Key Highlights
- Copilot+ PCs powered by Windows 11 for Everyone: Snapdragon-enabled Zenbook A14 offers top-tier AI experiences and portability, while Vivobook 14/16 make AI more accessible
- Optimized for Business: ExpertBook B5 offers Intel Core Ultra-driven power, customizable options, and efficient thermal management for enterprise needs
- Compact AI Powerhouses: ASUS NUC 15 Pro series and ASUS ExpertCenter PN54 Mini PC deliver powerful AI in compact, modular designs for diverse setups
- Powerful, Resilient Desktops: ASUS debuts its first commercial AI desktops with ExpertCenter B900, powered by Intel Core Ultra 200S
ASUS today unveiled a lineup of cutting-edge AI-powered products at its “Always Incredible” virtual launch event for CES 2025.
Driven by its vision of Ubiquitous AI. Incredible Possibilities and a strong commitment to sustainability, ASUS introduced a wide range of innovations that seamlessly blend power, creativity, and environmental responsibility.
Building on over 35 years of expertise, ASUS presented diverse AI-enabled products that push the boundaries of innovation and highlight its transformation into a comprehensive AI company. From ultraportable laptops with advanced AI experiences to enterprise solutions optimized for peak productivity and compact computing systems, the ASUS CES 2025 portfolio is crafted to empower individuals and organizations alike.
“ASUS is entering an exciting chapter focused on making AI-driven technology more accessible and impactful,” said Samson Hu, ASUS Co-CEO. “This year, at CES 2025, we’re taking our commitment to democratizing AI further by being one of the first brands to offer a line of Copilot+ PCs that promote exceptional value and outstanding innovation. Ultimately, our solutions are always designed to enhance user experiences for everyone, from individual users to enterprises.”
“Copilot+ PCs are the fastest, most intelligent, and secure Windows PCs ever built, with AI experiences that inspire productivity and creativity,” said Mark Linton, Vice President of Device Partner Sales at Microsoft. “It’s an exciting time for Windows 11, our partnership with ASUS, and the expansion of its Copilot+ PC portfolio. As we approach the end of support for Windows 10, now is the perfect time to upgrade to a new Copilot+ PC, like the all-new Zenbook A14 or Vivobook 14/16.”
The array of groundbreaking solutions showcased during the event included the world’s lightest Copilot+ PC, the Zenbook A14, which features cutting-edge AI experiences and an all-new Ceraluminum chassis. ASUS also introduced the high-quality yet affordable Vivobook 14/16 laptops, designed to bring AI within reach of everyone.
These ultraportable Copilot+ PCs redefine what’s possible, offering longer battery life, AI features, and an enhanced user experience.
In the commercial space, ASUS has redefined performance benchmarks with the ExpertBook B5, a laptop engineered to optimize business productivity. With the latest Intel® Core™ Ultra processors (Series 2), customizable configurations, and efficient thermal management, the B5 blends portability with power to meet evolving enterprise needs.
The ExpertBook B5 will also feature the Digital Product Passport (DPP), which ASUS is debuting in its commercial Windows 11 Pro PC lineup. The innovative feature goes beyond standard sustainability practices, serving as an all-in-one information resource that promotes transparency, supports ecofriendly practices, and provides product lifecycle data to foster a circular economy.
Catering to enterprise users who need more power is the ExpertCenter B900 Series – the first commercial AI desktops from ASUS. Equipped with Intel’s first AI desktop processors, the Intel Core Ultra 200S, these devices are designed to tackle the most demanding professional workloads.
ASUS also introduced its latest lineup of next-generation AI Mini PCs, including the latest Intel-equipped ASUS NUC 15 Pro series and the ASUS ExpertCenter PN54, the first and only AMD-powered ASUS AI Mini PC. These devices deliver unmatched AI-powered performance and modular upgradability, designed to fit seamlessly into any environment.
Attendees at the CES event in Las Vegas can experience all these innovations firsthand. The products featured during the virtual launch event, including those in the separate Republic of Gamers (ROG) CES launch event, will be available for an exclusive hands-on experience at The Venetian Expo, Meeting Room #3102, from January 6 to January 9, 2025.
Visitors can also explore a wide range of other ASUS solutions, including the newest AI PCs, peripherals, displays, phones, motherboards, networking devices, and graphics cards.
