BusinesSENSE For SMEs

Starting and running a thriving business in Nigeria is not for the faint-hearted. The terrain is tough, the odds are...

Customer expectations are evolving fast, and data-driven customer insights are critical to stay one step ahead in the marketplace. According...

In today’s digital age, the rules of business have changed dramatically. For every business, the competition is no longer the...

As an entrepreneur, you must learn business model. Business model is what we do to make money; your business must...

Despite being effective in driving sales, the growth funnel has some limitations. One thing is to have a sales conversion,...

Continued from Part 1... Go digital The digital age is an age that gives you the audacity to embrace changes....

It is a new business year. This year will break patterns and lead to the emergence of a new business order. How...

There is a continuous evolution of customers. In the marketplace today, there is the rise of an army of super-enlightened...

How strongly are your competitors entrenched? What have they in price or quality or claims to weigh against your appeal?...

As the competition becomes fierce, businesses must learn how to create their uncontested blue ocean, a market space where they...

John Obaro, the Founder and group managing director of SystemSpecs, a leading technology Group in Nigeria, recently delivered a thought-provoking...

The digital revolution is here, changing how businesses operate, serve their customers, and get results. The digital pressure has never...

In today's highly competitive business landscape, leveraging AI can be a game-changer for businesses to fuel their productivity and growth....

Artificial Intelligence (AI) has become a powerful tool that significantly contributes to the growth and success of any business. AI...

The result you are getting is what the system you run with can produce. You are sabotaging your organizational growth...