• About
  • Advertise
  • Careers
  • Contact Us
Friday, June 27, 2025
  • Login
No Result
View All Result
NEWSLETTER
Tech | Business | Economy
  • News
  • Tech
    • DisruptiveTECH
    • ConsumerTech
    • How To
    • TechTAINMENT
  • Business
    • Telecoms
    • Mobility
    • Environment
    • Travel
    • StartUPs
      • Chidiverse
    • TE Insights
    • Security
  • Partners
  • Economy
    • Finance
    • Fintech
    • Digital Assets
    • Personal Finance
    • Insurance
  • Features
    • IndustryINFLUENCERS
    • Guest Writer
    • EventDIARY
    • Editorial
    • Appointment
  • TECHECONOMY TV
  • Apply
  • TBS
  • BusinesSENSE For SMEs
  • Chidiverse
  • News
  • Tech
    • DisruptiveTECH
    • ConsumerTech
    • How To
    • TechTAINMENT
  • Business
    • Telecoms
    • Mobility
    • Environment
    • Travel
    • StartUPs
      • Chidiverse
    • TE Insights
    • Security
  • Partners
  • Economy
    • Finance
    • Fintech
    • Digital Assets
    • Personal Finance
    • Insurance
  • Features
    • IndustryINFLUENCERS
    • Guest Writer
    • EventDIARY
    • Editorial
    • Appointment
  • TECHECONOMY TV
  • Apply
  • TBS
  • BusinesSENSE For SMEs
  • Chidiverse
No Result
View All Result
Tech | Business | Economy
No Result
View All Result
Home News

Amazon’s ‘Buy for Me’ Lets You Shop Other Sites Without Leaving Its App

by Joan Aimuengheuwa
April 4, 2025
in News
2
Amazon’s ‘Buy for Me’
Source: Amazon

Source: Amazon

UBA
Advertisements

Amazon is quietly rolling out a new feature, Buy for Me, allowing customers to purchase items from third-party websites without leaving the Amazon Shopping app. 

The feature, currently in beta, aims to bridge the gap when Amazon doesn’t stock an item, giving users a seamless way to complete their purchases elsewhere.

Instead of redirecting shoppers to external sites, Amazon’s system steps in as a middleman. It finds the item, fills in the buyer’s details, and processes the payment—all within the app. 

This means customers won’t have to manually enter their shipping address or payment details on another retailer’s website. The idea is that even when Amazon doesn’t sell a product, it can still facilitate the sale, keeping users within its ecosystem.

According to Amazon, Buy for Me is designed with security in mind. The company states that payment details are encrypted before being sent to third-party websites, ensuring it cannot track or store customers’ purchases made outside its marketplace.

Whether this reassurance will be enough to convince users remains to be seen, especially given concerns about automated transactions and potential order errors.

Amazon is growing big in AI-assisted commerce, putting it in direct competition with companies like OpenAI and Google, which have also introduced AI-driven shopping tools. Unlike its rivals, Amazon isn’t just helping users find products—it’s actively making purchases on their behalf.

“We’re always working to invent new ways to make shopping even more convenient, and we’ve created Buy for Me to help customers quickly and easily find and buy products from other brand stores if we don’t currently sell those items in our store,” said Oliver Messenger, Amazon’s shopping director.

The company says its AI, powered by Amazon Nova and Anthropic’s Claude, can autonomously complete online checkouts, reducing the friction of shopping across multiple platforms. While this technology could make online shopping faster, control is also important. Shoppers are essentially trusting Amazon’s AI to buy exactly what they intended—without mistakes.

How It Works

Customers searching for an item on Amazon may now see a “Shop brand sites directly” section in their results. If the product isn’t available on Amazon, they can tap the Buy for Me button, which takes them to a product page similar to Amazon’s standard listings. If they choose to proceed, Amazon handles the checkout process using the details stored in their account.

Once the purchase is completed, the third-party retailer sends an order confirmation, and tracking is available within the Buy for Me Orders tab in the Amazon app. However, Amazon won’t handle returns or customer service—those will be managed by the brand selling the product.

For Amazon, Buy for Me is about keeping users engaged even when it doesn’t have the inventory. For shoppers, it’s a question of trust: Can AI handle their purchases without errors? And will they be comfortable with Amazon processing payments on external sites?

Amazon is starting small, testing the feature with select U.S. customers and brand partners. Depending on its success, Buy for Me could expand further, whether customers buy directly from Amazon or not.

Loading

Advertisements
MTN ADS

0Shares
Tags: amazonAmazon Shopping appAmazon’s Buy for MeBuy for MeOliver Messengerthird-party websites
Joan Aimuengheuwa

Joan Aimuengheuwa

Joan thrives at helping individuals and businesses scale via storytelling...

Next Post

Lady Gaga Pulled Off One of the Best Halftime Shows Ever

Comments 2

  1. Pingback: Amazon: ‘Recaps’ Summarises Key Events, Character Arcs for Bestselling E-books – BNS Global News
  2. Pingback: Amazon: ‘Recaps’ Summarises Bestselling E-books

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

I agree to the Terms & Conditions and Privacy Policy.

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Recommended

Standard Chartered, Taulia Consort to Enhance Working Capital Solutions

3 years ago
Stanbic IBTC Pension Managers - Financial Inclusion

Stanbic IBTC Pension Managers Reassures Retirees of Quality Customer Service

10 months ago

Popular News

    Connect with us

    • About
    • Advertise
    • Careers
    • Contact Us

    © 2025 TECHECONOMY.

    No Result
    View All Result
    • News
    • Tech
      • DisruptiveTECH
      • ConsumerTech
      • How To
      • TechTAINMENT
    • Business
      • Telecoms
      • Mobility
      • Environment
      • Travel
      • StartUPs
        • Chidiverse
      • TE Insights
      • Security
    • Partners
    • Economy
      • Finance
      • Fintech
      • Digital Assets
      • Personal Finance
      • Insurance
    • Features
      • IndustryINFLUENCERS
      • Guest Writer
      • EventDIARY
      • Editorial
      • Appointment
    • TECHECONOMY TV
    • Apply
    • TBS
    • BusinesSENSE For SMEs

    © 2025 TECHECONOMY.

    Welcome Back!

    Login to your account below

    Forgotten Password?

    Retrieve your password

    Please enter your username or email address to reset your password.

    Log In
    Translate »
    This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.