It promises to be the biggest discount sale in the first half of the year, rivaled only by Konga’s legendary Black Friday extravaganza, Yakata.

This year’s Mid-Year Shopping Festival holds even greater significance, as it coincides with Konga’s 13th anniversary.

To celebrate this milestone and reward loyal customers, Konga has pledged massive discounts on a staggering range of products.

Partnering with renowned global brands such as Apple, Samsung, HP, Lenovo, Starlink, L’Oreal, Haier Thermocool, LG, Nestle, and others, Konga is offering shoppers genuine products at irresistible prices.

The ecommerce giant has pledged massive discounts across all categories and products, including Fast Moving Consumer Goods (FMCG), Home and Kitchen Appliances, Electronics, Computing, Mobile Phones, Wine & Spirits, Fashion, and much more.

Whether for personal use or bulk purchases, the Konga Mid-Year Shopping Festival presents an opportunity for customers to make significant savings on their favorite products.

“We are incredibly excited to kick off our Mid-Year Shopping Festival and celebrate Konga’s 13th anniversary with our esteemed customers,” said Kunle Ajani, Head of Marketing at Konga. “At Konga, we are dedicated to providing our customers with genuine products at unbeatable prices. It is our way of saying thank you for your unwavering support over the years.”

In addition to the massive discounts, the Mid-Year Shopping Festival will feature exciting events such as Flash Sales, Treasure Hunts, and Live Auctions on specific campaign days. These events offer customers the opportunity to snag incredible deals and win exclusive prizes while enjoying the thrill of the shopping experience. Furthermore, Konga is extending special deals to walk-in customers at Konga stores, providing another avenue for shoppers to access exclusive discounts and savings.

Adding to the excitement, Konga will launch its revolutionary delivery solution, KongaNow, which enhances customers’ overall shopping experience through free same-day delivery in the major cities in Nigeria. This novel delivery service is set to redefine the standards of e-commerce by providing efficient delivery and ensuring that customers receive their orders promptly. Konga’s dedication to providing top-quality products, exceptional service, and unmatched discounts reflects its unwavering commitment to ensuring that customers receive maximum value for their purchases.

“We understand the importance of providing our customers with a seamless and enjoyable shopping experience,” said Mr. Ajani. “That’s why we’re thrilled to introduce KongaNow, our innovative delivery solution that offers free same-day delivery. With KongaNow, shoppers can enjoy the convenience of receiving their orders on the same day, completely free of charge.”

The excitement extends beyond the shopping experience! KongaPay, a member of the Konga Group, adds to what shoppers gain during the Mid-Year Shopping Festival. Enjoy the convenience of free transfers to any bank account within Nigeria while making your Konga purchases. Additionally, get rewarded for taking care of your everyday needs. For every airtime/cable TV/data/utility bill payment made using KongaPay, you’ll receive a 5% cash back (capped at N500). This empowers you to save even more while managing your essential bills conveniently.

June is already shaping up to be the hottest month for deals and discounts, courtesy of Konga’s latest promotional blitz.

During the Mid-Year Shopping Festival, you can confidently purchase genuine products from reputable brands.

This commitment to authenticity ensures you get the quality and performance you deserve for your hard-earned money.

The promotion, which commenced on Wednesday, June 1 is set to come to a fitting climax on Thursday, June 30, 2022 – the final day of the shopping festival – after an exciting, rollercoaster month marked by price slashes, heavy discounts, unmatched deals and a rain of special offers and incentives from various arms of the Konga business.

Ahead of the final countdown which has already commenced, feelers from within Konga indicate that the Mid-Year Shopping Festival has been a highly successful campaign.

Konga has recorded a massive increment in order counts in the month of June 2022 off the back of the ongoing campaign, with Gross Merchandise Value (GMV) also projected to hit levels as high as those recorded for Konga Yakata, as the e-commerce giant’s annual Black Friday sale is widely known.

Specifically, Fast Moving Consumer Goods and Electronics have ranked consistently highly among the most popularly ordered product categories since the campaign commenced, with Mobile Phones and Home & Kitchen products not far behind.

Notably, the management of Konga has equally restated its determination to make the last few days of the shopping extravaganza an unforgettable experience for its customers, with a rollout of additional incentives to reward Nigerians for their patronage, loyalty and acceptance of the maiden promotion which coincided with Konga’s 10th Anniversary celebration, while also accommodating Nigeria’s Democracy Day and Father’s Day festivities.

Key among these are pay day deals for salary earners, extra discounts, special final countdown offers, bulk deals and guaranteed best prices on an assorted variety of products for visitors to the Konga website as well as walk-in customers to any Konga retail store located across Nigeria.

The additional discounts and deals cut across product categories such as Mobile, Electronics, Computing, Home & Kitchen, Wine & Kitchen, FMCG and Fashion, among others.

Also expected in the final days of the Konga Mid-Year Shopping Festival are special end-of-campaign flash sales, treasure hunts and other incentives to round off the promotion, in addition to other existing offers such as extra 10% discount for Access Bank debit card and OPay virtual card holders, attractive flight packages for intending travellers via Konga Travel, as well as cash-back offers and attractive bonuses on daily transactions, data and airtime recharges for KongaPay subscribers, among others.

Konga Mid-Year Shopping Festival comes to an end on Thursday June 30, 2022.

Checks reveal that the Konga website has received significantly increased visits since the month-long promotion went live on Wednesday, June 1, 2022.

There has also been a huge spike in order counts on the platform, with shoppers eager to take advantage of the deluge of special offers and deals rolled out by Konga.

In addition, feedback reveals that the traffic is not limited to online shoppers. Konga retail stores across Nigeria have all recorded increased footfalls and huge turnout of walk-in customers for the Mid-Year Shopping Festival.

Among the product categories grabbing the attention of shoppers on Konga’s platforms are assorted items from Computing, Home & Kitchen, Mobile, FMCG and Electronics, among others.

Since the commencement of the Mid-Year Shopping Festival which coincides with the celebration of Konga’s 10^th Anniversary, several incentives have been extended to customers of the e-commerce giant, including Treasure Hunts, Flash Sales, Anniversary Deals, Store-only deals and free delivery for Konga Prime shoppers. Shoppers have equally enjoyed an exciting offer of an additional 10% discount off all purchases made using their Access Bank debit cards or OPay virtual cards.

In addition, mouthwatering and highly discounted flight packages to exotic destinations around the world are on offer for interested travellers, courtesy of Konga Travel while cash-back offers and attractive bonuses on transactions, data and airtime recharges, among others, have also been placed at the disposal of KongaPay users.

The mid-year promo, an unprecedented innovation from Konga, in addition to celebrating customers for their loyalty to the brand over the past 10 years, will further celebrate Nigeria’s Democracy Day and Father’s Day, both of which number among key events in the month of June.

Konga Mid-Year Shopping Festival runs from June 1st to 30th, 2022.