Easybuy, a smartphone and electronics financing provider and a pioneer in the continent’s Buy Now Pay Later (BNPL) sector, has announced plans to recruit up to 10,000 new business developers across Nigeria in a bold expansion move expected to accelerate job creation and deepen financial inclusion.
Operating through thousands of partner stores in Nigeria, Ghana, Ivory Coast, Senegal, and Tanzania, the company enables millions of customers to access mobile phones and home appliances through flexible ‘pay small small’ installment financing.
Set to run throughout 2026, the Easybuy Sales Talent Program is a revolving initiative designed to unlock income opportunities for thousands of talented Nigerians from sales professionals and young graduates to stay-at-home mothers, POS operators, and SIM registration agents.
The program offers participants a structured monthly base pay alongside the potential to earn hundreds of thousands, and even a Million Naira in commissions, while working from the comfort of their mobile phones.
“This win-win partnership with Nigerians, on whose support we’ve come this far, reflects our continuous investment in people. Selected applicants of the Easybuy Sales Talent Program would be empowered with training and the opportunity to become financially independent,” said Jessica Ugwuoke, chief executive officer, Newedge Finance Limited. “Like everything we do at Easybuy, this Sales Talent Program is driven by our vision of equal financial access for an easier life for everyone.”
The Easybuy Sales Talent Program is positioned as a strategic response to Nigeria’s unemployment challenge, targeting the country’s young, vibrant population.
According to the National Bureau of Statistics (NBS), youth unemployment stood at 6.5% among Nigerians aged 15–24 in Q2 2024, a figure analysts expect to remain a pressing concern into 2026.
By creating structured earning pathways, Easybuy is aligning commercial expansion with measurable social impact, thereby setting a new benchmark for corporate social responsibility in emerging markets.
Beyond creating income opportunities for Nigerians, the Easybuy Sales Talent Program is structured to drive measurable economic impact, boosting household earnings, expanding consumer spending, and strengthening micro-entrepreneurship nationwide.
As Nigeria’s unemployment rate is forecasted by Trading Economics to hover between 4.8% and 5.0% through 2027–2028, the initiative positions Easybuy not just as a market leader, but as a catalyst for sustainable economic growth.
Built on a powerful partnership with millions of its users, Easybuy has emerged as a leading BNPL provider in Africa.
Since launching its Lagos operations in 2019, the company has helped drive rapid sector growth, with the BNPL market projected to expand from $1.42 billion in 2024 to more than $2.61 billion by 2030, according to the 2025 State of Enterprise Report.
Backed by a nationwide network of over 2,000 sales agents and over 4500 partner stores, Easybuy is strategically positioned to accelerate market expansion and capture significant share in the years ahead.
As part of its sustained investment in human capital, Easybuy will equip participants with structured sales training, digital tools, and clear income pathways designed to accelerate financial independence.
Anchored on the company’s vision of expanding equal access to finance across Africa, the Sales Talent Program reinforces Easybuy’s long-term growth strategy, building a pipeline of high-performing sales professionals while scaling inclusive economic opportunity nationwide via serving more underserved customers and communities.
Interested applicants can submit their CVs via the careers section of the Easybuy website, or create a TikTok video explaining why they are the ideal fit for the Program, using hashtags #EasybuySalesTalent and #MillionNairaChallenge, and upload the video link here.
Also, the creators of the weekly top 10 most-viewed videos will qualify for offer discussions. Easybuy welcomes applicants from diverse backgrounds and locations who are ready to build high-growth careers in sales.
