Instagram Shops vs TikTok Shop: Where Are African Brands Finding Real Sales?
African consumers are shopping more through social media, and brands are torn between TikTok’s viral potential and Instagram’s steady conversions.
African consumers are shopping more through social media, and brands are torn between TikTok’s viral potential and Instagram’s steady conversions.
Backed by Flourish Ventures, Madica aims to bridge Africa’s startup funding gap through mentorship, investor access, and strategic partnerships like ...
