Built on a goal to provide restaurants with a reliable single source of supply through a cloud-based solution, Suplyd has raised $1.6 million in pre-seed funding.
The funding, which would enable Suplyd to scale its technology and expand within and beyond Cairo, while exploring other growth opportunities in Middle-East and North Africa (MENA) region soon, included investors such as Endure Capital, Seedstars, Camel Ventures, Falak Startups, and several angel investors.
Operating in the Middle East which is one of the world’s fastest-growing and highest-margin F&B markets, Suplyd is tackling the backward technology advancement in the region, which is making its supply chain and procurement to become inefficient, unsustainable and prone to error.
The company was founded in January 2022 to optimize the supply chain of Egypt’s rapidly growing F&B sector through the provision of a comprehensive digital solution that bridges the gap between restaurant operators and their suppliers in order to disrupt an untouched market with extreme fragmentation and resolve the problem end-to-end.
Co-founded by Gohar Said, Karim Selima and Ahmed ElMahdy, Suplyd affirms to currently serve 500 customers in greater Cairo, having grown by almost 50% month over month since launch. The startup, which is stepping up competition for players like OneOrder, expects greater growth over the next one year sustained by its expansion plans geared towards serving Egypt’s vast HoReCa industry, which is supported by over 400,000 restaurants.
Its network of tech-enabled fulfilment centres offers the Suplyd insights on demand patterns and trends that inform stocking, to ensure restaurants supplies needs are fulfilled on demand, and avoid waste on suppliers end too.