Instagram Shops vs TikTok Shop: Where Are African Brands Finding Real Sales?
African consumers are shopping more through social media, and brands are torn between TikTok’s viral potential and Instagram’s steady conversions.
Tag: TikTok Ads
TikTok Tops as 2023 Advertising Platform
... strategies for 2024
TikTok Ads Experience an Explosive 9,300% Search Growth: Gen Z, others as Factors
TikTok's primary user base consists of Gen Z and millennials, coveted demographics for many brands