ADVERTISEMENT
TechEconomy
Sunday, May 25, 2025
No Result
View All Result
  • News
  • Tech
    • DisruptiveTECH
    • ConsumerTech
      • Accessories
      • Phones
      • Laptop
      • Gadgets and Appliances
      • Apps
    • How To
    • TechTAINMENT
  • Business
    • Telecoms
      • Broadband
    • Mobility
    • Environment
    • Travel
    • Commerce
    • StartUPs
    • TE Insights
    • Security
  • Partners
  • Economy
    • Finance
    • Fintech
    • Digital Assets
    • Personal Finance
    • Insurance
  • Features
    • IndustryINFLUENCERS
    • Guest Writer
    • Appointment
    • EventDIARY
    • Editorial
  • Apply
  • TecheconomyTV
  • Techeconomy Events
  • BusinesSENSE For SMEs
  • TBS
  • News
  • Tech
    • DisruptiveTECH
    • ConsumerTech
      • Accessories
      • Phones
      • Laptop
      • Gadgets and Appliances
      • Apps
    • How To
    • TechTAINMENT
  • Business
    • Telecoms
      • Broadband
    • Mobility
    • Environment
    • Travel
    • Commerce
    • StartUPs
    • TE Insights
    • Security
  • Partners
  • Economy
    • Finance
    • Fintech
    • Digital Assets
    • Personal Finance
    • Insurance
  • Features
    • IndustryINFLUENCERS
    • Guest Writer
    • Appointment
    • EventDIARY
    • Editorial
  • Apply
  • TecheconomyTV
  • Techeconomy Events
  • BusinesSENSE For SMEs
  • TBS
No Result
View All Result
Tech | Business | Economy
No Result
View All Result
Podcast

Home ยป KongaFM Event: Ekeh Calls for Deeper Brand-Consumer Connections in Digital Age

KongaFM Event: Ekeh Calls for Deeper Brand-Consumer Connections in Digital Age

Latifat Fashina by Latifat Fashina
April 12, 2025
in Commerce
0
Dr. Leo Stan Ekeh | Zinox Group | KongaFM
Dr. Leo Stan Ekeh, chairman of Zinox Group, speaking at KongaFM's event

Dr. Leo Stan Ekeh, chairman of Zinox Group, speaking at KongaFM's event

RelatedPosts

How Businesses In Africa Are using automation | leveraging data

How Businesses in Africa Are Finally Closing the Efficiency Gap with Automation

May 22, 2025

Temu Signs MoU with IACC to Strengthen IP Enforcement

May 22, 2025

At a recent industry gathering hosted by Nigeria’s pioneering Hit Music & Commerce Station, Konga 103.7FM, Dr. Leo Stan Ekeh, a renowned tech entrepreneur and chairman of Zinox Group, delivered a compelling case for revolutionizing how brands connect with consumers in today’s hyper-competitive market.

Dr. Ekeh positioned what he termed the “Last Mile Takeover” as the critical differentiator for business success in Nigeria’s evolving commercial landscape.

The event, themed “Consumer Last Mile Takeover โ€“ The New Key”, brought together entrepreneurs, marketing executives and brand managers from leading corporations to explore innovative approaches to consumer engagement.

Ekeh, renowned for his transformative ventures in Africa’s digital space, emphasized that the final point of contact between brands and consumers represents the most valuable real estate in modern commerce.

In his address, Leo Stan charged entrepreneurs who are serious about growth to focus on that last engagement point, as the critical pivot.

According to him, that is โ€œwhere trust is built, loyalty is secured, and value is delivered.โ€

Dr. Ekeh believes that the media is the strongest link between brand and consumers, and his vision for deeper, more meaningful brand-consumer relationships is what gave birth to KongaFM.

Konga 103.7FM is the latest addition to the Konga Group driven by cutting-edge technology and artificial intelligence.

Earlier in her welcome address, Ifeoma Ajumobi, head of KongaFM, detailing the station’s unique architecture as a robust platform designed with robust support frameworks for brands and businesses, while delivering premium entertainment.

Since its launch in January 2025, the station has experienced remarkable growth, steadily expanding its fanbase and establishing itself as a powerful medium for consumer engagement.

The initiative garnered significant praise from brand representatives across various sectors, including those fromย Samsung,ย Nivea,ย Checkers Custard,ย Kenya Airways,ย Emzor Pharmaceuticals,ย Xiaomi, andย LG, who frequently referred to KongaFM as a game-changing platform.

Their positive feedback underscored the stationโ€™s emerging role as a critical tool for brand communication, particularly in terms of boosting FMCG visibility and fostering direct connections with consumers.

Peggy Abengowe, marketing manager, Checkers Custard Africa, applauded the stationโ€™s impact on distribution and visibility, while Oge Maduagwu of Samsung Electronics West Africa praised its innovative blend of commerce and technology.

Rachael Okeke, Marketing Executive, Emzor Pharmaceuticals, in her words, described the establishment of KongaFM as a โ€œwin-win for brands and consumersโ€.

The event concluded with a unified call to action for businesses to leverage the unique opportunities offered by KongaFM, with Leo Stan reinforcing the importance of boldness in business.

Konga 103.7 FM is Nigeriaโ€™s first hit music and commerce radio station, designed to connect brands with consumers through music, storytelling, and targeted promotions.

A brainchild of the Zinox Group and Konga, KongaFM is redefining the role of radio in Nigeriaโ€™s digital commerce era.

Businesses interested in exploring partnership opportunities with KongaFM can connect via the station’s social media handles @Konga103.7FM or stream live programming 24/7 through its official website for a firsthand experience of this innovative platform.

Loading

Advertisements
MTN ADS

0Shares
Tags: Checkers CustardEmzor PharmaceuticalsIfeoma AjumobiKenya AirwaysKongaFMNiveasamsungXiaomi
Previous Post

CBN Intervention Fails to Hold Naira as it Closes at N1,604/$1

Next Post

How MTN Enterprise Business Celebrated WomenPreneursย at IWD 2025

Latifat Fashina

Latifat Fashina

LATIFAT FASHINA is the Business/Finance Reporter at Techeconomy. She can be reached via: latifat.fashina@techeconomy.ng

Related Posts

How Businesses In Africa Are using automation | leveraging data
Commerce

How Businesses in Africa Are Finally Closing the Efficiency Gap with Automation

by Joan Aimuengheuwa
May 22, 2025
0

In today’s economy, businesses lose up to 30% of revenue annually due to inefficiencies stemming from outdated systems and manual...

Read more
Temu and International AntiCounterfeiting Coalition - IACC

Temu Signs MoU with IACC to Strengthen IP Enforcement

May 22, 2025
MaxAB-Wasoko acquires Fatura

DEALS: MaxAB-Wasoko Acquires Fatura, Advancing Bold Ambition for Pan-African E-Commerce Consolidation

May 19, 2025
My Airtel App + eShop

Airtel Adds eShop Feature in Upgraded My Airtel App

May 16, 2025
Diana Tenebe writes on Food Insecurity in Nigeria | Nigeria's foodtech sector

Navigating the Maze: Solutions for Nigeria’s Flourishing Foodtech Industry

May 6, 2025
The Industry Summit by The Industry Newspaper | consumer and FCMG

Industry Summit: Experts Unravel How to Navigate Consumer Preferences in the Nigerian FMCG

May 3, 2025
Next Post
MTN Enterprise Business IWD 2025

How MTN Enterprise Business Celebrated WomenPreneursย at IWD 2025

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

I agree to the Terms & Conditions and Privacy Policy.

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Techeconomy Podcast

Techeconomy Podcast
Techeconomy Podcast

Infowave is brought to you by TechEconomy. Every week we will bring new stories from startups and influencers who are shaping and changing the world we live in. We’ll also bring you reports on topics you should know.

Follow us @techeconomyng for more.

TECH TALK EPISODE 2
byTecheconomy

PRODUCTIVITY AND WORK-Life Balance

TECH TALK EPISODE 2
TECH TALK EPISODE 2
May 22, 2025
Techeconomy
CYBERSECURITY ESSENTIALS
April 24, 2025
Techeconomy
Digital Marketing Trends and strategies for 2025 and beyond
February 27, 2025
Techeconomy
Major Lesson for Techies in 2024 and Projections for 2025
December 6, 2024
Techeconomy
Major Lessons for Techies in an AI-Driven World | Techeconomy Business Series Highlights
November 26, 2024
Techeconomy
Maximizing Profitability Through Seasonal Sales: Strategies For Success
November 8, 2024
Techeconomy
Techeconomy Business Series
October 15, 2024
Techeconomy
PRIVACY IN THE ERA OF AI: GETTING YOUR BUSINESS READY
May 30, 2024
Techeconomy
Unravel the Secrets of Marketing Everywhere All At Once with Isaac Akanni from Infobip | Infowave Podcast Episode 1
February 9, 2024
Techeconomy
The Role of Ed-tech in Life Long Learning and Continuous Education
October 19, 2023
Techeconomy
Search Results placeholder

WHAT IS TRENDING

https://www.youtube.com/watch?v=g_MCUwS2woc&list=PL6bbK-xx1KbIgX-IzYdqISXq1pUsuA4dz

Follow Us

  • About Us
  • Contact Us
  • Careers
  • Privacy Policy

ยฉ 2025 Techeconomy - Designed by Opimedia.

No Result
View All Result
  • News
  • Tech
    • DisruptiveTECH
    • ConsumerTech
      • Accessories
      • Phones
      • Laptop
      • Gadgets and Appliances
      • Apps
    • How To
    • TechTAINMENT
  • Business
    • Telecoms
      • Broadband
    • Mobility
    • Environment
    • Travel
    • Commerce
    • StartUPs
    • TE Insights
    • Security
  • Partners
  • Economy
    • Finance
    • Fintech
    • Digital Assets
    • Personal Finance
    • Insurance
  • Features
    • IndustryINFLUENCERS
    • Guest Writer
    • Appointment
    • EventDIARY
    • Editorial
  • Apply
  • TecheconomyTV
  • Techeconomy Events
  • BusinesSENSE For SMEs
  • TBS

ยฉ 2025 Techeconomy - Designed by Opimedia.

Translate ยป
This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.