The company has rolled out a series of monetisation tools aimed at transforming its creator base into full-blown businesses.

Through a new partnership with Kajabi, users can now design, sell, and profit from online courses without leaving Linktree. Whether you’re a fitness coach, graphic designer, or bedroom musician, the tools are there. You set the price. You choose the content. You earn through Stripe. It’s as straightforward as it sounds.

In addition to online classes, Linktree has opened up space for digital product sales. Templates, recipe books, guides, and even your own poetry collection—anything downloadable can be listed. It’s a good play in a space already impacted by platforms like Patreon, but Linktree is pushing for ease and speed over complexity.

Then there’s the affiliate angle. U.S.-based creators can now build affiliate shops directly inside their Linktree profile. Think Target, Amazon, or Lululemon products, with commissions flowing directly to the creator. No website. No middleman. Just plug and play.

One of the more surprising updates is the “Sponsored Links” feature. Brands can now pay creators to appear on their Linktree pages. These aren’t random ads. Creators handpick which sponsored links show up.

“A creator will choose a link to put on their Linktree that they feel is relevant to their audience,” said Linktree CEO Alex Zaccaria. The label “sponsored” is clearly shown, and Linktree manages the rest—targeting, analytics, and payouts.

That structure also makes it easier for smaller creators to get a slice of the advertising pie. Zaccaria put it bluntly: “We’re looking to really democratise access to revenue, and give more opportunity to macro and micro creators. We’re also giving brands more access to creators that also have more authenticity and convert better.”

Payments are handled via a cost-per-acquisition (CPA) model for now, with plans to expand into cost-per-click (CPC) and cost-per-impression (CPM) models. It’s a clear nod to the growing dominance of performance marketing in brand strategy. 

With affiliate marketing spend projected to rise by nearly 12% next year and U.S. social commerce sales expected to top $100 billion by 2026, the timing isn’t accidental.

And if you’re wondering whether audiences care about what creators are selling—almost half of consumers say they’ve bought something based on creator content. This isn’t passive income; it’s responsive, targeted sales.

Linktree has also launched a creator incentive programme called “Rewards.” Users can earn perks—like bonus commissions—when they hit performance milestones. It’s not just another leaderboard gimmick. It’s a pathway to brand collaborations that used to be reserved for creators with millions of followers.

What’s happening here is subtle but important. Linktree is cutting out the fluff of traditional creator-brand deals—no long email chains, no pitch decks, no haggling over pricing. And for creators unsure of how to start monetising, the company is handing them a structured system with fewer moving parts.

Zaccaria summed it up: “The status quo right now is actually pretty painful for both sides.” With Linktree’s new suite of tools, both brands and creators are being handed something faster, simpler, and built for results—not just visibility.

The days of Linktree being “just a list of links” are over. Now, it’s a business toolkit—built into the one place your followers already click.

This integration will enable Snapchat users to showcase their work and other profiles by including links in their Snapchat profiles. Previously, only brands and Snap Stars, who are part of a special program for top creators, had the ability to include links in their profiles.

The partnership with Linktree was initially announced in April, and it has now been expanded to allow any user with a public profile on Snapchat to include links to their Linktree profile. This means that individuals, regardless of being creators or not, can now share additional information and resources with their Snapchat followers through the integration.

Snapchat users who are 18 years or older can create a public profile, which opens up opportunities for them to connect with a wider audience and showcase their work or personal interests. By adding links to their Linktree profile, users can direct their Snapchat followers to external websites, portfolios, blogs, or social media accounts, providing a more comprehensive view of their online presence.

The integration with Linktree reflects Snap’s recognition of the importance of link sharing and provides a new avenue for users to express themselves and connect with others. By expanding the feature to all public profiles, Snap aims to empower its users to curate a more personalized and interactive experience for their followers.

Linktree, a popular link management platform, enables users to create a single link that houses multiple links to different online destinations. This allows individuals to consolidate their various profiles, websites, or content into one easily accessible location, making it convenient for their audience to explore their online presence.

The integration between Snapchat and Linktree opens up new possibilities for users to promote their work, share resources, and connect with their audience beyond the confines of Snapchat’s platform. It offers a seamless way for individuals to provide a more comprehensive view of their interests, projects, or businesses, enhancing engagement and fostering connections within the Snapchat community.

As social media platforms continue to evolve, enabling users to share links and expand their online presence becomes increasingly important. The collaboration between Snap and Linktree represents a step forward in empowering Snapchat users to showcase their work, build their personal brand, and connect with others in a more dynamic and interactive manner.

Snap’s integration with Linktree is set to provide a valuable tool for Snapchat users, further enhancing the platform’s capabilities and broadening the opportunities for creative expression and online engagement.