unpacked event this July. Compared to its predecessor, the Galaxy Z Fold6 is expected to be lighter and thinner.

Leaked renders suggest it will have a more rectangular design, similar to the Galaxy S24 Ultra, and it is expected to be powered by the Snapdragon 8 Gen 3 SoC.

The smartphone will feature a large cover display on the outside and a big foldable screen on the inside, with dimensions likely similar to its predecessor. It will support stylus input, though unlike the Galaxy S Ultra series, the stylus won’t be integral to the phone. Instead, as with its predecessor, it will be part of a special case, likely sold separately.

Samsung Galaxy Z Flip6

The Galaxy Z Flip6 is Samsung’s next clamshell format foldable, expected to be similar to its predecessor but with a unique cover display.

Despite its compact form factor, it is likely to use the same Snapdragon 8 Gen 3 as the Galaxy Z Fold6.

To differentiate it from the Z Fold5, the Z Flip6 is expected to come in new color options and feature a slightly bigger battery and updated optics.

Samsung’s upcoming wireless earbuds

Samsung’s upcoming wireless earbuds are expected to resemble Apple’s AirPods lineup.

This includes the Buds3, an affordable variant with a design similar to the 3rd-Gen AirPods, and the Galaxy Buds3 Pro, which mimics the AirPods Pro. Unlike the unique bud-like shape of previous Galaxy Buds, the Galaxy Buds3 series will have a different design.

Currently, there is no exact information on the features or capabilities of these earbuds. However, based on current standards, we can expect features like active noise cancellation (ANC), enhanced battery life, HD audio output, and the ability to pair with two devices, among others.

Galaxy Watch7, Galaxy Watch7 Ultra

Samsung is also expected to introduce two new smartwatches: the Galaxy Watch7 and the Galaxy Watch7 Ultra. The Ultra will be the company’s most advanced smartwatch, featuring a titanium frame similar to the Galaxy S24 Ultra. It comes in a square frame with a circular display, and renders hint at a rotating bezel, akin to the Galaxy Watch6 Classic.

Galaxy Ring

Samsung has been teasing the launch of its Galaxy Ring for a while now, and the company is finally expected to introduce it at the Galaxy Unpacked on July 10.

The Galaxy Ring is anticipated to be one of the most capable smart rings on the market, featuring a host of generative AI capabilities. Samsung will provide more details at the event.

While these are some of the major products expected at the second Galaxy Unpacked event of 2024, the company might surprise us with additional announcements.

What are your expectations from Galaxy Unpacked?

Let us tell you a few of these developments by as revealed during the unveiling of Galaxy S24, Galaxy S24+ and Galaxy S24 Ultra series in Nigeria:

Proprietary Innovation:

Since 2017, the Samsung Research Artificial Intelligence Center (SAIC) has supported the development of cutting-edge AI technologies and an AI core platform for existing Samsung products and services.

The Korean technology giant has also filed around 3,000 AI-related patents, further setting them apart from any other mobile device company.

Most recently, Samsung announced in-house development of a Generative AI model called Samsung Gauss.

Open Collaboration:

The company has also openly collaborated with innovators across the industry. Through these collaborations, Samsung has been able to optimize breakthrough technologies from other AI leaders for the users’ benefit.

Knox Security Leadership:

“With regards to generative AI, Samsung believes that security and privacy are key to delivering safe, reliable experiences,”, said Sung-won Jung, the CEO, Samsung West Africa during the launch of Galaxy S24 series in Nigeria.

“Samsung’s Knox Security platform helps assure that personal data is securely protected from end-to-end and in real-time”, he added.

Samsung has closely collaborated with industry leading partners like Google to empower AI on Galaxy S24.

Which features were engineered by Samsung, and which are powered by Google?

Nathan Lee, Business Manager, MX Division, Samsung West Africa, speaks to this:

“Galaxy AI is a comprehensive mobile AI experience, powered by both on-device AI and cloud-based AI. Samsung’s AI research and development, and on-device AI innovations define many of Galaxy S24 core AI experiences such as Live Translate, Chat Assist, Note Assist, and more.

“To help ensure we bring the most powerful solutions and services to market for users, Galaxy S24 also features optimized AI capabilities in collaboration with Google, including Circle to Search, Chat Assist, Google Messages, and many more to come.

For Galaxy AI translation features, how many languages will be supported? When will more languages especially Nigerian languages be supported?

Chika Nnadozie, head of marketing, Samsung West Africa, had this to say:

“At the time of launch, Live Translate supports 13 languages and we plan to expand the language options based on consumer needs. Chat Assist also supports 13 languages at the time of launch”.

Techeconomy learned that the languages include; Chinese (simplified), English, French, German, Hindi, Italian, Japanese, Korean, Polish, Portuguese, Spanish, Thai, and Vietnamese.

You might be asking: What are the benefits of having on-device AI on the S24 series?

Well, Steven Okwara, product manager, MX Division, Samsung West Africa answered this question during the unveiling of Galaxy S24, Galaxy S24+ and Galaxy S24 Ultra series in Nigeria, thus:

“Galaxy S24 Series is just the beginning of mobile AI and with on-device AI features, our users can enjoy the latest generative AI features without concerns of privacy protection”.

Okwara added that as mobile technology continues to evolve with improved processing power, streamlined AI models, optimized memory and more, on-device AI features will continue to expand and further enhance users’ everyday lives.

Regarding the future development direction of Gen AI on your smartphones, Samsung has unparalleled reach and a unique ability to integrate across multiple product categories.

“In this era of AI, users will continue to rely on mobile devices as the hub of their connected lives, and Galaxy S24 series is just the beginning.

“Our immediate priority is bringing Galaxy AI experiences to our flagship devices, including S series and Z series within 1H 2024. However, integrating AI into more of our product portfolio is a priority for us moving forward”, Nnadozie added.

Read more about Galaxy S24 Series.

Galaxy S series leads the way into a new era that will forever change how mobile devices empower users. In fact, you need to upgrade from S23!

AI amplifies nearly every experience on Galaxy S24 series, from enabling barrier-free communication with intelligent text and call translations, to maximizing creative freedom with Galaxy’s ProVisual Engine, to setting a new standard for search that will change how Galaxy users discover the world around them.

“The Galaxy S24 series transforms our connection with the world and ignites the next decade of mobile innovation,” said TM Roh, President and Head of Mobile eXperience Business at Samsung Electronics. “Galaxy AI is built on our innovation heritage and deep understanding of how people use their phones. We’re excited to see how our users around the world empower their everyday lives with Galaxy AI to open new possibilities.”

Make Everyday Experiences Epic

Galaxy AI introduces meaningful intelligence aimed at enhancing every part of life, especially the phone’s most fundamental role: communication. When you need to defy language barriers, Galaxy S24 makes it easier than ever.

Chat with another student or colleague from abroad. Book a reservation while on vacation in another country.

It’s all possible with Live Translate, two-way, real-time voice and text translations of phone calls within the native app. No third-party apps are required, and on-device AI keeps conversations completely private.

With Interpreter, live conversations can be instantly translated on a split-screen view so people standing opposite each other can read a text transcription of what the other person has said. It even works without cellular data or Wi-Fi.

Sung-won Jung, the CEO, Samsung Electronics West Africa, said that for messages and other apps, Chat Assist can help perfect conversational tones to ensure communication sounds as it was intended: like a polite message to a coworker or a short and catchy phrase for a social media caption.

“AI built into Samsung Keyboard can also translate messages in real-time in 13 languages. In the car, Android Aut will automatically summarize incoming messages and suggest relevant replies and actions, like sending someone your ETA, so you can stay connected while staying focused on the road, said Jung.

“Organization also gets a big boost with Note Assist in Samsung Notes, featuring AI-generated summaries, template creation that streamlines notes with pre-made formats, and cover creation to make notes easy to spot with a brief preview. For voice recordings, even when there are multiple speakers, Transcript Assist uses AI and Speech-to-Text technology to transcribe, summarize and even translate recordings”, he said.

Communication isn’t the only way Galaxy S24 series takes the fundamental benefits of the phone into the future, added Stephen Okwara, product manager, MX Division, Samsung Electronics West Africa.

“Online search has transformed nearly every aspect of life. Galaxy S24 marks a milestone in the history of search as the first phone to debut intuitive, gesture-driven Circle to Search with Google.

To give Galaxy users an incredible new tool, Galaxy turned to the worldwide leader of search, Google, and opened new forms of discovery with a simple gesture. With a long press on the home button, users can circle, highlight, scribble on, or tap anything on Galaxy S24’s screen to see helpful, high-quality search results.

“Seeing a beautiful landmark in the background of a friend’s social media post or a surprising fun fact on YouTube Shorts can quickly become an accurate search to learn more – without having to leave that app”, he added.

Unleash Creativity to Discover the World in New Ways

Galaxy S24 series’s ProVisual Engine is a comprehensive suite of AI-powered tools that transform image capturing abilities and maximize creative freedom every step of the way, from setting up a shot all the way to sharing it on social. Gone are shaky, pixelated images taken from far away.

“Galaxy S24 Ultra’s Quad Tele System, with new 5x optical zoom lens, works with the 50MP sensor to enable optical-quality performance at zoom levels from 2x, 3x, 5x to 10x magnification thanks to Adaptive Pixel Sensor. Images also show crystal clear results at 100x with enhanced digital zoom.

With upgraded Nightography capabilities, photos and videos shot on Galaxy S24 Space Zoom are brilliant in any conditions, even when zoomed in. Capture more light in dim conditions with Galaxy S24 Ultra’s larger pixel size, now 1.4 μm, which is 60% bigger compared to the previous model.

Blur is reduced on Galaxy S24Ultra with wider optical image stabilizer (OIS) angles and enhanced hand-shake compensation. When recording videos, both front and rear cameras are equipped with Dedicated ISP Block for noise reduction, and Galaxy S24 analyzes gyro information to distinguish between the filmer’s movement and the subjects. This allows more effective noise removal and clear videos in the dark, even from far away.

After great shots are captured, innovative Galaxy AI editing tools enable simple edits like erase, re-compose, and remaster.

For easier and more efficient optimizations, Edit Suggestion uses Galaxy AI to suggest perfectly suitable tweaks for each photo. To give users even more creative control and freedom, Generative Edit can fill in parts of an image background with generative AI.

Joy Tim-Ayoola, Head of Mobile Division, Samsung West Africa, said that Galaxy S24 is also the first Galaxy S series to be designed with recycled steel and Thermoplastic Polyurethane (TPU).

“Galaxy S24 Ultra features a minimum of 40% recycled steel in the speakers, and it includes a minimum of 10% pre-consumer recycled TPU in the side and volume keys. Additionally, every Galaxy S24 comes in a packaging box made from 100% recycled paper material”, she said.

According to Chika Nnadozie, Head of Marketing, Samsung West Africa, as a customer-centric brand who understands the realities of the Nigerian audience, Samsung has rolled out Trade-in and Flexpay (pay small-small) options for Galaxy S24series.

She added that customers can also Pre-order the devices from the 17th of January to the 12th of February to get amazing benefits worth up to N500,000.

Galaxy S24 Ultra is the first-ever Galaxy phone to feature a titanium frame, enhancing device durability and longevity.

Anticipation is high as the Galaxy S24, Galaxy S24+, and Galaxy S24 Ultra are set to push forward the Android smartphone experience in 2024.

Scheduled for January 17, the Unpacked event in San Jose will include Samsung’s latest premium Galaxy innovations, designed to enhance the way users live, connect, and create. The event will be live-streamed on Samsung.com, Samsung Newsroom, and Samsung’s YouTube channel, commencing at 10 a.m. PST, 1 p.m. EST, 6 p.m. GMT, and 7 p.m. CET.

While teasers and trailers are expected in the lead-up to the event, recent leaks suggest that the Galaxy S24 series will be equipped with AI-powered features under the upcoming One UI 6.1. Reports include additions, including Browsing Assist AI enhancements. These features encompass the ability to highlight key elements on webpages, language translation, and the creation of summarised versions of articles, promising improved productivity for users navigating daily tasks.

Notably, the One UI 6.1’s Gallery app is rumored to introduce video compression capabilities. Additionally, users may have the flexibility to select portions of videos and seamlessly create slow-motion versions without the need for external applications. The efficacy of this feature will likely be a focal point during the Galaxy Unpacked 2023 event.

Beyond the aforementioned features, the Galaxy S24 series is expected to debut further AI-driven functionalities. Samsung Notes may introduce note summarisation, real-time language translation during calls could become a reality, and a wallpaper generator along with AI-generated effects for lock screen wallpapers are anticipated. The phones might even offer the capability to erase elements from images and videos, showcasing Samsung’s commitment to pushing the boundaries of innovation.

Counting down to the Unpacked event, tech enthusiasts eagerly await Samsung’s unveiling of these AI-powered features, eager to experience firsthand the capabilities of the Galaxy S24 series and One UI 6.1.