Maiaddy, specialists in geospatial data and location intelligence API solutions, helping businesses make smarter decisions, and optimize operations, has announced a transformative leap in location intelligence with the launch of its enhanced Loccode system and Basic Address Search Engine (BASE) API.
In a press release signed by its eccentric founder, Obinna Onyejeli, on Monday, January 27, 2025, the move is set to redefine how businesses and individuals navigate and leverage location data across Nigeria.
This new iteration of the Loccode system builds on the groundbreaking foundation laid in 2024, which introduced unique alphanumeric codes (Loccodes) to map Nigeria’s vast and often complex geography.
While the initial system segmented the country into manageable units, today’s launch assigns unique loccodes to every street—including both named and unnamed roads—ensuring comprehensive and efficient coverage for Nigeria’s rapidly expanding infrastructure.
The Loccode system now functions much like the UK’s postcode system, but it’s designed specifically for Nigeria’s unique needs, with a dynamic and adaptive framework that evolves alongside the country’s urban development.
The innovation has been hailed as a potential game-changer for sectors like logistics, advertising, healthcare, insurance, and financial services—industries that have long struggled with the challenges posed by Nigeria’s underdeveloped address systems.
A Free API for Businesses and an Upgraded App for Individuals
In tandem with the updated Loccode system, Maiaddy unveiled the Basic Address Search Engine (BASE) API, which is available for businesses to integrate at no cost.
By providing easy access to location data, this API aims to simplify operations for businesses that rely on accurate location information, such as delivery services, emergency responders, insurance and mapping tools.
Further expanding its reach, Maiaddy also launched an updated version of the Maiaddy app, now equipped with the new Loccode features.
The app goes beyond location identification by enabling users to perform location-based tasks and earn money, adding an element of financial empowerment to its utility.
This free app, available on the AppStore and PlayStore, reinforces Maiaddy’s commitment to making location intelligence accessible to everyday Nigerians while promoting user engagement and participation.
Addressing Nigeria’s Longstanding Challenges
With its enhanced Loccode system and free tools, Maiaddy is addressing one of the most significant barriers to development in Nigeria: the lack of an efficient and universal address system.
Logistics companies can now streamline deliveries to remote or informal settlements, insurance firms can better assess risk with precise location data, and healthcare providers can identify underserved areas more effectively.
“In a country where poor address systems have hindered growth for decades, Maiaddy’s solution promises to unlock economic opportunities, improve service delivery, and foster greater connectivity”, Onyejeli said.
Looking Ahead
Maiaddy’s announcement marks a significant milestone, but the company emphasizes that this is “just the beginning.” Its vision includes continuously refining its location intelligence tools as Nigeria grows, ensuring its solutions remain relevant and adaptive.
As Nigeria adopts the loccode system, businesses integrate Maiaddy’s BASE API and individuals adopt the updated Maiaddy app, the potential ripple effects on Nigeria’s economy and quality of life could be profound.
Stay tuned to Techeconomy for more updates on disruptive innovations in Nigeria and beyond.
