• About
  • Advertise
  • Careers
  • Contact Us
Friday, July 25, 2025
  • Login
No Result
View All Result
NEWSLETTER
Tech | Business | Economy
  • News
  • Tech
    • DisruptiveTECH
    • ConsumerTech
    • How To
    • TechTAINMENT
  • Business
    • Telecoms
    • Mobility
    • Environment
    • Travel
    • StartUPs
      • Chidiverse
    • TE Insights
    • Security
  • Partners
  • Economy
    • Finance
    • Fintech
    • Digital Assets
    • Personal Finance
    • Insurance
  • Features
    • IndustryINFLUENCERS
    • Guest Writer
    • EventDIARY
    • Editorial
    • Appointment
  • TECHECONOMY TV
  • Apply
  • TBS
  • BusinesSENSE For SMEs
  • Chidiverse
  • News
  • Tech
    • DisruptiveTECH
    • ConsumerTech
    • How To
    • TechTAINMENT
  • Business
    • Telecoms
    • Mobility
    • Environment
    • Travel
    • StartUPs
      • Chidiverse
    • TE Insights
    • Security
  • Partners
  • Economy
    • Finance
    • Fintech
    • Digital Assets
    • Personal Finance
    • Insurance
  • Features
    • IndustryINFLUENCERS
    • Guest Writer
    • EventDIARY
    • Editorial
    • Appointment
  • TECHECONOMY TV
  • Apply
  • TBS
  • BusinesSENSE For SMEs
  • Chidiverse
No Result
View All Result
Tech | Business | Economy
No Result
View All Result
ADVERTISEMENT
Home Features Appointment

Meet Jumia Nigeria’s New CEO and What He’s Bringing to the Table

by Joan Aimuengheuwa
July 23, 2025
in Appointment
0
Temidayo Ojo, new CEO of Jumia Nigeria
Temidayo Ojo, CEO Jumia Nigeria

Temidayo Ojo, CEO Jumia Nigeria

UBA
Advertisements

Jumia Group recently appointed Temidayo Ojo as the new CEO of Jumia Nigeria, the company’s largest and most dynamic market. 

The announcement, made last week, is a return home for a seasoned executive whose career has spanned continents, industries, and leadership roles, all culminating in this noteworthy appointment.

Following up the announcement, let’s dive deeper into who Temidayo Ojo is, why he matters now, and what exactly he’s bringing to the table.

Jumia’s E-Commerce Rebound in Nigeria

Temidayo Ojo is taking over at a time when Jumia Nigeria is showing signs of new growth achievement. According to its Q1 2025 report, physical goods orders in Nigeria grew by 22% year-on-year, and gross merchandise value (GMV)increased by 20%. 

After a period of revenue setbacks and customer attrition, the business is stabilising, and Ojo has been tasked with scaling that recovery.

Jumia Nigeria, long seen as the continent’s flagship e-commerce company, faces the dual challenge of navigating a complicated Nigerian consumer market and pushing beyond urban strongholds into untapped secondary markets. That’s exactly where Ojo’s strengths lie.

From Accra to Lagos

Temidayo’s rise within Jumia results from his sharp execution skill, strategic clarity, and deep understanding of Africa’s e-commerce terrain.

He joined Jumia in 2020 as Head of Planning and Performance in Ghana, before ascending to Chief Commercial Officer, and then CEO of Jumia Ghana. Under his leadership, the Ghanaian unit experienced record-breaking commercial growth, enhanced profitability, and a noticeable uptick in team productivity.

He possesses what we call deep operational experience, financial acumen, and a track record of delivering results. At every step, Ojo has combined strategy with precision, consistently aligning business actions with market realities.

Global Insight, Local Roots

Temidayo brings over 14 years of experience in e-commerce, business strategy, project management, commercial sales, and finance. His résumé includes stints at PwC Nigeria, PwC UK, and Globalpraxis, where he advised multinational consumer goods companies across Europe and Africa.

With an MBA in Finance, Strategy, and Consulting from IESE Business School in Spain and a Bachelor’s in Electrical & Electronics Engineering from the University of Lagos, he’s a unique hybrid of technical depth and strategic foresight. He’s also an ACCA-certified accountant, further strengthening his grounding in business fundamentals.

But perhaps most importantly, he grew up in Nigeria. He understands the infrastructure challenges, regional disparities, and behavioural patterns of Nigerian consumers, something no imported executive can replicate. And he’s making that local knowledge central to his vision.

MTN ADS

What He’s Bringing to the Table

1. Expansion into Secondary Cities

Ojo says the next phase of Jumia Nigeria’s growth will be outside Lagos, Abuja, and Port Harcourt. He plans to push aggressively into Nigeria’s secondary cities, connecting underserved areas to the digital economy.

“My focus will be on deepening our customer experience, expanding into secondary cities, and enhancing our seller ecosystem,” he told Technext.

2. Customer-Centric Innovation

Temidayo aims to strengthen customer trust, streamline product offerings, and ensure that every initiative is grounded in market relevance.

3. Operational Discipline, Not Downsizing

While many CEOs arrive with cost-cutting strategies, Temidayo is focused on scaling intelligently, not reducing headcount.

“We’re not cutting jobs—we’re streamlining processes, improving logistics, and unlocking more value for customers and sellers.”

4. Sustainable, Long-Term Growth

His focus is not limited to numbers; as a member of the Agents of Change 2025 Global Advisory, Ojo advocates for responsible, ecosystem-focused leadership, recognising that digital platforms like Jumia must grow with, not at the expense of, the society they serve.

“The pace of change today demands not just agility, but wisdom… We all have a part to play in co-creating what comes next.”

A Homecoming with Purpose

This appointment is not just a job to Ojo, it’s personal.

“Being appointed CEO of Jumia Nigeria is a deeply personal milestone for me. As someone who has grown within the Jumia ecosystem and understands the Nigerian landscape firsthand, I see this role as a responsibility and a privilege.”

Why It Matters

Nigeria’s online retail market is projected to hit $40.5 billion by 2025, with over 500 million e-commerce users expected across Africa. Jumia cannot afford to stumble in Nigeria, and Temidayo Ojo’s appointment shows a strong focus on local insight, operational clarity, and customer-first innovation.

We hope to see a more inclusive, expansive, and relevant version of Jumia Nigeria, with Ojo driving the e-commerce giant’s vision.

Loading

MTN ADS

0Shares

MTN ADS
Tags: Jumia eCommerce GrowthJumia Expansion Plansjumia nigeriaJumia Nigeria CEO 2025Jumia Nigeria new CEOJumia Strategy NigeriaLocal CEOs in TechNigerian eCommerce MarketTemidayo OjoTemidayo Ojo Jumia
Joan Aimuengheuwa

Joan Aimuengheuwa

Joan thrives at helping individuals and businesses scale via storytelling...

Next Post
Swedfund startup funding in Kenya, Zambia

Swedfund Invests $10 million to Support MSME Lending in Africa

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

I agree to the Terms & Conditions and Privacy Policy.

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Recommended

Knife Capital Completes 2nd Close of $50m, Standard Bank Joins Investors

3 years ago
Infinity Power Enters Nigeria Market with Sustainable Power Solution Products

Infinity Power Enters Nigeria Market with Sustainable Power Solution Products

2 years ago

Popular News

    Connect with us

    • About
    • Advertise
    • Careers
    • Contact Us

    © 2025 TECHECONOMY.

    No Result
    View All Result
    • News
    • Tech
      • DisruptiveTECH
      • ConsumerTech
      • How To
      • TechTAINMENT
    • Business
      • Telecoms
      • Mobility
      • Environment
      • Travel
      • StartUPs
        • Chidiverse
      • TE Insights
      • Security
    • Partners
    • Economy
      • Finance
      • Fintech
      • Digital Assets
      • Personal Finance
      • Insurance
    • Features
      • IndustryINFLUENCERS
      • Guest Writer
      • EventDIARY
      • Editorial
      • Appointment
    • TECHECONOMY TV
    • Apply
    • TBS
    • BusinesSENSE For SMEs

    © 2025 TECHECONOMY.

    Welcome Back!

    Login to your account below

    Forgotten Password?

    Retrieve your password

    Please enter your username or email address to reset your password.

    Log In
    Translate »
    This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.