ADVERTISEMENT
TechEconomy
Thursday, June 5, 2025
No Result
View All Result
  • News
  • Tech
    • DisruptiveTECH
    • ConsumerTech
      • Accessories
      • Phones
      • Laptop
      • Gadgets and Appliances
      • Apps
    • How To
    • TechTAINMENT
  • Business
    • Telecoms
      • Broadband
    • Mobility
    • Environment
    • Travel
    • Commerce
    • StartUPs
    • TE Insights
    • Security
  • Partners
  • Economy
    • Finance
    • Fintech
    • Digital Assets
    • Personal Finance
    • Insurance
  • Features
    • IndustryINFLUENCERS
    • Guest Writer
    • Appointment
    • EventDIARY
    • Editorial
  • Apply
  • TecheconomyTV
  • Techeconomy Events
  • BusinesSENSE For SMEs
  • TBS
  • News
  • Tech
    • DisruptiveTECH
    • ConsumerTech
      • Accessories
      • Phones
      • Laptop
      • Gadgets and Appliances
      • Apps
    • How To
    • TechTAINMENT
  • Business
    • Telecoms
      • Broadband
    • Mobility
    • Environment
    • Travel
    • Commerce
    • StartUPs
    • TE Insights
    • Security
  • Partners
  • Economy
    • Finance
    • Fintech
    • Digital Assets
    • Personal Finance
    • Insurance
  • Features
    • IndustryINFLUENCERS
    • Guest Writer
    • Appointment
    • EventDIARY
    • Editorial
  • Apply
  • TecheconomyTV
  • Techeconomy Events
  • BusinesSENSE For SMEs
  • TBS
No Result
View All Result
Tech | Business | Economy
No Result
View All Result
Podcast

Home » Flam Raises $14M to Scale AI Infrastructure for Global Brand, Marketing Industry

Flam Raises $14M to Scale AI Infrastructure for Global Brand, Marketing Industry

Flam is already being used by 100+ global brands including Google, Samsung and Emirates who are embracing engaging media at scale. Flam-built real-time mixed reality campaigns have reached over 580 million users.

Joan Aimuengheuwa by Joan Aimuengheuwa
May 13, 2025
in StartUPs
0
Flam Raises $14M to Scale AI Infrastructure for Global Brand, Marketing Industry
Source: Flam

Source: Flam

RelatedPosts

Mobile Commerce: Samsung Partners Glance to Launch AI Shopping Experience

Mobile Commerce: Samsung Partners Glance to Launch AI Shopping Experience

June 4, 2025

Thunder Code: African Founders Behind $120M Exit Return with $9M AI Testing Startup

June 4, 2025

Traditional marketing still relies on passive consumption, even as capturing consumer attention has become more difficult. As a result, brands are under pressure to turn one-way messages into engaging, two-way interactions.

Flam is building the infrastructure to make that possible. The company has raised $14 million in Series A funding to scale its AI Infra, making it easy for marketers to turn any touchpoint into an interactive, app-less digital and 3D experience.

The round was led by RTP Global, with participation from Dovetail and other existing investors, bringing Flam’s total funding to $22 million.

To date, Flam has been transforming advertising by turning traditional ads into interactive MR experiences. A simple QR code Scan or a link will let users instantly immerse in an experience that can showcase a product, tell a story, or unlock a deeper layer of the brand — all without needing to download an app.

Flam’s platform allowed brands to launch interactive content via QR codes or link on any touchpoint – Digital, Broadcast TV, Mass Media, Retail, OOH, packaging, even WhatsApp messages.

One scan or a link click, and consumers are instantly immersed in an experience that can showcase a product, tell a story, or unlock a deeper layer of the brand — all without needing to download an app.

Starting this year, Flam has been accelerating R&D on its app-less GenAI infrastructure that enables brands to create, publish and measure high-fidelity MR, 3D & Digital experiences in <300 ms on any smartphone.

The same infra already powers campaigns for Google, Samsung, Emirates and hundreds of global enterprises and agency powerhouses.

“Our mission is to turn every touch-point — Digital, Broadcast TV, Mass Media, Retail, Stadium Fan engagements —into an interactive digital experience,” said Shourya Agarwal, co-founder & CEO of Flam.

“We are laser-focused to ship the GenAI tools that brands and enterprises have been yearning for. Flam has galvanised marketers around the world now we’re taking it to the next level with a full stack enterprise suite of products across channels; to make them engaging, measurable, interactive.”

The platform is already being used by 100+ global brands, including Google, Samsung, Emirates, Britannia, and Mahindra, with real-time mixed reality campaigns that have reached over 380+ million users.

From turning product packaging into shareable stories to activating 3D demos on TV ads and billboards, Flam is helping brands create experiences that feel native to how people consume media today.

Flam will expand its partner program for creative studios and global platforms, enabling Fortune 500 brands to move from pilot to rapid global roll-out. Upcoming product development includes GenAI-driven 3D asset generation, Democratising MR deployment at scale, Enterprise Suite of Products across Industries, and Infrastructure for broadcasters and fan engagement.

With its Series A secured, Flam aims to redefine how consumers interact with ads, retail aisles, live broadcasts and fan moments—turning content and interfaces into shoppable, shareable experiences that deliver measurable ROI. 

“This capital unlocks the next chapter of Flam’s deep‑tech roadmap. Our edge‑compute architecture already streams hyperreal mixed‑reality in under 300 ms; the next milestone is a fully generative pipeline that lets brands create, personalise, and publish Digital & 3D experiences on the fly—secure and at scale,” Amit Gaiki, co‑founder & CTO, added. 

Nishit Garg, partner at RTP Global, commented: “The time for MR is now — and Flam is uniquely positioned to lead this wave. What excites us is not just the technology, but the clarity of vision and speed of execution. Shourya, Malhar and team are building a category-defining company—and we’re excited to be part of their journey in this next phase of growth”.

While, Amal Parikh, managing director at Dovetail added: “With Limitless applications, strong execution and clear vision we believe Flam is set to redefine how brands connect with consumers.” 

Flam currently employs 120+ people across engineering, AI, creative tech, and go-to-market teams. The company expects to grow to 180+ employees by the end of 2025, with expansion across the U.S., Europe, and Asia already underway.

“The World is meant to be experienced. Immersive media shouldn’t just be a video,” added Shourya Agarwal. “That said, the creation of immersive media should be as easy and ubiquitous as a video. Flam is here to power enterprises precisely for this.”

Loading

Advertisements
MTN ADS

0Shares
Tags: AI infrastructureAmit GaikiBrandingFlamFlam Raises $14MGenAIGlobal marketing IndustryMarketingMarketing IndustryNishit GargShourya Agarwalstartups
Previous Post

Apple Wants to Fix Your iPhone Battery Issues with AI in iOS 19

Next Post

Credo by eTranzact Expands Digital Payments Reach with Port Harcourt Market Activation

Joan Aimuengheuwa

Joan Aimuengheuwa

Joan thrives at helping individuals and businesses scale via storytelling...

Related Posts

Mobile Commerce: Samsung Partners Glance to Launch AI Shopping Experience
StartUPs

Mobile Commerce: Samsung Partners Glance to Launch AI Shopping Experience

by Joan Aimuengheuwa
June 4, 2025
0

Glance, the consumer technology company backed by Google has launched an integrated lock screen version of Glance AI, an AI...

Read more
Thunder Code: African Founders Behind $120M Exit Return with $9M AI Testing Startup

Thunder Code: African Founders Behind $120M Exit Return with $9M AI Testing Startup

June 4, 2025
Moniepoint to Acquire 78% of Kenya’s Sumac Bank After Regulatory Approval

Moniepoint to Acquire 78% of Kenya’s Sumac Bank After Regulatory Approval

June 3, 2025
BPC Expands Operations in Nigeria, Appoints Dapo Adeosun as MD

BPC Expands Operations in Nigeria, Appoints Dapo Adeosun as MD

June 2, 2025

LuminX Closes $5.5M Round to Scale Edge AI for Smarter Warehousing

June 2, 2025
Top U.S. Cities Where Tech Professionals Earn Over $100k

Top U.S. Cities Where Tech Professionals Earn Over $100k

June 2, 2025
Next Post
Credo by eTranzact

Credo by eTranzact Expands Digital Payments Reach with Port Harcourt Market Activation

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

I agree to the Terms & Conditions and Privacy Policy.

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Techeconomy Podcast

Techeconomy Podcast
Techeconomy Podcast

Infowave is brought to you by TechEconomy. Every week we will bring new stories from startups and influencers who are shaping and changing the world we live in. We’ll also bring you reports on topics you should know.

Follow us @techeconomyng for more.

TECH TALK EPISODE 2
byTecheconomy

PRODUCTIVITY AND WORK-Life Balance

TECH TALK EPISODE 2
TECH TALK EPISODE 2
May 22, 2025
Techeconomy
CYBERSECURITY ESSENTIALS
April 24, 2025
Techeconomy
Digital Marketing Trends and strategies for 2025 and beyond
February 27, 2025
Techeconomy
Major Lesson for Techies in 2024 and Projections for 2025
December 6, 2024
Techeconomy
Major Lessons for Techies in an AI-Driven World | Techeconomy Business Series Highlights
November 26, 2024
Techeconomy
Maximizing Profitability Through Seasonal Sales: Strategies For Success
November 8, 2024
Techeconomy
Techeconomy Business Series
October 15, 2024
Techeconomy
PRIVACY IN THE ERA OF AI: GETTING YOUR BUSINESS READY
May 30, 2024
Techeconomy
Unravel the Secrets of Marketing Everywhere All At Once with Isaac Akanni from Infobip | Infowave Podcast Episode 1
February 9, 2024
Techeconomy
The Role of Ed-tech in Life Long Learning and Continuous Education
October 19, 2023
Techeconomy
Search Results placeholder

WHAT IS TRENDING

https://www.youtube.com/watch?v=g_MCUwS2woc&list=PL6bbK-xx1KbIgX-IzYdqISXq1pUsuA4dz

Follow Us

  • About Us
  • Contact Us
  • Careers
  • Privacy Policy

© 2025 Techeconomy - Designed by Opimedia.

No Result
View All Result
  • News
  • Tech
    • DisruptiveTECH
    • ConsumerTech
      • Accessories
      • Phones
      • Laptop
      • Gadgets and Appliances
      • Apps
    • How To
    • TechTAINMENT
  • Business
    • Telecoms
      • Broadband
    • Mobility
    • Environment
    • Travel
    • Commerce
    • StartUPs
    • TE Insights
    • Security
  • Partners
  • Economy
    • Finance
    • Fintech
    • Digital Assets
    • Personal Finance
    • Insurance
  • Features
    • IndustryINFLUENCERS
    • Guest Writer
    • Appointment
    • EventDIARY
    • Editorial
  • Apply
  • TecheconomyTV
  • Techeconomy Events
  • BusinesSENSE For SMEs
  • TBS

© 2025 Techeconomy - Designed by Opimedia.

Translate »
This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.