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Afolabi, Akande, SIFAX Group Shine at Marketing Edge Awards 2025

Staff Writer by Staff Writer
October 7, 2025
in Partners
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SIFAX Group at MarketingEdge award
L-r: Olumuyiwa Akande, group head, Corporate Communications, SIFAX Group; Israel Jaiye Opayemi, managing director/chief strategist, Chain Reactions Africa, and Olatunde Adewola, deputy manager, Corporate Communications, SIFAX Group, during the award presentation in Lagos.

L-r: Olumuyiwa Akande, group head, Corporate Communications, SIFAX Group; Israel Jaiye Opayemi, managing director/chief strategist, Chain Reactions Africa, and Olatunde Adewola, deputy manager, Corporate Communications, SIFAX Group, during the award presentation in Lagos.

SIFAX Group and its leadership have demonstrated excellence with a triple sweep at the prestigious Marketing Edge Awards 2025, where the company, its Chairman, Dr. Taiwo Afolabi, and its Group Head of Corporate Communications, Olumuyiwa Akande, were all honoured with top recognitions.

At the high-profile ceremony held at the Lagos Sheraton Hotel, Ikeja, SIFAX Group was named Outstanding Indigenous Conglomerate of the Decade, Afolabi won the Outstanding Maritime CEO Personality of the Decade while Akande clinched the Outstanding Corporate Communications Personality of the Decade.

The accolade, according to the organisers, recognises the company’s remarkable contributions to Nigeria’s economic growth through its diverse investments in maritime, aviation, logistics, haulage, oil and gas, and hospitality.

Publisher and CEO of Marketing Edge Publications Limited, Mr. John Ajayi, described the wins as “well-deserved recognition of a conglomerate and its leaders who have consistently redefined excellence in business leadership, innovation, and communications. SIFAX Group is proudly Nigerian brand that has expanded its frontiers across Africa and beyond, creating jobs, driving innovation, and delivering service excellence.”

According to Afolabi, while reacting to the awards, noted that SIFAX Group has continued to demonstrate excellence and service delivery as guiding principles that drive the business and its workforce.

“We are glad we have been honoured at the Marketing Edge Awards again. It is a reward for our consistency, excellence and customer-centric approach to service delivery across our business offerings. We would be further motivated by these awards to extend the frontiers of excellence that we have set for ourselves,” he said.

The 2025 Marketing Edge Awards, which coincided with the 22nd anniversary of the publication and the 13th edition of its National Marketing Stakeholders Summit, gathered industry trailblazers to celebrate innovation and impact in Nigeria’s marketing and brand management landscape.

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