ADVERTISEMENT
TechEconomy
Sunday, June 1, 2025
No Result
View All Result
  • News
  • Tech
    • DisruptiveTECH
    • ConsumerTech
      • Accessories
      • Phones
      • Laptop
      • Gadgets and Appliances
      • Apps
    • How To
    • TechTAINMENT
  • Business
    • Telecoms
      • Broadband
    • Mobility
    • Environment
    • Travel
    • Commerce
    • StartUPs
    • TE Insights
    • Security
  • Partners
  • Economy
    • Finance
    • Fintech
    • Digital Assets
    • Personal Finance
    • Insurance
  • Features
    • IndustryINFLUENCERS
    • Guest Writer
    • Appointment
    • EventDIARY
    • Editorial
  • Apply
  • TecheconomyTV
  • Techeconomy Events
  • BusinesSENSE For SMEs
  • TBS
  • News
  • Tech
    • DisruptiveTECH
    • ConsumerTech
      • Accessories
      • Phones
      • Laptop
      • Gadgets and Appliances
      • Apps
    • How To
    • TechTAINMENT
  • Business
    • Telecoms
      • Broadband
    • Mobility
    • Environment
    • Travel
    • Commerce
    • StartUPs
    • TE Insights
    • Security
  • Partners
  • Economy
    • Finance
    • Fintech
    • Digital Assets
    • Personal Finance
    • Insurance
  • Features
    • IndustryINFLUENCERS
    • Guest Writer
    • Appointment
    • EventDIARY
    • Editorial
  • Apply
  • TecheconomyTV
  • Techeconomy Events
  • BusinesSENSE For SMEs
  • TBS
No Result
View All Result
Tech | Business | Economy
No Result
View All Result
Podcast

Home » Eskimi Trains Digital Marketers, Others on Harnessing Creatives for Maximum Campaign Success

Eskimi Trains Digital Marketers, Others on Harnessing Creatives for Maximum Campaign Success

Peter Oluka by Peter Oluka
February 23, 2023
in Commerce
0
Eskimi Pancake and Programmatic Series
L-r: Nonye Ibekwe - Credit Control Specialist; Bukayo Ewuoso, Product Marketing Manager; Tayo Adediwura, Digital Account Manager, WECA; Chuks Uketui - Commercial Director, WECA, & Omotola Monique Orowale - Digital Account Manager, WECA, at Eskimi Pancake and Programmatic Series at Ikeja

RelatedPosts

td africa Black Friday

Every Friday is Black Friday: TD Africa Turns Up the Heat on Tech Accessibility

May 27, 2025

EU Warns Shein: Clean Up or Face Sanctions

May 26, 2025

Eskimi, a leading programmatic and data platform, Wednesday exposed advertising agencies, brands, digital marketing professionals and enthusiasts across Nigeria, to trends and ways to harness creative to achieve advertising targets. 

The workshop tagged ‘Eskimi Pancake and Programmatic Series’ took place on February 22nd, 2023, at Radisson Blu, Ikeja – Lagos on the theme: “Harnessing Creatives for Maximum Campaign Success”.

Eskimi Pancake and Programmatic Series (3)

Advertisements
MTN ADS

The workshop featured two notable speakers who shared their expertise on the topic of creatives in advertising.

Maurice Ugwonoh, Creative Director at Noah’s Ark Communications, led the session titled “Mastering the Art of Creatives – Ideation to Execution.”

He presented several case studies to demonstrate the process of developing compelling creatives and the best practices for executing them.

Tayo Adediwura, Digital Account Manager at Eskimi WECA, took the second session titled “Harnessing Creatives for Maximum Campaign Success.”

He shared insights on the different creative formats and how to drive the best results for each of them.

Tayo also highlighted the role of data in creating effective campaigns and how to leverage programmatic advertising to achieve campaign goals.

The event was well attended, with participants expressing satisfaction with the quality of information and the interactive nature of the workshop.

The team from Eskimi re-echoed their commitment to empowering marketing professionals with relevant and up-to-date knowledge through its Pancake and Programmatic Series.

Eskimi team
The team

Eskimi is Nigeria’s largest Programmatic platform; an ad-tech platform that enables independent brands and agencies to conduct programmatic advertising campaigns across display, native, video, etc.

Eskimi Pancake and Programmatic Series
A cross section of participants at the Eskimi Pancake and Programmatic Series 2023

Loading

Author

  • Peter Oluka
    Peter Oluka

    Peter Oluka (@peterolukai), editor of Techeconomy, is a multi-award winner practicing Journalist. Peter’s media practice cuts across Media Relations | Marketing| Advertising, other Communications interests. Contact: peter.oluka@techeconomy.ng

    View all posts
0Shares
Tags: EskimiEskimi Pancake
Previous Post

CSOs Charge NCC, CBN with Providing Effective Service During Election

Next Post

Nigeria’s GDP Growth Fell to 3.10% in 2022, According to NBS

Peter Oluka

Peter Oluka

Peter Oluka (@peterolukai), editor of Techeconomy, is a multi-award winner practicing Journalist. Peter’s media practice cuts across Media Relations | Marketing| Advertising, other Communications interests. Contact: peter.oluka@techeconomy.ng

Related Posts

td africa Black Friday
Commerce

Every Friday is Black Friday: TD Africa Turns Up the Heat on Tech Accessibility

by Destiny Eseaga
May 27, 2025
0

TD Africa, a trailblazer in technology distribution and innovation across Africa, has launched an exciting weekly campaign titled 'Black Friday...

Read more
EU Warns Shein: Clean Up or Face Sanctions

EU Warns Shein: Clean Up or Face Sanctions

May 26, 2025
How Businesses In Africa Are using automation | leveraging data

How Businesses in Africa Are Finally Closing the Efficiency Gap with Automation

May 22, 2025
Temu and International AntiCounterfeiting Coalition - IACC

Temu Signs MoU with IACC to Strengthen IP Enforcement

May 22, 2025
MaxAB-Wasoko acquires Fatura

DEALS: MaxAB-Wasoko Acquires Fatura, Advancing Bold Ambition for Pan-African E-Commerce Consolidation

May 19, 2025
My Airtel App + eShop

Airtel Adds eShop Feature in Upgraded My Airtel App

May 16, 2025
Next Post
Nigeria’s GDP Growth Fell to 3.10% in 2022, According to NBS

Nigeria’s GDP Growth Fell to 3.10% in 2022, According to NBS

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

I agree to the Terms & Conditions and Privacy Policy.

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Techeconomy Podcast

Techeconomy Podcast
Techeconomy Podcast

Infowave is brought to you by TechEconomy. Every week we will bring new stories from startups and influencers who are shaping and changing the world we live in. We’ll also bring you reports on topics you should know.

Follow us @techeconomyng for more.

TECH TALK EPISODE 2
byTecheconomy

PRODUCTIVITY AND WORK-Life Balance

TECH TALK EPISODE 2
TECH TALK EPISODE 2
May 22, 2025
Techeconomy
CYBERSECURITY ESSENTIALS
April 24, 2025
Techeconomy
Digital Marketing Trends and strategies for 2025 and beyond
February 27, 2025
Techeconomy
Major Lesson for Techies in 2024 and Projections for 2025
December 6, 2024
Techeconomy
Major Lessons for Techies in an AI-Driven World | Techeconomy Business Series Highlights
November 26, 2024
Techeconomy
Maximizing Profitability Through Seasonal Sales: Strategies For Success
November 8, 2024
Techeconomy
Techeconomy Business Series
October 15, 2024
Techeconomy
PRIVACY IN THE ERA OF AI: GETTING YOUR BUSINESS READY
May 30, 2024
Techeconomy
Unravel the Secrets of Marketing Everywhere All At Once with Isaac Akanni from Infobip | Infowave Podcast Episode 1
February 9, 2024
Techeconomy
The Role of Ed-tech in Life Long Learning and Continuous Education
October 19, 2023
Techeconomy
Search Results placeholder

WHAT IS TRENDING

https://www.youtube.com/watch?v=g_MCUwS2woc&list=PL6bbK-xx1KbIgX-IzYdqISXq1pUsuA4dz

Follow Us

  • About Us
  • Contact Us
  • Careers
  • Privacy Policy

© 2025 Techeconomy - Designed by Opimedia.

No Result
View All Result
  • News
  • Tech
    • DisruptiveTECH
    • ConsumerTech
      • Accessories
      • Phones
      • Laptop
      • Gadgets and Appliances
      • Apps
    • How To
    • TechTAINMENT
  • Business
    • Telecoms
      • Broadband
    • Mobility
    • Environment
    • Travel
    • Commerce
    • StartUPs
    • TE Insights
    • Security
  • Partners
  • Economy
    • Finance
    • Fintech
    • Digital Assets
    • Personal Finance
    • Insurance
  • Features
    • IndustryINFLUENCERS
    • Guest Writer
    • Appointment
    • EventDIARY
    • Editorial
  • Apply
  • TecheconomyTV
  • Techeconomy Events
  • BusinesSENSE For SMEs
  • TBS

© 2025 Techeconomy - Designed by Opimedia.

Translate »
This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.