According to IDC’s Worldwide Quarterly Mobile Phone Tracker, Infinix has achieved a remarkable milestone in year-on-year increase in units in smartphone shipments, surpassing all other global smartphone brands with an astounding accomplishment of over 13 million units increase.

This translates to an impressive growth rate of 64.1% compared to 2022.

Tony Zhao, general manager of Infinix, proudly attributes the company’s achievements to a multifaceted marketing approach, technological innovation, and strategic collaborations with key industry players, such as TikTok.

By utilizing the platform, Infinix successfully connects with its target users, empowering them to exceed their limitations and unlock their full potential.

“Infinix focuses on catering to youth preferences, providing tailored-made technological innovations, and recognizing the pivotal role of strategic partnerships. By leveraging TikTok as a creative platform, Infinix effectively reaches our target users, enabling them to conquer their limits and become the best versions of themselves.” Tony Zhao.

Infinix’s marketing prowess recently earned them TikTok for Business’s Overseas Marketing Award for being the “Innovator”, recognizing their standout efforts in the international markets.

This prestigious award celebrates companies making waves globally, inspiring others with innovative marketing practices.

Infinix’s success stems from its strategic approach, utilizing TikTok’s platform to its fullest. By embracing various gameplay options and collaborating with influencers, Infinix has effectively grown its brand from awareness to tangible results, showcasing the power of creative marketing.

Since its inception in 2013, Infinix has established a strong presence in overseas markets.

The brand’s engagement with users through compelling content and its sales success on e-commerce platforms highlight a symbiotic relationship.

Campaigns like Infinix Super Brand Day and the “Capture Your Own Story” Vlog Contest have been key successes, further cementing Infinix’s position as an innovative leader in the tech industry.

Game-Changing Innovations Unveiled at CES & MWC 2024

Infinix continued to make waves in the industry with its game-changing innovations showcased at CES and MWC.

At CES, Infinix amazed the audience with the introduction of Infinix AirCharge, a revolutionary wireless charging technology that eliminates the need for cords or charging pads.

This breakthrough innovation provides a hassle-free way to power up the devices. Additionally, Infinix unveiled the Extreme-Temp Battery, addressing the challenges of extreme temperatures to ensure smooth device performance in any environment.

Infinix also introduced Infinix E-Color Shift, the industry’s first customizable display panel for smartphone appearances.

At MWC, Infinix turned heads with their flagship mobile gaming concept, promising a new era of mobile gaming with top-notch performance and graphics. As 2024 unfolds, Infinix is poised to lead the way with more groundbreaking innovations, setting the stage for an exciting future.

More about Infinix

• Infinix Mobility is a rapidly emerging technology brand that designs, manufactures and markets an expanding portfolio of smart devices worldwide under the Infinix brand, which was founded in 2013.
• Targeting today’s youth with first in class technology, Infinix creates trendy, powerful and attainably priced smart devices that bring the latest technology on the market to users around the world at a time when they need it at a price that they want.

This new concept gaming technology is set to redefine the mobile gaming experience with its cutting-edge smartphone gaming technology enhanced by AI.

“We are overjoyed to have pushed the boundaries of mobile gaming technology to unprecedented heights at MWC. The tremendous honor of winning the esteemed Best of MWC 2024 awards from globally renowned media outlets underscores our unwavering dedication and passion to deliver the cutting-edge mobile gaming technology that captivates and inspires young professional gamers worldwide. This recognition reaffirms our commitment to continuously bring forth the most innovative and exhilarating gaming experiences for the next generation of gamers,” said Tony Zhao, general manager of Infinix.

The new technology has surpassed AnTuTu benchmarks with a score of an unprecedented 2,215,639. This achievement is made possible by integrating the MediaTek Dimensity 9300 chipset, a world-class self-developed CoolMax system, and an AI management platform.

These innovations work seamlessly together to ensure users enjoy the best possible mobile gaming experience.

Infinix has also showcased its industry-leading technologies, such as Infinix AirCharge, Infinix E-Color Shift, and Extreme-Temp Battery, which have amazed global audiences and the press.

Infinix’s Flagship-Level Mobile Gaming Innovation Steals the Show at ShowStoppers MWC 2024

Infinix proudly received the esteemed Gadgety Awards, recognizing the best and most cutting-edge consumer electronics in the world. This award, titled Best of Showstopper MWC 2024, was bestowed upon Infinix’s first dual-core flagship mobile gaming concept technology, showcasing their commitment to pushing the boundaries of mobile gaming. Additionally, Infinix’s groundbreaking technology received another notable award from GadgetMatch, a top-tier technology media outlet, for ‘Best of MWC 2024’.

Infinix has also received other notable media awards, including:

• TrustedReviews’ Best in Show MWC 2024 for Infinix’s E-Color Shift Technology
• Yanko Design’s Best of MWC 2024 for Infinix E-Color Shift Technology
• FoneArena’s Best Product of MWC 2024 for Infinix AirCharge
• Mashable Middle East’s Best of MWC 2024: Best Phone for Infinix E-Color Shift Technology

More about Infinix:

• Infinix Mobility is a rapidly emerging technology brand that designs, manufactures and markets an expanding portfolio of smart devices worldwide under the Infinix brand, which was founded in 2013.
• Targeting today’s youth with first in class technology, Infinix creates trendy, powerful and attainably priced smart devices that bring the latest technology on the market to users around the world at a time when they need it at a price that they want.

Infinix, a trendy tech brand crafted for young consumers, has introduced a revolutionary flagship-level concept in mobile gaming technology at ShowStoppers MWC 2024, the official networking event partner of MWC, one of the world’s largest and most influential connectivity events.

Themed ‘Electrify Gaming Future’, this cutting-edge technology redefines the mobile gaming experience through state-of-the-art features enhanced with Artificial Intelligence (AI).

Infinix’s groundbreaking innovation surpasses expectations, achieving an unprecedented score of 2,215,639 in the AnTuTu benchmarks, thanks to the seamless integration of the industry’s most advanced mobile chip, the MediaTek Dimensity 9300, Infinix’s first CoolMax system, and an AI management platform.

Tony Zhao, General Manager of Infinix, expressed his excitement about the groundbreaking announcement of the all-new Infinix flagship-level concept mobile gaming technology, stating,

“With this electrifying innovation, we are taking mobile gaming to the next level and solidifying our position as a world-leading gaming smartphone provider. The latest technology from Infinix surpasses the competition, and we are thrilled to present this concept to the world of mobile gaming enthusiasts at ShowStoppers MWC. Game on!”

Setting a New Standard

Infinix proudly achieves an industry leading benchmark score on AnTuTu with 2,215,639, solidifying its position as the leading smartphone in the mobile gaming industry for processing power.

This remarkable accomplishment is made possible by harnessing the immense power of the MediaTek Dimensity 9300 chipset.

With its All Big Core CPU and powerful GPU, users can expect seamless multitasking, smooth gameplay, and immersive gaming experiences with superior graphics rendering.

In combination with Pixelworks visual processors, Infinix guarantees a visually captivating gaming experience with high screen refresh rates of up to 180Hz for FHD+ resolution and 144Hz for WQHD+ resolution, meeting the demands for exceptional display performance in smartphones.

The Industry’s First Semiconductor and Air-Cooling System – CoolMax

Infinix’s flagship-level concept mobile gaming technology takes full advantage of the pioneering CoolMax System, a revolutionary cooling solution that leverages Thermal-Electric Cooling (TEC) and the Peltier effect to efficiently regulate temperature and dissipate heat from its components. This groundbreaking integration sets a new standard in the industry, ensuring optimal performance even under ambiance temperature conditions.

By reducing temperatures by up to 10 degrees Celsius, the CoolMax System optimizes chipset performance without compromising on overall system efficiency, enabling users to enjoy longer and more intense gaming sessions.

Leading the Future of Mobile Gaming

Infinix’s AI algorithm dynamically adjusts core utilization based on different scenarios, intelligently assigning tasks to the most powerful core for high visual performance and conserving energy by utilizing smaller cores during periods of low visual demands.

This AI-driven optimization ensures the chipset operates at peak efficiency without constantly running at maximum performance, leading to reduced heat generation and lower temperature levels.

The integration of AI not only enhances gaming experiences but also contributes to energy savings and effective thermal management.

Infinix’s First Dual-Core Flagship Gaming Smartphone

Building on the success of its flagship-level mobile gaming technology, Infinix is excited to announce its plans to launch its first dual-core flagship gaming smartphone in 2024.

This much-anticipated device is set to redefine the gaming experience, offering unparalleled performance and immersive gameplay.

Stay tuned for more updates as Infinix continues to revolutionize the gaming landscape.

Where Tomorrow Electrifies Today

Infinix proudly showcased an array of industry-acclaimed technologies at ShowStoppers MWC 2024. Among these groundbreaking innovations was the Infinix E-Color Shift, the industry’s first programmable custom skin technology, empowering users to personalize the appearance of their devices like never before.

Additionally, Infinix unveiled the Infinix AirCharge—a magnetic resonance-based safe wireless charging technology with the potential for mass production, promising a seamless charging experience.

Lastly, Infinix has introduced the Infinix Extreme-Temp Battery, the industry’s first battery technology capable of supporting charging in extreme cold temperatures as low as minus 40 degrees Celsius.

A similar technology will be featured in the upcoming Infinix product launch, making Infinix the first in the industry capable of recharging under extreme weather conditions in its class.

These pioneering technologies exemplify Infinix’s commitment to pushing the boundaries of what is possible in the mobile industry.

The brand’s exceptional achievements were acknowledged with seven awards from prominent associations and media outlets, firmly establishing Infinix as a forward-thinking and innovative leader in the mobile industry.  

Benjamin Jiang, CEO of Infinix, expressed his delight at the recognition received by Infinix at CES 2024, stating, ” Innovation lies at the core of the Infinix brand. Our dedicated team of experts remains unwavering in their commitment to surpassing limitations through profound insights, collaborations with top technology institutions, and the development of exciting new technologies. These esteemed awards and accolades serve as a resounding affirmation of our unwavering commitment to delivering exceptional products that deeply resonate with our discerning and tech-savvy audience.”

Cutting-Edge Innovations Garner Top Association and Publication Awards at CES 2024

Under the theme “Where Tomorrow Electrifies Today,” the captivated CES attendees with its groundbreaking innovations, including the highly acclaimed Infinix E-Color Shift, Infinix AirCharge over-the-air charging, and Extreme-Temp Battery technologies.

These pioneering advancements propelled Infinix to the forefront of the CES 2024 media exhibition, garnering accolades and making it a sought-after destination for renowned international organizations and media outlets.

In recognition of its outstanding contributions to technological innovation, the company received over seven prestigious awards at CES 2024.

Notably, Infinix secured the 2023-2024 Global Top Brands’ Most Innovative Mobile Phone Brand Award, jointly presented by Asia Data Group, European Digital Group, TWICE, and supported by the International Data Corporation (IDC).

This award underscores Infinix’s commitment to pushing the boundaries of innovation and meeting the evolving needs of today’s dynamic youth.

The esteemed Gadgety Awards, known for recognizing technological excellence at international exhibitions, lauded Infinix’s E-Color Shift technology as one of the standout technologies showcased at CES. Furthermore, Infinix was personally recognized by ShowStoppers, the organizer of the renowned media event, for the exceptional innovation and booth popularity demonstrated by its E-Color Shift technology.

Other notable media awards include Phandroid hailing Infinix’s E-Color Shift technology as the highlight among smartphone brands at CES 2024, and GEEKSPIN ranking it second on their “Best of CES 2024” list, solidifying its position as one of the most exciting and buzz-worthy innovations at the event. Inverse acknowledged Infinix’s AirCharge technology as one of the best technological advancements at CES 2024, predicting it to become a mainstream trend in the future.

Among Infinix’s product lineup, the Infinix ZERO 30 5G and Infinix GT 10 Pro garnered significant recognition.

These devices were nominated for the CES Picks Awards and were honored with the “Best of 2023” award by the Gadgety Awards.

Additionally, the ZERO 30 5G was acclaimed as the “A Vlogging Superstar at CES 2024” by the leading tech media outlet Tom’s Guide, and it was selected as the “Best Vlogging Smartphone at CES 2024” by the internationally renowned photography-focused media outlet, Digital Camera World.

With its remarkable achievements at CES 2024, Infinix solidified its position as an innovative and forward-thinking brand in the mobile industry.

The recognition received for its E-Color Shift and AirCharge technologies further demonstrates Infinix’s commitment to pushing the boundaries of innovation and meeting the evolving needs of consumers.

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