Running every Friday through Sunday at midnight, the initiative provides consistent access to a diverse product mix, including laptops, smartphones, scanners, inks and toners, printers, and consumer electronics.

This laudable initiative aligns with TD Africa’s mission to ensure the accessibility, affordability, and usability of technologies across Africa, empowering individuals and businesses with unbeatable value on a wide range of everyday tech essentials.

With ‘Black Friday Every Friday‘, TD Africa brings the thrill of Black Friday to life each weekend. This means that businesses and individuals can access essential tech tools without waiting for annual promotions. Partners can leverage the power and convenience of the TD Super App to seamlessly browse and purchase discounted products in real time.

Commenting on the campaign, Fridel Makun, head of Marketing at TD Africa, stated:

“We’re not just running a promo. We’re shifting access. ‘Black Friday Every Friday’ is our way of saying that world-class technology should not be seasonal; it should be accessible, affordable, and always within reach. This campaign reflects our deep belief that technology is no longer a luxury; it’s a necessity for productivity, education, entertainment, and empowerment. By extending these offers every week, we’re creating consistent opportunities for people and businesses across Africa to own the tools they need to thrive in a digital world.”

Through this forward-thinking campaign, TD Africa continues to redefine retail innovation and digital inclusion while driving real impact across Africa’s technology and economic landscape.

Registered partners are encouraged to log in via the website to explore the ‘Black Friday Every Friday’ deals and take advantage of the exclusive offers available on the TD Super App.

The enhanced App offers seamless access to a wide range of cutting-edge tech products at unbeatable prices, with faster delivery options to improve efficiency and convenience.

Available on both web and mobile, the revamped TD Super App boasts an intuitive, user-friendly interface, making it easier than ever for users to discover and purchase technology products.

This latest upgrade reaffirms TD Africa’s commitment to affordability, efficiency, and convenience, ensuring that businesses and individuals can access the tools they need to succeed.

With exclusive deals and discounts, registered users can enjoy significant savings on a vast selection of technology products, including computing devices, smartphones, consumer electronics, and power solutions.

Optimized logistics and accelerated delivery times further enhance the shopping experience, ensuring that customers receive their technology essentials quickly and reliably.

“At TD Africa, we are dedicated to delivering value, efficiency, and cutting-edge technology solutions that drive business growth and streamline operations,” said Omowumi Oladele, product manager, TD Africa. “The upgraded TD Super App Version 2 is designed to simplify procurement, enhance productivity, and maximize savings—empowering businesses and individuals across Africa.”

The TD Africa Super App is now available for download on the App Store (iOS) and Google Play Store (Android). Users can also access the platform via web browsers at superapp.tdafrica.com.