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Home Business StartUPs

What Startups Need to Succeed [I]

by Joan Aimuengheuwa
September 27, 2022
in StartUPs
1
UBA
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You’ve just made the decision to start a startup. Congratulations! You’re one step closer to achieving your dream of changing the world. 

But how can you be sure that your business idea will turn into a successful enterprise? In this article, we’ll look at some key factors that every startup should consider when it comes to building a business plan.

The first thing is knowing what you’re trying to achieve with your startup. Secondly, have an engaging pitch, thirdly is making sure there’s enough money in the bank for each stage of growth — which means you need lots of capital. Finally, and most importantly, make sure everyone on your team has clear responsibilities and accountability around those responsibilities!

A good idea

A good idea is the foundation of a successful startup. It’s something that solves a problem, has potential for growth and has no competition in your market. Here are some tips on how to find your next big idea:

  • Look at what you already do; if there’s an opportunity to improve it, then maybe there’s something bigger than just tweaking things around here and there (like adding more features)
  • Get out from behind your desk or computer screen and talk with people who use products similar to yours—the feedback will help shape what needs changing about how your product works or looks
  • Try different approaches before settling on one—it might be easier than expected!

A great team

When you’re starting a business, you need to hire people who are as passionate about your idea as you are. The best way to find these people is by looking at successful startups that have launched recently. You’ll see that they all have a great team of employees who share the same vision and enthusiasm for their business as you do.

If there’s one thing I’ve learned from my time spent in startups, it’s this: If your company doesn’t have an awesome team or if it’s lacking in any way—especially when it comes down to maintaining employee morale—then no amount of money will save it from being unsuccessful!

The ability to define your value prop

A value prop is what you offer to customers, and it’s the most important thing for startups to nail.

A value prop is anything about your business that makes you different from competitors—and sometimes it’s not even directly related to what you do. The best example I can think of is Netflix: they’re a video streaming service; they don’t make movies themselves (at least not anymore). But they’ve created an amazing platform where people can stream whatever they want wherever they want, anytime they want—and that has made them wildly successful in the market despite being relatively new at this point.

Netflix knows its value props very well because it’s been around long enough so that nobody else has come along with anything else quite like it yet—but there will be soon! So any company needs to define its own unique proposition early on in order for themselves.

A clear market message

The first step to building a startup is making sure your market knows what you do.

Make sure they know how it works. This is especially important if you’re selling something that requires specialized knowledge or skills (like an app or software). You’ll want to develop an explanation of how everything works, how long it takes to learn and use, and so on. If people can’t understand the process, then they won’t buy from you!

Make sure your market knows why they should buy from you instead of another company selling similar products or services at lower prices—or no price at all! It might be tempting for startups with limited resources like yours; but even if there’s one person out there who would pay more for what he needs than anyone else has offered yet—that still doesn’t mean everyone wants exactly what he wants right now…

The ability to create trust with customers

To build trust, you need to create a series of interactions with your customer.

The first interaction is when they interact with your product or service. This can be through an email, phone call or even in person!

The second interaction is with one of your employees who can answer any questions they have about the product/service and how it works. This is also an opportunity for you to learn more about their needs and expectations so that you can better meet those needs in future interactions.

Thirdly, there should always be some kind of follow-up reminder system set up where someone will reach out to them again after some time has passed since that initial purchase or signup process (if applicable). This helps remind people what happened previously without having them constantly checking their inboxes every day looking for new offers from companies trying to sell them things!

The ability to scale

Scaling your business is the process of increasing a company’s size, scope and capacity. It’s important to plan for scaling from the beginning, so that when you’re ready to expand your product or service offerings, you have a clear strategy in place.

How do you know if you can scale? If your business has been operating successfully at one level and it seems like it would make sense to take on more customers or clients, then there are some things that might help determine whether or not this is possible:

Are there enough resources available? You’ll need money; time; people; computers/software; equipment (e.g., trucks) etc…if all these things are scarce then scaling may not be possible right away – but don’t despair! There are ways around these problems such as hiring contractors who work part-time until their skillset matches what needs doing next week rather than tomorrow morning at 9am sharp! This way everyone wins because now everyone gets paid instead of just one person getting paid by doing nothing whatsoever except sitting around waiting for things happen.”

Focus on key metrics in the early phases of growth

Metrics are not just numbers, they are the key performance indicators that measure the health of your business.

Metrics should be actionable and measurable. They should also be relevant and important to the business.

Metrics help you make decisions by providing data on how well you’re doing in terms of growth or profitability, etc., which helps guide future course corrections if necessary — or just help keep things on track.

  • Stay focused on those core metrics and develop them into habits as the business grows
  • Make sure you’re measuring the right things
  • Develop your metrics into habits
  • Measure success of your metrics, not just their performance.

Conclusively, startups are an exciting stage of life for many. They can offer the opportunity to be your own boss and make a difference in the world. But there are some practical considerations that you should think about before launching your startup.

Startups need to be aware of what they need to do to succeed as they grow, they also need to take care of their employees’ needs as well as their own.

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Author

  • Joan Aimuengheuwa
    Joan Aimuengheuwa

    Joan thrives at helping individuals and businesses scale via storytelling...

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Tags: entrepreneursstartupsWhat Startups Need to Succeed
Joan Aimuengheuwa

Joan Aimuengheuwa

Joan thrives at helping individuals and businesses scale via storytelling...

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