verve – Tech | Business | Economy https://techeconomy.ng Tech | Business | Economy Mon, 02 Mar 2026 10:15:50 +0000 en-GB hourly 1 https://wordpress.org/?v=7.0 https://techeconomy.ng/wp-content/uploads/2025/06/cropped-256Px-32x32.png verve – Tech | Business | Economy https://techeconomy.ng 32 32 Interswitch Unveils New Quickteller, Verve TV Commercials, Expands Brand Push Across Africa https://techeconomy.ng/interswitch-quickteller-verve-tv-campaign-launch/ https://techeconomy.ng/interswitch-quickteller-verve-tv-campaign-launch/#respond Mon, 02 Mar 2026 10:02:56 +0000 https://techeconomy.ng/?p=176981 Interswitch has unveiled new television (TV) commercials for its consumer brands, Quickteller and Verve, at a private media screening in Lagos.

The event took place on Friday at the company’s headquarters in Victoria Island where senior executives, brand leads and agency partners attended, alongside journalists and content creators.

The advert premiere also outlined a wider marketing drive across television, radio, digital and outdoor platforms. Cherry Eromosele, executive vice-president for Marketing and Communications at Interswitch, said the campaign reiterates the company’s belief that payments should work seamlessly in the background of daily life.

“At Interswitch, we have always believed that payment should be a seamless part of everyday life, and therefore our brands Verve and Quickteller reflect this philosophy every day,” she said.

She described Quickteller as a platform built for people who take action. “The mindset of the Quickteller customer is that of a go-getter. The typical Quickteller customer doesn’t sit and wait for things to happen to them. They run it.”

The new Quickteller commercial centres on that message. It shows everyday situations where people move quickly, solve problems and keep going. Bills get paid, transfers go through, and opportunities are taken without delay. The campaign theme is “Run It!”.

Eromosele said the advert salutes what she called the “can do spirit” of African consumers and shows how the platform supports transactions “at the speed of topped for our users across multiple transaction channel touch points.”

Alongside Quickteller, Interswitch also introduced a new brand commercial for Verve, its card scheme with more than 100 million cards in circulation across Africa.

We couldn’t be prouder of how far we’ve come with Verve as a brand,” she said, describing it as “African most successful indigenous Payment Card Scheme.”

The Verve advert focuses on what executives repeatedly called the African spirit.

So what’s the African spirit? The African spirit is vibrant. It’s beautiful. Is undaunted and focused on enjoying the good life,” she said.

The commercial carries the line, “Verve makes infinite red seamless, because when we show up for each other, that’s when we truly live this is the good life.”

The event stressed that Verve goes beyond payments, pointing to VerveLife, its fitness and wellness platform, which has run for eight years and engages consumers around healthy living.

Chidi Okpala, who leads growth marketing for payment tokens under the Verve brand, said the business has grown by staying close to users.

In fact, as we speak, we’re looking at about 115 million, and still counting, we have over 80 million active cards as we speak today,” he said, adding that Verve holds between 75 and 80% of Nigeria’s card market.

He linked that growth to feedback from customers. According to him, requests to use Verve cards on platforms such as Google Play and Netflix pushed the company into new partnerships.

We got feedback like that, I want to be able to transact on Netflix with my record. That feedback we took seriously,” he said.

The event also addressed the creative process behind the campaigns. Tomi Ogunlesi, divisional head for Brands, Communications, Content and CSR, said the adverts were produced locally.

For us, this was a deliberate creative decision underscoring Interswitch’s belief that African stories are best told by African voices,” he said.

“In an era where artificial intelligence is increasingly used to simulate storytelling, the team chose a different path, eschewing artificial intelligence (AI) in favour of organic, emotionally driven filmmaking that captures real faces, real places, and real emotions!”

The company confirmed that the Verve campaign will run across multiple African markets, while the Quickteller rollout will focus mainly on Nigeria.

Executives noted that Quickteller’s services differ by country, with Nigeria offering a bigger ecosystem that now includes transport bookings, flights, and property listings under Quickteller Homes.

They explained that users can rent apartments, book short lets and even buy land through the platform, adding that properties listed there are verified to reduce fraud.

The Interswitch management said the Quickteller and Verve TV commercials would begin airing in the coming days, stressing that payments should not interrupt life, but should simply work.

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Verve with 100 million Cards Issued Targets East Africa Expansion https://techeconomy.ng/verve-with-100-million-cards-issued-targets-east-africa-expansion/ https://techeconomy.ng/verve-with-100-million-cards-issued-targets-east-africa-expansion/#respond Sat, 28 Feb 2026 07:56:05 +0000 https://techeconomy.ng/?p=176923 Across Africa, digital payments have transitioned from a convenience to an essential driver of economic activity.

As commerce increasingly transcends national borders, the demand for seamless, reliable cross-border transactions has intensified.

In response, Verve has launched a deliberate continental expansion under its Destination Campaign, positioning itself not merely as a domestic card scheme, but as a pan-African payments enabler.

With over 100 million cards issued, Verve has achieved significant scale within domestic markets. The next phase focuses on enhancing interoperability across African corridors, with East Africa, particularly Kenya and Uganda, serving as the primary testing ground for this African Expansion Drive.

Vincent Ogbunude, managing director of Verve International, emphasized the strategic importance of African-owned payment infrastructure in facilitating cross-border commerce and reinforcing economic resilience:

“Africa’s economic potential depends on payments infrastructure that is designed for its unique realities. Verve’s expansion into East Africa goes beyond issuing cards, it is about creating a network of payment infrastructure that is secure, reliable, and purpose-built for the continent. By enabling entrepreneurs, SMEs, corporates, and everyday travellers to transact seamlessly across borders, we are ensuring that value remains within African markets, fostering economic integration, and demonstrating that Africa can build world-class financial systems from within.”

The choice of East Africa is highly strategic. The region’s mature digital banking ecosystem, robust regulatory frameworks, and vibrant commercial networks provide an ideal environment to validate cross-border acceptance and infrastructure integration.

Verve’s expansion model leverages a hybrid advantage, combining the reliability and local alignment of a domestic scheme with growing cross-border capabilities.

This approach allows African markets to transact regionally without excessive reliance on external settlement systems.

Significant progress has already been achieved. Key issuing partners, including FCMB, Union Bank, Jaiz Bank, Taj Bank, and Access Bank, have enabled cardholders to use Verve cards confidently beyond Nigeria.

On the acquiring side, partnerships with KCB, Equity Bank and others are embedding acceptance across East Africa’s merchant ecosystem, strengthening the practical infrastructure required for seamless regional payments.

Cherry Eromosele, executive vice president, group marketing and Corporate Communications at Interswitch Group, highlighted the tangible benefits this expansion brings to consumers, businesses, and regional trade:

“Our vision is to contextualise payments for African realities. By extending Verve’s trusted domestic infrastructure into East Africa, we are enabling consumers and businesses to transact across borders with the same convenience and security they enjoy at home. This expansion is not simply about issuing cards; it is about facilitating transactions and exchange of value, supporting regional commerce, and strengthening financial connectivity across the continent.”

Significantly, Verve has extended its reach beyond financial institutions to secure real-world merchant acceptance. Cardholders can now transact seamlessly at Kenya Commercial Bank ATMs and POS, prominent lifestyle and hospitality destinations, including The Carnivore Restaurant, Tamarind Hotels, Tamarind Dhow, Roast by Carnivore, Kengeles, and Social House.

These channels and venues serve as strategic touchpoints within the continent’s business and tourism ecosystems.

By ensuring acceptance in high-traffic, high-visibility locations, Verve transforms payment infrastructure into a seamless, lived experience.

This expansion is not about scale for its own sake, it is about relevance, adaptability, and reinforcing Africa’s internal economic connectivity.

As trade corridors deepen and mobility across the continent grows, interoperable payments are becoming indispensable infrastructure.

Through its East Africa rollout, Verve demonstrates that Africa’s financial future can be powered by solutions designed and built from within for African realities and scaled to meet continental ambitions.

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Verve Issues over 100 Million Cards, Partners Adobe, Glovo https://techeconomy.ng/verve-issues-over-100-million-cards-partners-adobe-glovo/ https://techeconomy.ng/verve-issues-over-100-million-cards-partners-adobe-glovo/#respond Mon, 01 Dec 2025 18:46:03 +0000 https://techeconomy.ng/?p=171989 Verve International, a Nigerian Pan-African financial technology and payment card issuer, has announced that it has now crossed 100 million in payment cards issued across Nigeria and several African markets, including Kenya, Senegal, and the Gambia.

The company, a subsidiary of the Interswitch Group, was established in 2009 and became an independent entity after a group restructuring in 2013. Since then, Verve has recorded steady growth.

It reached 20 million cards in 2013, hit 50 million in July 2023, grew to 70 million in October 2024, crossed 85 million shortly after, and has now reached 100 million in 2025.

Verve cards are widely adopted by commercial banks, FinTech Firms such as Opay and PalmPay. The card is used across Africa and in several international locations, enabling seamless transactions and supporting financial inclusion, especially in underserved and rural communities.

Speaking to the Journalists during the “Verve 100+ Million Cards Issued” media parley at the Verve Boardroom in Victoria Island, Lagos, Vincent Ogbunude, managing director of Verve International, recounted the company’s growth over the last 15 years and its role in driving Nigeria’s digital payments ecosystem.

“Today marks a special moment for Verve International, one that reflects not just a corporate milestone, but a shared African success story. Over 15 years ago, when we launched Verve as Africa’s first domestic payment card scheme, our vision was clear.

“It was to build a secure, reliable, and proudly African payment solution that could connect people to the possibilities of a modern digital economy. Back then, the environment was quite challenging, electronic payments were still emerging, infrastructure gaps were real, and many doubted that a home-grown brand could compete globally. Yet today, we stand as Nigeria’s first domestic card scheme and Africa’s largest home-grown payment card brand.”

Ogbunude also announced two new strategic partnerships with Adobe and Glovo. He said the Adobe partnership supports Africa’s expanding creative sector by enabling Verve cardholders to access Adobe tools such as Photoshop and Illustrator. The collaboration with Glovo, he added, strengthens Verve’s mission to support everyday consumer convenience across the continent.

“Central to our growth is a strategic approach to partnership, and that’s what keeps Verve relevant, keeps us competitive, and connected to the lifestyle of our users. In recent years, we have expanded our global reach through collaborations with leading brands, including Google, Spotify, Netflix, Aliexpress, Shein and Flywire. Today, I’m pleased to announce an addition to our partnership portfolio.

Our partnership with Adobe supports Africa’s rapidly growing creative economy, and Verve Cardholders can now access Adobe’s industry-leading creative tools, such as Photoshop, Illustrator, and the rest.

We’ve also entered into a partnership with Glovo, one of Africa’s fastest-growing on-demand delivery platforms, further reflecting our mission to power everyday convenience for Africans.

Our partnership with Glovo brings Verve users special discounts, rewards, and a smoother checkout experience across Glovo’s services.”

Also speaking at the event, Vice President, Issuing & Acquiring, Paul Ohakim, said Verve’s growth is driven by customer-focused innovation and stronger collaborations across markets.

This milestone is not just about scale; it is about impact. One guiding principle for us has always been to build technology grounded in meaningful consumer insight. Verve continues to grow because it understands the heartbeat of consumers.

“That is why we keep strengthening security, improving user experience, broadening acceptance, and creating loyalty initiatives that bring people closer to the lives they aspire to. Through strong partnerships, Verve is now widely accepted across Africa and increasingly connected to global platforms.”

Verve says the 100-million-card milestone represents the daily stories across the continent, traders receiving payments without delay, students paying fees with ease, shoppers transacting securely, entrepreneurs powering their businesses, and travellers moving across borders with confidence.

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Verve: Powering Africa’s Payment Evolution for Over 15 Years https://techeconomy.ng/verve-powering-africas-payment-evolution-for-over-15-years/ https://techeconomy.ng/verve-powering-africas-payment-evolution-for-over-15-years/#respond Sat, 05 Jul 2025 15:02:45 +0000 https://techeconomy.ng/?p=162451 For more than 15 years, Verve has been a leading force in Africa’s digital payment revolution, offering secure, fast, convenient, and reliable payment solutions designed for the realities of the continent.

Launched to meet the pressing need for a card scheme tailored to African markets, Verve has grown into a trusted household name, with over 85 million cards issued and presence in several African countries with an expanding consumer appeal across Africa.

Verve’s story began with a challenge; existing international card solutions struggled to meet the needs of Africa’s diverse and dynamic markets. Issues like regulatory complexity, limited infrastructure, and inconsistent connectivity posed serious barriers.

Verve responded with purpose-built solutions engineered to perform where others couldn’t, delivering stability, security, and interoperability for consumers and institutions alike.

From its roots in Nigeria, Verve has steadily expanded its reach and impact. Today, the Verve network powers millions of transactions daily across ATMs, POS terminals, web, retail outlets, online and offline platforms, while remaining grounded in its commitment to local relevance and innovation.

Now with a network of over 350 members, Verve has earned deep trust across the banking and fintech sectors. Its continued growth underscores a broader narrative: Africa is not just adopting digital payments, it’s shaping them.

Furthermore, strategic partnerships with companies like Manipal and Cardforte have enabled the production of eco-friendly Verve cards, allowing Verve to align with global sustainability goals without compromising on durability or security.

Driving Innovation and Regional Integration: Verve’s Expanding Footprint

Verve continues to evolve with the changing expectations of today’s consumers. Recognizing the growing demand for speed and convenience, the brand introduced contactless payment solution, allowing cardholders to tap-to-pay for quicker, more secure and convenient transactions.

Over 30 million Verve Contactless cards have been issued, and the contactless cards are accepted in about ninety percent terminals across Nigeria.

This feature underscores Verve’s commitment to enhancing user experience through innovation rooted in local relevance.

Breaking Barriers to Cross-Border Payments

One of Verve’s most strategic advancements in recent years is its focus on enabling seamless cross-border payments within Africa.

Through a landmark partnership with GIM-UEMOA, the regional switch for the West African Economic and Monetary Union, Verve became the first Nigerian and African card scheme integrated into a major regional payment network. This integration connects over 130 million people across eight West African countries.

With this breakthrough, Verve cardholders can now perform transactions including withdrawals from ATMs, and more, across the UEMOA region.

Use Verve for shopping and online payment
 Verve users are enjoying shopping and online payment experience

This dual strength, regional relevance and collaborations with global brands such as Google, Spotify, Temu, AliExpress, Uber, Facebook Ad, Netflix, amongst others, sets the card apart as a uniquely African success story in the digital payments space, with a future focused on deeper financial inclusion and continental interoperability

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Verve Expands into UEMOA Region https://techeconomy.ng/verve-expands-into-uemoa-region/ https://techeconomy.ng/verve-expands-into-uemoa-region/#respond Fri, 25 Apr 2025 07:21:46 +0000 https://techeconomy.ng/?p=157448 Verve, Africa’s largest domestic payments card and token brand, has taken a significant step towards expanding its Pan-African presence by officially launching card acceptance across countries in the West African Economic and Monetary Union (UEMOA) region, including Senegal, Benin, Burkina Faso, Côte d’Ivoire, Guinea-Bissau, Mali, Niger, and Togo, among others.

This marks a significant milestone in Verve’s journey to building a truly interconnected African payment network.

This expansion is powered by a strategic partnership with GIM-UEMOA, the regional payment switch facilitating interoperability and financial inclusion across the UEMOA region, connecting banks and financial institutions in Francophone Africa.

GIM-UEMOA provides the ideal platform to scale Verve’s reach in the region, offering a seamless connection between financial institutions, businesses, and consumers.

At its core, this partnership is about expanding access, unlocking opportunity, and driving shared progress.

Through this collaboration, Verve is enabling millions of new users and businesses to access seamless, secure, and inclusive payment experiences, while reinforcing its commitment to innovation that meets the continent’s evolving financial needs.

For consumers, this means the ability to use Verve cards across borders, connect with a wider network of merchants and services, and participate more fully in Africa’s growing digital economy.

For businesses and financial institutions, it opens the door to new growth opportunities by providing access to a broader, digitally enabled customer base.

This isn’t Verve’s first bold step. Over the years, the brand has formed strong alliances with global platforms such as Google, AliExpress, Temu, Netflix, Amazon Prime, and Spotify, among others.

These partnerships allow Verve cardholders to easily access digital content, lifestyle perks, and everyday functionality, positioning Verve as not just a payment card, but a trusted lifestyle companion.

In keeping with its commitment to consumer engagement, Verve continues to celebrate and reward its users through initiatives like the Verve GoodLife Promo, a campaign that rewards cardholders with exciting perks for everyday transactions.

With the expansion into UEMOA, users across these new markets, including tourists, visiting consumers and entrepreneurs, can now look forward to the same rewarding experience that Verve cardholders enjoy in other parts of Africa.

As Verve’s presence grows across the continent, so does its promise to deliver more value, convenience, and memorable experiences to users in every market it enters.

Verve x GIM UEMOA Photo
L–R: Paul Ohakim, Vice President, Issuing and Acquiring (Africa), Verve International; Ajibade Laolu-Adewale, Chairman, Committee of e-Business Industry Heads (CeBIH); Serges Adingni, Deputy General Manager, GIM-UEMOA; Vincent Ogbunude, Managing Director, Verve International; Dr. Cherry Eromosele, Executive Vice President, Group Marketing and Corporate Communications, Interswitch Group; and Chidi Oluaoha, Divisional Head, Growth Marketing, Verve International, Interswitch Group, at the recently held press briefing at the Lagos Continental Hotel, Lagos.

This expansion into the UEMOA region brings Verve closer to its vision of connecting Africa through secure and inclusive digital payment solutions. It’s not just about where Verve cards can go, it’s about what they can empower people to do.

Whether you’re a bank looking to broaden your digital offerings, a business aiming to reach more customers, or a consumer ready to experience smarter payments, Verve is here to empower your next step. Join the revolution!

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Temu, AliExpress Now Accept Payment in Naira with Verve Card https://techeconomy.ng/temu-aliexpress-now-accept-payment-in-naira-with-verve-card/ https://techeconomy.ng/temu-aliexpress-now-accept-payment-in-naira-with-verve-card/#comments Mon, 17 Mar 2025 17:09:10 +0000 https://techeconomy.ng/?p=155052 Industry information and recent consumer activities confirmed that Verve, Africa’s largest domestic payments card and token brand, has expanded its global footprint by securing partnerships with leading e-commerce platforms, Temu and AliExpress.

These partnerships allow Nigerian shoppers to enjoy seamless, secure, and direct Naira payments on both platforms, eliminating foreign exchange hurdles and enhancing the cross-border shopping experience.

Previously, Temu, a rising global e-commerce platform, did not accept Verve cards, requiring Nigerian shoppers to rely on Visa, Mastercard, or virtual dollar cards for transactions.

With this new partnership, Verve cardholders can now make direct purchases in Naira, accessing Temu’s vast selection of affordable products without the complexity of currency conversions.

Similarly, AliExpress, a subsidiary of Alibaba, now fully accepts Verve cards for payments, addressing previous payment challenges faced by Nigerian users.

Through this collaboration, Verve is simplifying digital commerce, enabling Nigerians to shop on global platforms with ease and security, thereby staying true to its brand promise of making transactions and payments seamless and enriching.

Beyond growing its reach, Verve, with over 15 years of consistent quality delivery, is also shaping the future of payments with its transition to contactless technology, enabling faster, more secure, and convenient transactions across digital and physical payment channels.

Verve’s over 70 million cardholders can now enjoy the ease of tap-and-go payments, further enhancing their transaction experience.

Verve cards are widely accepted across Nigeria and select African countries, providing seamless transactions across ATMs, PoS terminals, and online platforms. Cardholders can also use their Verve cards for subscriptions on Google Play, YouTube Premium, Netflix, Amazon Prime, Uber, Spotify, among others, ensuring a broader, more integrated payment experience.

Through these strategic advancements, Verve, Nigeria’s foremost domestic card, is redefining global commerce, empowering African consumers with seamless, secure, and borderless payment solutions.

With such commitment to continue to expand its reach and innovate, it is not a surprise there are over 70 million Verve cards and token in circulation.

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PalmPay, Carbon Join Forces with Verve to Give Over 30 million Customers Access to Verve cards https://techeconomy.ng/palmpay-carbon-join-forces-with-verve-to-give-over-30-million-customers-access-to-verve-cards/ https://techeconomy.ng/palmpay-carbon-join-forces-with-verve-to-give-over-30-million-customers-access-to-verve-cards/#respond Wed, 12 Mar 2025 12:39:39 +0000 https://techeconomy.ng/?p=154745 In significant development in Nigeria’s financial technology sector, leading fintech companies Carbon and PalmPay have commenced the issuance of Verve cards to their customers.

This move follows the Central Bank of Nigeria’s authorization of these fintech giants to issue payment cards, underscoring the apex bank’s commitment to empowering financial technology companies and advancing financial inclusion across the country.

The partnership allows millions of Carbon and PalmPay customers access to Verve’s extensive payment network, bringing digital payment solutions to previously underserved populations.

Industry observers note that the decision by both fintech companies to align with Verve stems from the payment card’s network-wide reach and a robust infrastructure across Nigeria and beyond.

Last year, Verve marked its 15th anniversary characterized by its outstanding quality, innovativeness and vast array of options; it also announced that it has issued over 70 million cards, establishing itself as a dominant player in Nigeria’s payment ecosystem.

The domestic card scheme’s impressive penetration makes it a natural choice for fintech platforms seeking to rapidly expand their payment offerings while supporting the CBN’s financial inclusion goals.

Other fintech companies that have previously followed this line in issuing Verve cards include Opay and Moniepoint.

As a homegrown card scheme, Verve has continued to innovate its service offerings to compete effectively with international payment networks.

The company has integrated advanced features, including contactless payment technology and enhanced security measures, such as biometric authentication through other sophisticated recognition systems such as fingerprints.

Through collaborations like this, Nigeria’s journey toward a more inclusive financial ecosystem will be shortened, providing more Nigerians with access to modern banking and payment services through the combined technological capabilities of these financial service providers.

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Step-by-step Guide to Shop on AliExpress with Verve Card https://techeconomy.ng/step-by-step-guide-to-shop-on-aliexpress-with-verve-card/ https://techeconomy.ng/step-by-step-guide-to-shop-on-aliexpress-with-verve-card/#respond Fri, 06 Dec 2024 13:29:26 +0000 https://techeconomy.ng/?p=148993 Quit holding your breath, this is for real! It’s not a clickbait. Verve, Naija’s Agba and Odogwu card, understands the challenges of not having the right card to seamlessly transact across borders, all from the comfort of your home.

That’s why it focuses on breaking barriers and redefining convenience for its loyal customers.

The latest in its series of groundbreaking achievements is the acceptance of Verve cards on AliExpress, one of the world’s largest online retail platforms, unlocking new possibilities for cardholders. Abeg comot for road, Verve don enter AliExpress way!

This isn’t just a win for Verve; it’s a win for millions of its cardholders who can now explore a vast array of products on AliExpress, while enjoying the security and reliability they’ve come to trust in Verve.

This partnership marks another giant leap in Verve’s mission to establish itself as a global payment powerhouse.

Over the years, Verve has forged strong alliances with renowned global brands such as Google, YouTube, Netflix, Amazon Prime, Facebook, Uber, Facebook, Spotify, among others, enabling Verve cardholders to make seamless payments for subscriptions in Naira.

This partnership with AliExpress further demonstrates Verve’s commitment to empowering its customers with access to seamless digital payments and world-class services to meet their evolving needs.

Whether you’re looking to upgrade your tech gadgets, refresh your wardrobe, or find unique items for your home, AliExpress offers diverse possibilities, and Verve has made it easier than ever to shop and pay!

Here’s a step-by-step guide on how to shop on AliExpress using your Verve card:

  • Sign in to your AliExpress account.
  • Select your desired items and click ‘Buy Now.’
  • Add a new card and input your Verve card details.
  • Save and confirm your details (You can also opt to save the card for future payments).

The Naija’s Agba and Odogwu card is a perfect example of the saying, ‘the light that shines farthest shines brightest at its base!’ While Verve is making waves and securing global wins, it’s also spreading joy right here at home!

Through the ongoing Verve GoodLife Promo 5.0, Verve is offering incredible rewards and benefits to its cardholders.

Verve cardholders are enjoying up to 10 per cent cashback or discount for every transaction made at participating outlets, including Google, NNPC Retail, Addide, The Place Restaurants, Sweet Sensation, Chowdeck, BuyPower, and Market Square.

With Verve, the world is truly at your fingertips. From exploring global markets like AliExpress to enjoying rewards and discounts with local favourites, every swipe of your Verve card opens the door to endless possibilities. So why settle for less when you can have it all?

Why stand on the sideline awwwing and shouting “God abeg, barb me this style” when you can be part of the action?

Take advantage of these incredible opportunities today. Experience the freedom to shop globally at your convenience, and unlock endless possibilities with Verve. The future is here, and with Verve, you’re already a part of it!

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Verve Hits 70 million Payment Cards in Nigeria https://techeconomy.ng/verve-hits-70-million-payment-cards-in-nigeria/ https://techeconomy.ng/verve-hits-70-million-payment-cards-in-nigeria/#respond Wed, 16 Oct 2024 10:21:31 +0000 https://techeconomy.ng/?p=145604 Verve International, Africa’s largest domestic payments scheme, and an emerging reference-point in the burgeoning realm of domestic payment schemes globally, has again announced another remarkable new growth milestone, further consolidating its growing market share in Nigeria, in terms of payment card issuance and transactions.

Verve Payment Cards in Nigeria, Africa’s largest consumer market and its pioneer country of issuance have now surpassed 70 million issued payment cards to date. This development comes 15 months after the scheme announced it had issued 50 million payment cards in Nigeria in July last year, translating to +40% growth in issuance volumes YoY.

Over the last few years, Verve has grown to become the payment card of choice across various tiers of banking service and particularly within the burgeoning fintech/neobank space in Nigeria, on the back of significant strategic partnerships across commercial and microfinance banking spheres, as well as fintechs, OFIs and public sector due to sustained innovation and demonstrated understanding of the requirements of its local markets.

As Africa’s premier and leading domestic payment cards scheme, Verve remains focused on addressing peculiar market challenges in Africa by providing secure and cost-effective payment options for individuals and businesses to exchange value, offering both virtual and physical cards that facilitate payment for an increasing number of international services in local currency.

In the last 3 years, Verve has made significant progress in this regard, having achieved merchant acceptance with platforms such as Google, Spotify, Netflix, Showmax, Amazon Prime, Facebook, Microsoft, Uber, and Flywire , to mention a few, underscoring a strong resolve to continue to drive relevant partnerships that provide its users in Africa convenient opportunities to access global services in local denominations.

Outside Nigeria, Verve cardholders are provided with the benefit of using the Verve card in Nigeria and over 21 other African countries, underscoring the company’s resolve to ensure the seamlessness of transactions across the continent, particularly for the critical mass of consumer demographics, whilst driving value and efficiency for African financial institutions.

Particularly noteworthy, are rapidly expanding issuing and acceptance partnerships across East Africa, including major financial institutions including the 2 largest financial institutions KCB Group and more recently Equity Bank, in addition to a growing network of savings and credit societies (SACCOs) across Kenya and Uganda.

Speaking on this latest business milestone Chief Executive Officer (CEO) for Verve International, Vincent Ogbunude, asserted that Verve continues to provide innovative ways to make transactions and payment more secure and convenient for customers, not only in Nigeria across Africa and beyond, whilst providing unparalleled business value for business partners from both issuing and acquiring perspectives.

In his words,

“At Verve International, we continue to consolidate our delivery of global-standard payment solutions howbeit essentially tailored to economic and operational realities of the markets where we play across Africa, whilst leveraging value-adding partnerships that ensure we scale our impact and turbo-charge financial inclusion on the African continent. We are greatly delighted again at this point to celebrate another phenomenal milestone, having added 20 million new payment cards to our base in Nigeria, for which we are extremely appreciative of our issuing partners as well as our loyal cardholders…”

It would be recalled that Verve, Africa’s largest domestic payments card and token brand recently launched the fifth edition of its Goodlife National Consumer Promo, a reward program designed to engage and reward its millions of cardholders.

The promo, which runs from August 15 to December 31, 2024, offers instant discounts and rewards for Verve cardholders at selected merchants and retail outlets across Nigeria, including NNPC Retail Limited, Addide, The Place, Sweet Sensation and Chowdeck, among others.

Verve international, a subsidiary of the Interswitch Group, Africa’s leading integrated digital payments and commerce enabler is the first EMV-certified pan-African domestic payment card scheme (a subsidiary of the Interswitch Group), issuing cards and payment solutions to individuals, issuers, and organizations; and remains committed to pushing the boundaries in terms of customer experience and payment possibilities.

Cardholders have come to regard Verve as a safe, convenient and reliable payment solution for everything payment. Verve cards can be used across a wide range of payment channels like Point of Sale (POS) terminals, Automated Teller Machines (ATMs), Agency banking channel, Web / eCommerce, and Mobile Apps.

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Verve Partners YouTube to Simplify Payments Experience for Premium Subscribers https://techeconomy.ng/verve-partners-youtube-to-simplify-payments-experience-for-premium-subscribers/ https://techeconomy.ng/verve-partners-youtube-to-simplify-payments-experience-for-premium-subscribers/#respond Thu, 25 Jul 2024 08:12:02 +0000 https://techeconomy.ng/?p=138049 In a groundbreaking move that marks a new era in digital financial transactions, Verve, Africa’s largest domestic payments card and token brand, has officially partnered with YouTube, the world’s largest video-sharing platform.

This collaboration is set to elevate the payment experience for YouTube Premium subscribers, offering unparalleled convenience through Verve’s innovative debit cards.

By adding YouTube Premium subscriptions to its bouquet of benefits, Verve has simplified the payment process for millions of Verve cardholders and YouTube users across Africa. This initiative underscores Verve’s commitment to redefining the digital payment landscape, providing both convenience and accessibility to its cardholders.

With over 65 million users (and counting), Verve’s debit cards are celebrated for their robust security features and extensive acceptance network, spanning several countries worldwide.

Through this strategic alliance, Verve and YouTube aim to remove the friction often associated with recurring online payments, allowing users to enjoy uninterrupted access to their favourite content on their android phones.

Speaking on the partnership, Vincent Ogbunude, managing director, Verve International, shared his enthusiasm for the partnership, stating,

“Through this strategic partnership, Verve is dedicated to redefining the digital payment experience, empowering our cardholders with unparalleled convenience and accessibility.”

He emphasized that this collaboration with YouTube highlights Verve’s role as a pioneer in the digital payments ecosystem while expanding its reach and influence beyond traditional financial boundaries.

This partnership is about more than just facilitating payments; it’s about enhancing consumer engagement and satisfaction.

It includes continuing Verve’s existing initiatives, such as the Verve Goodlife Consumer Promo—a long-running campaign focused on rewarding consumers loyalty and offering cardholders a wide array of benefits- to ensure Verve cardholders continue to enjoy the good life.

Also, speaking on the partnership, Cherry Eromosele, executive vice president, Group Marketing and Corporate Communications, Interswitch Group, expressed her excitement at the partnership, stating,

“Subscribers can now benefit from a more streamlined process when renewing their YouTube Premium memberships, with the added assurance of Verve’s secure and reliable payment infrastructure. This collaboration signifies that African consumers are not just passive participants in the global digital economy but are active contributors, enjoying services with the same ease and efficiency as their global counterparts.”

This partnership marks an exciting development in the realm of digital commerce, paving the way for more dynamic and user-friendly financial solutions.

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