African Rainbow Capital (ARC) has increased its ownership of Linebooker to just over 70% in the most recent round of investment by investing $3.5 million (R67 million) in the company.
Supporting Linebooker’s fast growth strategy is the main goal of this investment. The goal of this strategy is to improve Linebooker’s technological and operational capabilities so that it can serve its customers more effectively, particularly in the areas of working with transportation providers and handling larger transport volumes.
While some of the investment will go toward operational and personnel improvements, the majority will be used for technological advancements.
Linebooker is an online freight platform launched in 2017. The firm connects consumers who need to move large items with trucks and other transportation services and has experienced rapid growth since its launch.
The company’s main focus, according to CEO Naudé Rademan, is on resolving transportation issues for a variety of industries, including mining, retail, farming, and manufacturing. By offering dependable transportation options, particularly in situations where Transnet has fallen short of satisfying these industries’ transportation demands, Linebooker has established credibility and garnered market trust.
Linebooker’s expansion has been greatly aided by its relationship with ARC Investments, which currently owns slightly over 70% of the business. The fresh capital infusion of R67 million from ARC is designed to further improve Linebooker’s technological and operational prowess, enabling it to better service its clients and manage higher transport volumes.
Since 2017, Linebooker has attracted investment from ARC. The decision by ARC to increase its investment in Linebooker is supported by a number of important criteria. First of all, Linebooker has demonstrated significant growth potential over time; its annual revenues have doubled over the last three years.
This expansion has been partially attributable to Transnet’s continuous difficulties in offering dependable transportation options. Transnet is a state-owned transportation provider.
The enormous potential within the South African transportation sector is another driving force behind ARC’s investment. There is a significant possibility for expansion with a market of over R270 billion ($14.2 billion).
