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Home » Marasoft Pay’s Expansion Plan: Bringing Cutting-Edge Fintech to More African Markets

Marasoft Pay’s Expansion Plan: Bringing Cutting-Edge Fintech to More African Markets

Latifat Fashina by Latifat Fashina
May 3, 2025
in Fintech
0
Marasoft Pay
Marasoft Pay

Marasoft Pay

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Marasoft Pay, one of Africa’s fastest-growing fintech companies, is gearing up for a major expansion across the continent, bringing seamless digital payment solutions to businesses in new markets.

With a solid foothold in Nigeria, the company is now setting its sights on Ghana, Kenya, South Africa, and other key regions, aiming to transform business operations through automation, secure transactions, and real-time payment processing.

For Emmanuel Marakwe-Ogu, CEO of Marasoft Pay, this move is not just about expansion—it’s about empowering African businesses with financial technology that drives efficiency and growth.

“We are solving real problems—payment failures, slow settlements, and poor automation,” Marakwe-Ogu said. “Our goal is to give African businesses the same powerful, reliable, and scalable fintech solutions that global enterprises enjoy.”

Africa’s fintech industry is booming, with digital payments expected to reach over $150 billion by 2025. However, many businesses still struggle with fragmented systems, high transaction costs, and unreliable payment infrastructure.

Marasoft Pay aims to bridge this gap by creating a seamless, cross-border payment network that ensures businesses can operate smoothly across different markets.

The company’s expansion strategy includes entering new markets, building local partnerships, and developing new products.

Specifically, Marasoft Pay plans to launch operations in Ghana, Kenya, and South Africa to support merchants, SMEs, and large enterprises with faster, more secure transactions.

The company will also collaborate with banks, telecom providers, and financial regulators to ensure compliance and integration with existing payment infrastructures.

Furthermore, Marasoft Pay will introduce AI-driven fraud detection, automated business payments, and enhanced multi-currency transaction capabilities to support cross-border trade.

By providing a highly reliable and automated system, Marasoft Pay aims to eliminate pain points such as failed transactions, delayed settlements, and inefficient financial operations.

Across the continent, businesses lose millions due to these issues. Marasoft Pay’s solutions are built to help businesses process payments seamlessly, access instant settlements, and automate business operations.

With fintech competition growing in Africa, Marakwe-Ogu believes that Marasoft Pay’s unique approach—blending cutting-edge technology with local market understanding—will set it apart.

“Africa’s digital economy is growing fast, but businesses need the right tools to fully participate,” he said. “We are not just providing a payment gateway—we are building a financial infrastructure that supports business growth across the continent.”

Marasoft Pay’s next phase includes aggressive hiring, infrastructure development, and regulatory approvals in multiple countries.

The company is also investing in AI-driven security systems to prevent fraud and ensure compliance with regional financial laws. And as Africa moves toward a cashless, digital-first economy, Marasoft Pay is positioning itself as a key player in shaping the future of financial transactions on the continent—bringing businesses closer to their customers and unlocking new opportunities for economic growth.

Contact: Email : sales@marasoftpay.co

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Latifat Fashina

Latifat Fashina

LATIFAT FASHINA is the Business/Finance Reporter at Techeconomy. She can be reached via: latifat.fashina@techeconomy.ng

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