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Home » HerVest Makes History as the First African-Based Start-up Featured in Google’s #WeArePlay Campaign

HerVest Makes History as the First African-Based Start-up Featured in Google’s #WeArePlay Campaign

Joan Aimuengheuwa by Joan Aimuengheuwa
October 23, 2023
in StartUPs
Reading Time: 2 mins read
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HerVest named in Google #WeArePlay Campaign

L-r: Solape Akinpelu and Yomi Ogunleye, co-founders of HerVest

HerVest, a Nigerian inclusive fintech startup dedicated to improving women’s lives through access to savings, credit and impact investing opportunities has achieved a ground-breaking milestone by becoming the first African-based start-up to be featured in a full film coverage for the global Google #WeArePlay campaign.

This global campaign celebrates the diverse community of individuals and businesses building innovative apps and games on the Google Play platform.

HerVest’s inclusion in the #WeArePlay campaign is a testament to the company’s commitment to providing accessible and user-friendly financial solutions for women in Africa.

The start-up’s innovative app, also named HerVest, offers a range of financial services tailored to the needs of women, including savings plans, investment opportunities, and financial literacy resources.

Commenting on the development, Solape Akinpelu, Co-founder and CEO of HerVest said: “We are incredibly honoured to be the first African startup featured in the #WeArePlay campaign. This recognition underscores our mission to close the economic gender gap and provide women from different demographics with customized financial products they need to achieve their financial goals.”

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HerVest’s selection for the #WeArePlay campaign highlights the growing prominence of African start-ups in the global tech landscape. The company’s innovative approach to financial inclusion aligns with Google’s commitment to supporting diverse app developers and promoting inclusive technologies.

“HerVest is a shining example of the innovation and creativity that African startups bring to the table.  We are proud to feature in the global #WeArePlay campaign and showcase our immense contributions to the global tech ecosystem,” Yomi Ogunleye, co-founder, of HerVest stated.

HerVest’s achievement is a source of pride for Nigeria and the entire African tech community.

The company’s success serves as an inspiration for other African start-ups aspiring to make a global impact.

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