Google Ads vs Meta Ads: Which Platform Ensures Better Leads in Africa?
This reveals that African markets are large, mobile-first and still unevenly connected.
Tag: Google Ads
Google, PayPal Strike Multi-Year Deal to Bolster Digital Payments, AI Commerce
The deal focuses on AI-driven commerce, secure transactions, and deeper cloud integration.
Nigeria’s App Downloads Grew 320% | Here Are 7 Ways Marketers Can Capitalize
The digital pulse of Nigeria beats fastest on mobile. With $1 billion projected in app usage and purchases for 2025 ...
DeepSneak: How Malware Posing as AI Assistant Steals User Data
Kaspersky Global Research & Analysis Team researchers have discovered a new malicious campaign which is distributing a Trojan through a fake DeepSeek-R1 Large ...
5 AI-Powered Creative Tools To Help You Elevate Your Digital Advertising Campaigns
Artificial intelligence (AI) is revolutionising industries, including digital marketing, by enabling marketers to create targeted, engaging, and effective campaigns. Last ...
Google Blocks Over 5.5 Billion Ads in 2023, Nearly Doubles Suspended Advertiser Accounts with Help of AI
…Google blocked over 206 million ads for violating its misrepresentation policy and 273 million ads for violating its financial services ...
Five Steps All Marketers Should Take to Be Prepared for a Privacy-centric Future
2024 is the year to get uncomfortably excited as a digital marketer. This year marks an inflection point for marketing with Chrome’s planned ...
MTN Nigeria Partners with Adbot to Offer Automated Digital Ad Services to SMEs
MTN Nigeria and Adbot, today announced a partnership to bring MTN’s Thryve Google Ads services to all SMEs on the ...
Google Blocked 5.2 Billion Ads in 2022
Google announces new transparency tool – Ads Transparency Center In adherence to its policies designed to support a safe and ...