ADVERTISEMENT
TechEconomy
Wednesday, June 4, 2025
No Result
View All Result
  • News
  • Tech
    • DisruptiveTECH
    • ConsumerTech
      • Accessories
      • Phones
      • Laptop
      • Gadgets and Appliances
      • Apps
    • How To
    • TechTAINMENT
  • Business
    • Telecoms
      • Broadband
    • Mobility
    • Environment
    • Travel
    • Commerce
    • StartUPs
    • TE Insights
    • Security
  • Partners
  • Economy
    • Finance
    • Fintech
    • Digital Assets
    • Personal Finance
    • Insurance
  • Features
    • IndustryINFLUENCERS
    • Guest Writer
    • Appointment
    • EventDIARY
    • Editorial
  • Apply
  • TecheconomyTV
  • Techeconomy Events
  • BusinesSENSE For SMEs
  • TBS
  • News
  • Tech
    • DisruptiveTECH
    • ConsumerTech
      • Accessories
      • Phones
      • Laptop
      • Gadgets and Appliances
      • Apps
    • How To
    • TechTAINMENT
  • Business
    • Telecoms
      • Broadband
    • Mobility
    • Environment
    • Travel
    • Commerce
    • StartUPs
    • TE Insights
    • Security
  • Partners
  • Economy
    • Finance
    • Fintech
    • Digital Assets
    • Personal Finance
    • Insurance
  • Features
    • IndustryINFLUENCERS
    • Guest Writer
    • Appointment
    • EventDIARY
    • Editorial
  • Apply
  • TecheconomyTV
  • Techeconomy Events
  • BusinesSENSE For SMEs
  • TBS
No Result
View All Result
Tech | Business | Economy
No Result
View All Result
Podcast

Home » MTN, ETAP to Reward Nigerians for Good Driving

MTN, ETAP to Reward Nigerians for Good Driving

Justice Godfrey Okamgba by Justice Godfrey Okamgba
July 5, 2022
in Travel
1

RelatedPosts

Satellite Connectivity at Airports

This New Satellite Connectivity Service Keeps Airports Online

June 2, 2025

FG’S Intra-African Air Cargo Corridor to Cut Logistics Costs by 75%

May 26, 2025

MTN Nigeria, Africa’s leading technology company, has teamed up with ETAP, a mobility technology company that creates solutions and incentives to improve the automotive experience across Africa, to reward Nigerian drivers for maintaining good driving behavior.

Leveraging ETAP’s game-changing app which uses advanced telematics to monitor driving behavior such as speed, acceleration, braking, cornering, and focus, MTN customers across Nigeria will be able to earn Safe Driving Points that can be converted into vouchers for fuel, shopping vouchers for the most in-demand retail outlets, cinema and concert tickets, as well as vouchers for other exciting experiences.

ETAP will also sponsor data for MTN customers to access the app so that it would not consume data from their existing allowance and it would continue to work if they run out of data. 

MTN is Nigeria’s largest mobile network operator, connecting over 68 million people across the country with each other and to the world.

It is committed to using its vast coverage to enable improved experiences across the country.

As part of this partnership with ETAP, MTN customers will also get a free 35-point car inspection at AutoFast locations in Total filling stations, making it easier to keep their vehicles in the best condition.

ETAP also has a leaderboard where drivers are gamified to maintain good driving behavior. Drivers can monitor the leaderboard in real-time to get actionable insights on their driving behavior, access tips to improve their driving behavior and get rewarded for driving better. In addition, drivers can also challenge each other on who the better driver is based on their leaderboard ranking. 

ETAP’s business model is based on the concept of Shared Value Insurance, which focuses on incentivizing people with rewards to reduce their insurance risk by adopting good behavior. Along with the rewards, drivers can buy insurance in 90 seconds and complete claims in three minutes or less, with flexible coverage options including daily, weekly, monthly, quarterly and annual plans depending on their needs.

ETAP also uses machine learning to build intelligent risk profiles that determine appropriate premiums for each driver, allowing them to achieve lower premiums by driving safely.

Adia Sowho, Chief Marketing Officer of MTN Nigeria said, “We want to connect our customers to exciting products and services that enable the best experiences, and this partnership with ETAP aligns perfectly with this mission.

We are excited to be working with this innovative company to inspire behavior change on Nigerian roads and ultimately improve the day-to-day experience of millions of Nigerians.” 

Ibraheem Babalola, CEO and founder of ETAP, said “beyond driving much-needed insurance penetration in Nigeria, we are committed to inspiring behavior change on our roads.

We strongly believe that our shared value insurance model combined with MTN’s vast reach has the potential to catalyze improved driving behavior on Nigerian roads.

We are thrilled to have partnered with arguably the biggest company in Nigeria and we are looking forward to working together to drive real change across the country.

Loading

Advertisements
MTN ADS

Author

  • Justice Godfrey Okamgba
    Justice Godfrey Okamgba

    View all posts
0Shares
Tags: ETAPMTN
Previous Post

The Definitive Guide to Disability Inclusion in the Workplace

Next Post

Young South Africans Embrace New Occupations

Justice Godfrey Okamgba

Justice Godfrey Okamgba

Related Posts

Satellite Connectivity at Airports
Travel

This New Satellite Connectivity Service Keeps Airports Online

by Destiny Eseaga
June 2, 2025
0

In an industry where every second of downtime can disrupt passengers and delay operations, a new satellite service is helping...

Read more
air cargo market in Nigeria

FG’S Intra-African Air Cargo Corridor to Cut Logistics Costs by 75%

May 26, 2025
Kenya ePassport

Kenya Set to Reduce Issuance Times with Next-gen ePassports

May 21, 2025
EgyptAir and SITA

EgyptAir Partners with SITA to Modernize Network Infrastructure

May 21, 2025
Tripoint Travels Hosts Pre-GEC Brunch for Nigerian Delegates

Tripoint Travels Hosts Pre-GEC Brunch for Nigerian Delegates ahead of Global Entrepreneurship Congress 2025

May 19, 2025
Travel Trends 2025 Purpose - driven journeys by Mastercard Economics Institute

Mastercard Economics Institute: Nature, Wellness and Culinary Drive 2025 Travel Trends in Africa

May 17, 2025
Next Post

Young South Africans Embrace New Occupations

Comments 1

  1. Ubaso Nwaozuzu says:
    3 years ago

    I agree with the premise of the article – that MTN’s partnership with ETAP has the potential to change driving behavior for the better in Nigeria.

    I think this is a great idea and something other countries should consider doing as well.

    I believe that this will help to improve road safety in Nigeria, and it will also help to reduce the cost of insurance for drivers.

    This is a win-win for both MTN and ETAP, and I believe this partnership will benefit all parties involved.

    Reply

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

I agree to the Terms & Conditions and Privacy Policy.

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Techeconomy Podcast

Techeconomy Podcast
Techeconomy Podcast

Infowave is brought to you by TechEconomy. Every week we will bring new stories from startups and influencers who are shaping and changing the world we live in. We’ll also bring you reports on topics you should know.

Follow us @techeconomyng for more.

TECH TALK EPISODE 2
byTecheconomy

PRODUCTIVITY AND WORK-Life Balance

TECH TALK EPISODE 2
TECH TALK EPISODE 2
May 22, 2025
Techeconomy
CYBERSECURITY ESSENTIALS
April 24, 2025
Techeconomy
Digital Marketing Trends and strategies for 2025 and beyond
February 27, 2025
Techeconomy
Major Lesson for Techies in 2024 and Projections for 2025
December 6, 2024
Techeconomy
Major Lessons for Techies in an AI-Driven World | Techeconomy Business Series Highlights
November 26, 2024
Techeconomy
Maximizing Profitability Through Seasonal Sales: Strategies For Success
November 8, 2024
Techeconomy
Techeconomy Business Series
October 15, 2024
Techeconomy
PRIVACY IN THE ERA OF AI: GETTING YOUR BUSINESS READY
May 30, 2024
Techeconomy
Unravel the Secrets of Marketing Everywhere All At Once with Isaac Akanni from Infobip | Infowave Podcast Episode 1
February 9, 2024
Techeconomy
The Role of Ed-tech in Life Long Learning and Continuous Education
October 19, 2023
Techeconomy
Search Results placeholder

WHAT IS TRENDING

https://www.youtube.com/watch?v=g_MCUwS2woc&list=PL6bbK-xx1KbIgX-IzYdqISXq1pUsuA4dz

Follow Us

  • About Us
  • Contact Us
  • Careers
  • Privacy Policy

© 2025 Techeconomy - Designed by Opimedia.

No Result
View All Result
  • News
  • Tech
    • DisruptiveTECH
    • ConsumerTech
      • Accessories
      • Phones
      • Laptop
      • Gadgets and Appliances
      • Apps
    • How To
    • TechTAINMENT
  • Business
    • Telecoms
      • Broadband
    • Mobility
    • Environment
    • Travel
    • Commerce
    • StartUPs
    • TE Insights
    • Security
  • Partners
  • Economy
    • Finance
    • Fintech
    • Digital Assets
    • Personal Finance
    • Insurance
  • Features
    • IndustryINFLUENCERS
    • Guest Writer
    • Appointment
    • EventDIARY
    • Editorial
  • Apply
  • TecheconomyTV
  • Techeconomy Events
  • BusinesSENSE For SMEs
  • TBS

© 2025 Techeconomy - Designed by Opimedia.

Translate »
This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.