- The platform will help level the telco playing field by opening up the global user base for smaller localised operators
- Additionally, the platform’s decentralised nature will give users greater control and choice while traveling anywhere in the world.
With the $4.7bn eSIM market seeing increased interest from legacy operators and new-age telcos, leading service provider eSIM Plus will invest into building the world’s first decentralised marketplace for consumers and operators as part of its Telecom-as-a-Service strategy.
With a presence in 190+ countries, eSIM Plus is one of the world’s most trusted providers of virtual sims, serving 3 million users at an impressive retention rate of 30%.
The company provides globetrotting customers with a roam-like-home approach, and the new marketplace platform will see a flurry of strategic partnerships to further lower costs, by bringing together larger telcos and smaller regional players under one umbrella.
The aim remains to make telecom borderless, and grant users greater transparency in accessing roaming services, anywhere in the world.
Speaking on eSIM Plus’ foray into facilitating a user-determined market, Dina Tsybulskaya, CEO of eSIM Plus, said;
“Globally, eSIM adoption is entering a high growth phase, as eSIM-capable devices witness wider rollouts by leading smartphone manufacturers. Through our innovative marketplace platform, we want to enable scattered MNOs, whether they be nation-wide traditional or smaller regional ones, to compete for the user on par. By acting as a bridge between various networks, we aim to open up new avenues for telecom SMEs, bringing them to the same level of market access which telecommunication giants are enjoying now.”
eSIM Plus is quite upbeat about the platform which will integrate several aspects of blockchain technology.
The company possesses the right telecom & tech experience to solve complex issues related to KYC, revenue sharing, reconciliation and operator switching.
“The platform will give consumers greater control in choosing the best roaming plans that suit their needs. Enterprises will benefit as well, as they seamlessly switch between multiple networks and choose the best coverage at any given time,” Tsybulskaya added.
With nearly 76% or 6.7 billion e-sim smartphone connections expected to be in use globally by 2030, the e-sim sector is set to positively impact telecom penetration in developed and emerging economies.
Apart from their simplified features and lower carbon footprint, e-sims are also seeing increased traction among business and leisure travelers for enabling a seamless telecom experience anywhere, without having to physically switch sims.
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