The campaign, launched in Ghana in 2024 and later expanded to Senegal and Sierra Leone, was designed to tackle the misuse of QNET’s name by fraudsters posing as company agents. 

It has now earned QNET three honours at the 2025 IBAs — a Gold Stevie Award for “Rebuilding Trust Through Crisis Communication and Public Education in Ghana” under the Brand/Reputation Management category, a Silver Stevie Award in the Public Service category, and a Bronze Stevie Award for its flagship event, V-Africa 2025, recognised under Corporate & Community – Community Engagement Event.

Through the QNET Against Scams campaign, the company sought to restore public trust by clarifying its direct selling business model and educating the public on how to spot fraud. 

The initiative combined radio and television messaging, social media engagement, billboard placements, and even creative street activations such as roller-skating teams that captured attention in major cities.

The campaign’s success was also rooted in its partnerships with key law enforcement and regulatory agencies, including Ghana’s Economic and Organised Crime Office (EOCO), the Ghana Police Service, the Ghana Immigration Service, and Nigeria’s Economic and Financial Crimes Commission (EFCC). Together, these institutions worked to curb fraudulent activities and promote financial awareness.

Beyond public education, QNET introduced a Scam Alert portal, designed to help consumers verify company information, identify fraudulent claims, and report suspicious activity. The initiative was amplified through extensive media coverage, compliance programmes, and grassroots events that connected with tens of thousands of people across communities.

The company’s drive for transparency comes as global figures have become more alarming. According to the 2024 Global State of Scams report by the Global Anti-Scam Alliance (GASA) and Feedzai, global financial losses linked to scams reached an estimated $1.03 trillion within 12 months, a statistic that stressed the urgency of corporate-led consumer protection initiatives.

“These awards are a validation of our efforts to fight back against those who misuse our brand name to defraud others,” said Trevor Kuna, chief marketing officer of QNET. “We are determined to protect the communities in which we operate and rebuild trust with our customers and stakeholders. Together, they affirm our commitment to responsible entrepreneurship and the values that drive us forward.”

QNET’s recognition at the IBAs places it among leading global brands celebrated for their commitment to integrity, communication excellence, and social responsibility.

Since its establishment in 1998, QNET has leveraged direct selling and e-commerce to distribute wellness and lifestyle products globally, building a vast network of entrepreneurs and customers. 

The company is a member of several direct selling associations and maintains partnerships with major sports organisations, including Manchester City Football Club and the Confederation of African Football (CAF), reflecting its growing international footprint.

The post QNET Wins Gold Stevie Award for Anti-Fraud Campaign Protecting Consumers Across Africa appeared first on Tech | Business | Economy.

This bio-signaling technology works by tapping into the body’s natural communication system, helping restore balance without the need for drugs or invasive methods.

The debut products, Harmoniq Vivid, which supports sharper focus, and Harmoniq Soothe, which provides lasting pain relie, are designed for people on the move who want safe, convenient solutions.

Why does this matter? In today’s fast-paced, hyperconnected world, people are not only struggling to stay mentally sharp amid digital distractions, fatigue, and stress, but also dealing with the physical toll of chronic pain, which affects nearly one in three adults worldwide.

The global wellness economy, now valued at US$5.6 trillion is expanding rapidly as consumers look for safe, natural solutions that support both mind and body.

Harmoniq meets these needs with easy-to-use, wearable patches that work in harmony with the body to deliver focus and relief, anytime, anywhere.

Beyond personal wellness, Harmoniq also reflects QNET’s commitment to responsible innovation.

The patches are packaged in recyclable FSC paper instead of plastic, cutting waste and reducing carbon emissions through lighter, more efficient logistics. Partnering with sustainable manufacturers also helps lower water and energy use in production.

Trevor Kuna, chief marketing officer of QNET, explained:

“Harmoniq represents the future of wellness. It brings together science and nature to help people think clearer, feel better, and perform at their best, all without relying on drugs or invasive methods. And we’ve designed it with sustainability in mind, from recyclable packaging to eco-conscious production practices, so our innovation supports not just healthier lives but also a healthier planet.”

What does Harmoniq Vivid do?

Harmoniq Vivid is designed to help you stay sharp and focused throughout the day. It works by carrying the natural energy “blueprints” of well-known ingredients like ginseng, ginkgo, omega-3, and ashwagandha. These key ingredients are commonly linked with clearer thinking, better memory, and reduced stress. Instead of consuming them, the patch delivers their signals directly to your body, giving you a safe, natural way to stay alert and attentive.

What about QNET Harmoniq Soothe?

This patch provides targeted, long-lasting relief using the frequencies of natural anti-inflammatories like Turmeric and Ginger, known for easing discomfort and supporting mobility.

It delivers up to 48 hours of consistent relief without chemicals or gastric irritation. Unlike prescription painkillers, Harmoniq Soothe avoids risks such as dependency, drowsiness, or stomach upset, a safe alternative at a time when 60 million people worldwide misuse opioids annually.

Both Vivid and Soothe are water-resistant, discreet, and comfortable, safe for ages 6 and above, and informed by ongoing bio-signaling research. Recent advances such as protein-based patches that modulate cell signaling and bioelectrical studies in cellular systems highlight the promise of this science.

Harmoniq Vivid and Harmoniq Soothe are now available worldwide through QNET.

The post QNET Launches Harmoniq Brand with Vivid & Soothe appeared first on Tech | Business | Economy.

For five transformative days, from June 21 to 25, the city of Penang played host to QNET’s flagship convention, welcoming delegates from over 30 countries, including hundreds of hopeful entrepreneurs from Nigeria, each drawn by a shared belief in innovation, entrepreneurship, and personal transformation.

A Global Family, Rooted in Purpose

For more than a decade, QNET has made Penang its home for this annual convergence of minds. But V-Malaysia is more than a tradition — it’s a lifeline.

Here, global strategies are unveiled, bold ideas are nurtured, and aspiring business leaders discover they’re part of something much bigger than themselves.

Among the crowd were first-timers from Abuja, veterans from Lagos, and rising stars from Port Harcourt. They had come not just to listen, but to learn, connect, and return to their communities with fresh tools, clearer vision, and renewed purpose.

“For QNET, Penang is not just a venue; it’s a home for inspiration and transformation,” said Trevor Kuna, chief marketing officer of QNET. “And for our community across Africa, especially Nigeria, V-Malaysia is a powerful catalyst — a place where dreams take shape and networks come alive.”

Building Bridges, Fueling Growth

This year’s convention marked a powerful collaboration between QNET, The V (V Global Management), and Malaysian institutions like Tourism Malaysia, MyCEB, and the Penang Convention & Exhibition Bureau (PCEB).

Their combined support helped bring together entrepreneurs from emerging and established markets, creating a truly borderless business experience.

For Nigeria, this matters. QNET has steadily built its name as a force in the direct selling and wellness space, empowering thousands of micro-entrepreneurs.

Through QNET’s model, ordinary individuals across Nigerian cities are building extraordinary legacies — and events like V-Malaysia provide the spark to fuel that momentum.

Innovation Meets Wellness

This year, the spotlight also shone on new wellness innovations designed to enhance everyday life. Attendees got a first look at:

• Harmoniq – a bio-signaling patch developed to boost energy and well-being
• QWIK – a fast-absorbing strip line for oral health and nutrition

These are more than just products; they represent a future of accessible wellness, set to launch in key African markets, including Nigeria, in the coming year.

Penang’s Role as a Global Stage

For the host city of Penang, the event also underscored its growing status as a business and tourism hub.

“Penang recorded an estimated RM1.29 billion in economic impact from business events in 2024 alone,” noted YB Wong Hon Wai, Penang’s State EXCO for Tourism and Creative Economy. “Events like V-Malaysia don’t just boost our economy—they connect us to the world.”

This global significance is backed by MyCEB’s strategic direction. In 2023, the agency facilitated 248 international business events, bringing in over 180,700 delegates and generating an economic impact of nearly RM2.8 billion.

What it Means for Nigeria

For every Nigerian distributor who returned home from Penang, V-Malaysia wasn’t just a trip. It was a transformation. In hallways, breakout sessions, and product showcases, they found practical insights, visionary leadership, and a vibrant community that believes in rising together.

At the core of it all was RYTHM – Raise Yourself To Help Mankind, QNET’s guiding philosophy. In every bead of sweat and spark of connection, it was clear: this wasn’t about products alone. It was about people. And Nigeria’s people — its entrepreneurs, dreamers, and doers — are ready.

As the curtain falls on V-Malaysia 2025, the ripple effect begins. From Penang’s grand halls to the streets of Lagos, Ibadan, Kaduna, and beyond — the next chapter of growth is already being written.

The post QNET: V-Malaysia 2025 Unites Global Community in a Celebration of Innovation, Entrepreneurship appeared first on Tech | Business | Economy.

This development was announced at the ongoing V-Malaysia Conference (VCON) at the Penang Spice Convention Center, Penang in Malaysia, marking QNET’s 26th anniversary and the beginning of a new business model to foster entrepreneurship, self-reliance, personal development, and contribute to the economic growth of communities.

With 8000 people from 30+ countries in attendance, including Nigeria, the company’s representatives demonstrated how the improved health and wellness products enhance the overall health benefits and user experience, which further highlighted QNET’s commitment to innovation, well-being and genuine products and services.

Techeconomy can report that QNET has integrated advanced biotechnology and nanotechnology into its nutritional supplements and personal care products which were unveiled at the conference themed: ‘Unstoppable’.

These upgrades are designed to improve bioavailability, ensuring that essential nutrients are absorbed more effectively by the body.

Some of the improved products QNET unveiled at V-Malaysia 2024 are; EDG3 Plus, Amezcua Bio Disc 3, Amezcua Chi Pendant 4 and Amezcua E-Guard X, while its lifestyle products include the Home Pure Nova and Home Pure Zayn.

EDG3 Plus is a mixed-berry flavoured powder supplement that contains amino acids that the body uses to produce glutathione. Glutathione is said to protect DNA from free radicals, fight pathogens, and pollutants.

On the other hand, the Amezcua Chi Pendant 4 is a wearable wellness device designed to balance a wearer’s energy field and promote overall health.

While Amezcua products are not intended to diagnose, treat, cure, or prevent any disease, they are designed with Amezcua’s proprietary pendant technology to maintain specific frequencies that harmonize the wearer’s biofield.

The pendant is said to, among other things, support against stress, protect from electronic pollution, promote quality sleep, and enhance productivity and creativity.

The Amezcua Bio Disc 3 is a product that is said to restructure water molecules and increase energy levels.

During the demonstration session, the QNET team said Amezcua Bio Disc 3 is part of a holistic approach to pain management that also includes the Bio Light 3, which is designed to provide natural pain relief.

According to QNET, the enhanced product line will ,  help boost energy levels in the body thereby improving mental clarity, physical endurance and overall wellness. The company’s focus on research and development ensures that its products are not only scientifically backed but also align with modern health trends.

During a media chat, Mr. Trevor Kuna, the chief marketing officer (CMO) of QNET, said that with a local presence in 30 countries and a multilingual global support centre servicing 12+ languages across 14 hubs worldwide, QNET ensures seamless experience for its vast network of distributors and customers.

The company also boasts of six global logistics hubs and more than 50 product stockists globally, “further solidifying our international footprint”, he said.

He described Africa as an important market for QNET,  He said QNET is contributing towards community development and empowerment of entrepreneurs to make extra income through direct selling on the continent.

According to Kuna, QNET’s business model does not support a ‘get-rich-quick’ mentality, rather a resilient spirit to remain ‘unstoppable’ despite challenges.

He said the company will continue to partner with local authorities to weed out people who do not comply with the company’s ethical marketing policies.

This, he said, will ensure only genuine Independent Representatives (IRs) of QNET get to promote QNET products to the public.

“QNET is a global direct selling company that sells products and services in areas such as health and nutrition, personal care, home and living, travel and luxury, and education. QNET’s business model aims to foster entrepreneurship, self-reliance, personal development, and contribute to the economic growth of communities”, he explained.

VCON also witnessed the unveiling of QNET’s Watch and Jewellery brand “Bernhard H. Mayer’s” Serendipity Collection, featuring jewellery made from sustainable materials and the Limited-Edition Wave Rider watch, highlighting QNET’s commitment to sustainable luxury.

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