Leading global smartphone brand vivo lit up the atmosphere at its Exclusive Store in Ikeja as popular Nigerian entertainer and internet sensation, Carter Efe joined fans to celebrate SuperDay 2026, showcasing the energy and endurance of the newly launched vivo Y31d.
The high-energy event attracted tech enthusiasts, fans, creators, and shoppers who gathered to experience firsthand how the vivo Y31d keeps up with an active lifestyle.
Known for his vibrant personality and non-stop online presence, Carter Efe demonstrated how the smartphone’s powerful 7200mAh battery supports the demanding daily routine of content creation, social engagement, and entertainment.
Speaking at the event, Adedayo Olawuwo, marketing manager of vivo Nigeria, noted that the SuperDay celebration was created to connect with customers in a fun and engaging way while showcasing the brand’s latest innovative technology.
“Our goal is to bring technology closer to our customers and celebrate the vibrant community around the vivo brand,” Olawuwo said “Having Carter Efe join the SuperDay celebration creates an exciting energy which keeps our fans and customers always active.”
Several visitors explored the impressive features of vivo Y31d, a smartphone designed to support Nigeria’s high-energy lifestyle with its powerful 7200mAh battery and enhanced safety features.
The new device allows users to stay connected, capture content, and enjoy extended performance throughout the day.
Furthermore, the exclusive store visit sparked high engagement both in-store and online, as fans of vivo and Carter Efe shared photos and videos from the event across social media platforms, amplifying the excitement surrounding the brand’s growing presence in Nigeria.
Vivo Nigeria continues to use initiatives like SuperDay to strengthen its connection with retailers and young consumers, combining innovative smartphone technology with authentic cultural experiences.
Vivo is a leading global technology company that creates great products based on a user-oriented value, with smart devices and intelligent services as its core. The company also aims to build a bridge between humans and the digital world, creating convenient mobile and digital life. Over the years, vivo has implemented a sustainable development strategy with the vision of developing into a healthier, more sustainable world-class corporation.



