BOOK Launch: “The Science of Public Relations” by Philip Odiakose Now Available
Philip Odiakose, Africa’s leading media intelligence expert and PR measurement authority, today officially launched his much-anticipated book, The Science of Public ...
Tag: P+ Measurement Services
Why Analyzing Media Sentiment by Frequency is Holding You Back
As someone who has spent over 15 years working directly with public relations measurement and intelligence and more than a ...
28th Edition of Evaluate PR to Discuss Market Trends & Consumer Behaviour
P+ Measurement Services, Nigeria’s foremost media intelligence and communications measurement agency, proudly announces the 28th edition of its highly anticipated ...
Future of PR Campaigns Rooted in ‘Consumer Data Privacy’ – Olusesan Ogunyooye
Data privacy is no longer just a regulatory concern; it has become the cornerstone of building trust and ensuring the ...
Q2 Media Performance Review: Banking | Insurance | Telecom CEOs in Focus
In spite of the challenging economic conditions and their adverse effects on businesses nationwide, Nigeria's commercial banking, insurance, and telecommunications ...
Unbiased Truths: How Independent PR Auditors Reveal Real Media Performance
The role of public relations has evolved into a crucial component for brand management, reputation building, and strategic communication. However, ...
The Media Monitoring Industry in Nigeria: Key Players, Specialties, and the Need for an Association
The media monitoring industry in Nigeria plays a pivotal role in shaping the landscape of advertising and public relations (PR). ...
Navigating the Complexities of Media Monitoring: Strategies for Effective Brand Media Intelligence Gathering
Writer: Philip Odiakose === In today's media landscape, the ability to monitor and analyze media coverage is crucial for brands ...
Media Monitoring & Audit Group Launches as TMKG Consulting Joins forces with P+ Measurement Services
TMKG Consulting, a pioneering force in Out-of-Home (OOH) media auditing in Nigeria and P+ Measurement Services, the country's leading independent PR measurement ...
2023 Election: The Role of Media Monitoring Services
Article written By Queen Nwabueze
P+ Measurement Services Set to Host 21st Edition of #EvaluatePR
The event will be held virtually via the Google Meet platform on Friday, September 23rd, 2022 at 12:00pm (West African Time).
Why You Should Join P+ Measurement Services’ 20th Edition of EvaluatePR holding Today
Communications Professionals Set to Dissect elevance of Measurement and Evaluation in Reputation Management
