MarkTECH

MTN Group has been recognised as the #1 Most Admired African Brand Contributing to a Better Africa; the #1 Most...

Professor Ojo Emmanuel Ademola, a trailblazer in Digital Journalism and the distinguished first Nigerian Professor of Cybersecurity and Information Technology...

Philip Odiakose, Africa’s leading media intelligence expert and PR measurement authority, today officially launched his much-anticipated book, The Science of Public...

…as inflation shapes consumer choices in Nigeria

Businesses in Nigeria are set to significantly enhance their online presence and drive tangible growth, following a series of new Artificial Intelligence...

In a significant move to advance public relations measurement education and practice in Nigeria and across Africa, renowned communications strategist...

For decades, Nigeria’s Public Relations industry has struggled with a critical void—a unified, practical framework for measuring and evaluating public...

In the fast-moving world of technology, few leaders can translate complex innovation into human-centered strategy. Mr. Celestine Achi does just...

AVE (Advertising Value Equivalency) has been murdered countless times, but like a stubborn witch, it keeps rising from the dead....

In a country where insurance penetration is under 2%, these two industry giants are working alongside other innovators in the...

However, behind the polished interfaces and brightly coloured sedans lies the issues not just of brands, but of ideology; freedom...

Leadership in today’s globalized economy demands more than just business acumen—it requires a deep understanding of the cultural landscapes that...

Brand owners and players in the Fast-Moving Consumer Goods (FMCG) space were on Friday charged to be dynamic to be...

Recently, the government announced a ₦10 billion solar budget for Aso Rock alone, the reason being that the annual electricity...

Following the Central Bank of Nigeria’s directive to harmonize exchange rates and the subsequent spike in the dollar-to-naira rate—reaching over...